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The basic function of a trademark is to distinguish it from the company's products in the same industry, and by registering the trademark, you obtain the exclusive right to use the trademark, and the registered trademark in the same industry is protected by law.
At the same time, as an intangible asset of the enterprise, the registered trademark will continue to increase in value with the creation and promotion of the corporate brand and the improvement of the popularity of the enterprise's products. Especially for brands that want to become bigger in the future, they must first register their trademarks to ensure their rapid development in the future. Moreover, a registered trademark can also be regarded as a good investment, if the enterprise changes careers, the previous trademark does not want to be used, it can also be transferred, and it can also create income.
Moreover, registered trademarks can be pledged and loaned according to their value to help enterprises with capital turnover. To sum up, a registered trademark is the cornerstone of enterprise development, if there is no successfully registered trademark, it is difficult for an enterprise to become stronger and bigger, even if it is stronger and bigger, it will cause great losses because the trademark is not registered.
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Shenzhen Zheguan Intellectual Property ******.
Trademark registration process:
Trademark search (within 2 days) Preparation of application documents (within 3 days) Submission of application (within 2 days) Payment of trademark registration fees Trademark Formal Examination (1 month) Issuance of Trademark Acceptance Notice Trademark Substantive Examination (12 months) Trademark Announcement (3 months) Issuance of trademark certificates.
1. It is convenient for consumers to recognize the brand and shop.
2. The trademark registrant has the exclusive right to use the trademark and is protected by law.
3. Through trademark registration, you can create a brand and occupy the market first.
4. A trademark is an intangible asset whose value can be evaluated.
5. Trademarks can be transferred, licensed to others, or pledged to realize their value.
6. Trademark is also a necessary condition for quality inspection, health inspection, bar code, etc.
7. Local industrial and commercial bureaus at all levels supervise the quality of goods and services through the management of trademarks.
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A registered trademark is a trademark that has obtained exclusive rights and is protected by national laws. A registered trademark is a sign that distinguishes a certain good or a person or business, that is, the product and brand it represents. What are the benefits of registering a trademarkLet's see!
First of all, a registered trademark has its own exclusive rights and exclusive rights. There is only one brand in the country or even in the world, and others are not allowed to use or register the same or similar trademarks. Therefore, it is protected by law as far as domestic law is concerned.
Trademark law will not allow other individuals or businesses to infringe and allow them to enhance the reputation and honor of their own brands, and registered trademarks can greatly improve consumer trust. A trademark represents a brand, and consumers often see whether it has a trademark, because Everbright consumers think that products with trademarks are the best and have a high reputation, and as long as they see a trademark anywhere, they can also make consumers think of their Mengchang products. Nowadays, most products have their own trademarks, and every super brand in the market needs a trademarked product.
After having their own trademark, they have been recognized by consumers in the current competitive market, expanding the market for this product. In addition, after registering a trademark, you can carry out international **, improve brand awareness and influence, and create an international market for your own brand. It is also an intangible asset of the registrant, which can be passed down from generation to generation, and the registrant can also use it to obtain a certain remuneration without using it, and it can also be used for transfer or mortgage to achieve its due practical value.
The registered trademark also facilitates the inspection of the quality of food and services by the industrial and commercial authorities and the food supervision department. Registered trademarks are also essential trademarks for barcode, health inspection, and quality inspection.
Registered trademarks also lay the foundation for products to become famous trademarks and well-known trademarks. A registered trademark can become a national well-known trademark or a world-renowned trademark, so you must register a trademark for your products. If you have already considered your trademark, you should register it quickly, otherwise it is useless for you to cry when someone else registers first, because the trademark law does not allow the same or similar trademarks.
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1. A trademark ensures that the trademark registrant has the right to identify goods or services.
2. The trademark is rewarded by the trademark registrant.
3. Trademark protection prevents unfair competitors, such as counterfeiters, from using similar distinguishing marks to promote inferior or different products or services.
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If a registered trademark violates the provisions of Paragraphs 2 and 3 of Article 13, Article 15, Paragraph 1 of Article 16, Article 30, Article 31 and Article 32 of this Law, the prior right holder or interested party may request the Trademark Review and Adjudication Board to declare the registered trademark invalid within five years from the date of registration of the trademark. For bad faith registration, the owner of a well-known trademark is not subject to a five-year time limit.
