What are the eight camps and seven promotion models of the Internet? 5

The method of using search engines, catalogs and other network tools with the function of retrieving information is promoted. Since the basic form of search engines can be divided into spider-type search engines (referred to as search engines) and search engines based on artificial taxonomies (referred to as taxonomies).

Therefore, the form of search engine promotion also correspondingly has a search engine-based method and a category-based method, the former includes search engine optimization, keyword advertising, fixed ranking, content positioning based advertising and other forms, while the latter is mainly in the appropriate category of the classification directory for ** login.

2. Email promotion.

E-mail is the main means of promotion, and the commonly used methods include electronic publications, member newsletters, e-mail advertisements of professional service providers, etc. Permission-based email marketing is different from spam, and permission-based marketing has significant advantages over traditional promotion methods or unsolicited email marketing.

3. Resource cooperation and promotion.

Through the exchange of links, exchange of advertising, content cooperation, user resource cooperation, etc., to achieve the purpose of mutual promotion between those with similar goals, the most commonly used resource cooperation method is the link strategy, the use of partners to promote each other through the cooperation of traffic resources.

4. Information release and promotion.

Publish relevant promotional information on other potential users that may visit, and use these opportunities for users to obtain information to achieve the purpose of promotion, including yellow pages, classified ads, forums, blogs, supply and demand information platforms, industries, etc.

5. Fast promotion.

Reasonable use of network real name, general** and other similar keywords ** shortcut access methods to achieve ** promotion methods. Shortcut uses natural language and URLs to establish their correspondence.

This provides great convenience for users who are accustomed to using Chinese, users only need to enter a faster ** that is easier to remember than English ** can access **, and use their native language or other simple words to ** "replace" a better memory and easier to reflect the brand image **.

Network promotion is actually a new type of category of promotion, but it can be subdivided into many sub-modes. For example, the common, bounty promotion model. This kind of model is the mainstream, accounting for the vast majority of online promotion, and can even be seen on many station platforms or e-commerce platforms, mainly embodied in:

1.Promote in the form of tasks, that is, employers mount tasks on the platform, and you can get bounties for how many new people you add through your promotion, or you can get a certain commission for each user who guides you through the search. 2.

As the name suggests, when you guide other users to buy certain goods through your connection, then you can get a percentage of the cost of the product, or pull to a certain number of people, you can get the product for free. 3.Game promotion, the core of this kind of promotion is virtual games, including the aforementioned multiple promotion models, but mainly around the game content, the main reward is the currency or props in the game, and the second is that the promoter can attract a game user to obtain income, when the user consumes in the game, the promoter can also get part of the income.

Having said so much about commercial promotion, let's talk about the relative non-profit promotion, this kind of world promotion is generally public welfare, and it is closely related to the social life of the public, and interests are not the first driving force. To give a very simple example, due to the emergence of the new coronavirus, many people teach everyone how to buy masks, wear epidemic prevention equipment, popularize virus-related knowledge, etc., so that everyone can be a promoter, and the receptor is directed to the public or the whole society.