After receiving an application for invalidation of a registered trademark, the Trademark Review and Adjudication Board shall notify the relevant parties in writing and submit a reply within a time limit. The Trademark Review and Adjudication Board shall, within 12 months from the date of receipt of the application, make a ruling to maintain the registered trademark or declare the registered trademark invalid, and notify the parties concerned in writing. If there are special circumstances that need to be extended, it can be extended for six months with the approval of the administrative department for industry and commerce.
If a party is not satisfied with the ruling of the Trademark Review and Adjudication Board, it may file a lawsuit with the people's court within 30 days from the date of receipt of the notice. The people's court shall notify the opposing party to the trademark adjudication procedure to participate in the litigation as a third party.
In the course of examining a request for invalidation in accordance with the provisions of the preceding paragraph, the Trademark Review and Adjudication Board may suspend the examination if the determination of the prior rights involved must be based on the outcome of another case that is being heard by the people's court or handled by the administrative authority. After the reasons for the suspension are eliminated, the review procedure shall be resumed.
The relevant procedural provisions for trademark invalidation are very clear in law, and the judicial authorities must deal with the determination of relevant circumstances in light of the actual facts of the crime and trademark infringement.
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The materials required for trademark registration are: 1 copy of the "Application for Trademark Registration" and 1 copy of the trademark drawing; Applying for trademark registration with a color combination or coloring pattern.
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The advantages of applying for a trademark are:
1.In order to distinguish the source of goods or.
Services. Businesses can distinguish their own goods from those of others through registered trademarks to facilitate consumers to purchase them in the market.
2.A registered trademark can prevent others from registering another identical or similar trademark on the class of goods or services you are exclusive, and prevent consumers from misidentifying or confusing the trademark;
3.Registered trademarks are also a powerful tool for market competition. The popularity of the trademark will continue to expand, and the trademark with high visibility and good reputation will enhance the market competitiveness of the product.
4.Registered trademarks give you more rights to take legal action against counterfeit businessmen, the exclusive right to use registered trademarks can protect their legitimate rights and interests, once found that there is a counterfeit brand, you can use the law to protect your rights;
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1. The registered trademark can seize the market, expand the scope of business, and form a self-owned product DAO brand image.
2. Note the trademark of the inner register, which protects the trademark of the enterprise from infringement and protects the value of the brand from theft.
3. Registered trademarks, the basis for brand establishment, are the foundation of famous trademarks and well-known trademarks.
4. Registered trademarks are a necessary condition for entering the market such as Tmall.
5. Registered trademark is a condition for quality inspection and health inspection.
6. Registered trademarks, as intangible assets of enterprises, can be transferred (investment), mortgaged, licensed, created income, and inherited.
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First of all, the trademark is made.
For intellectual property is valuable. Only the owner of the trademark knows best how much a trademark is worth;
The reputation of the goods determines the value of the trademark. The original function of the trademark is to represent the ** of the goods and distinguish different producers; In the environment of market competition, the trademark indicates the quality of the goods and the reputation of the goods; The reputation of a commodity is accumulative, and the pinnacle of a commodity's reputation is a culture;
The comprehensive strength of the enterprise determines the reputation of the goods. The reputation of a commodity comes from the enterprise that produces it, so it is the comprehensive strength of the enterprise that directly influences and ultimately determines the value. In the end, it is the enterprise that bears the responsibility for the quality of the goods, and the enterprise is also the ultimate beneficiary of the value of the trademark.
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1. It is convenient for consumers to subscribe to the brand and buy copy, and create brand effect;
2. Improve the product.
du's popularity, establish a brand image;
3. The trademark registrant DAO has the exclusive right to use the trademark, which is protected by law to prevent counterfeiting;
4. Prepare for the application of well-known trademarks;
5. A trademark is an intangible asset that can be evaluated and its value can be realized through transfer, license or pledge;
6. Enhance customers' information about products or services;
7. Trademark is a necessary condition for quality inspection, health inspection, bar code, etc.
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First of all, a registered trademark is a prerequisite for obtaining the exclusive right, and only a trademark that has been approved for registration can be protected by law. Secondly, a trademark is an intangible asset of an enterprise, and it is also the basis for consumers to choose products or services. A good enterprise not only needs good products and services, but also needs a good trademark.
The importance of trademark in business operation is self-evident, no trademark in an enterprise, just like a person without a name, must not be known, let alone famous. However, the difference between trademarks and people's names is that there can be thousands of people named "Zhang San" in the country, but there cannot be two registered trademarks called "Li Si" on the same product at the same time.
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