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1. What is the background name of Kuaishou advertising?
Many users use Kuaishou to browse**,**live broadcast, but they don't know that ads can also be placed in Kuaishou, and the advertising effect is not bad, so what is the background of advertising? As a commercial marketing service platform for Kuaishou, Kuaishou is committed to helping brands achieve diversified content penetration.
2. What qualifications do you generally need to open an account in Kuaishou?
To choose to advertise on Kuaishou, the basic qualifications generally need to be: business license, ICP filing, and the front and back of the ID card of the legal person. Different industries generally require different qualifications, such as the "Value-added Telecommunications License" and the "Software Copyright Registration Certificate" for game products to be launched on Kuaishou.
Specific advertisers can consult Kuaishou advertisers for understanding.
What is the process of Kuaishou advertising?
3. How many ways are there to promote Kuaishou advertising?
At present, the main promotion methods of Kuaishou are: Kuaishou live advertising, Kuaishou ** advertising and Kuaishou ** advertising. Compared with ads, the advantage of ads is that ads can attract users more and generate greater interest than ads, and ads are more singular, while ads are more interesting, so the effect will be relatively better.
Kuaishou live broadcast advertising is more real than ** advertising, because users can understand the characteristics of the product, and through the interaction between the anchor and the user, it can drive the fan economy and convert more intended customers.
4. What is the process of Kuaishou advertising?
Like other platforms, you first need to open a Kuaishou ad account. After the account is opened, the advertiser recharges, and after completion, the advertising materials can be placed, and the advertiser will generally provide these services if the advertiser is looking for the best business to promote, and the next step is to analyze the target users of the product to ensure the accurate delivery of the advertisement. Finally, according to the effect of the ad, adjust the content of the ads** in the account, or adjust the time of the ad, etc.
This is the simple Kuaishou advertising process.
5. How much does Kuaishou advertising cost? What is the deduction standard?
Kuaishou advertising is a form of prepayment, the first time to open an account** is 5000 yuan, according to the OCPC deduction, that is, click deduction, now the effect of Kuaishou advertising is very good, do not hesitate to do Kuaishou advertising, now Kuaishou advertising also has a rebate policy, that is, if the consumption is high, there will be more than 10% rebate policy!
The above are common problems about Kuaishou advertising, now there are still many forms of Kuaishou advertising, in order to achieve effective conversion in Kuaishou, advertisers need to have a professional promotion method, you may be able to consult Kuaishou advertising official! But looking for the official one has no discounts and rebates.
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How to open Kuaishou advertising?
1.Consult the advertisers, most of the regions have local.
2.Contract templates. Please fill in the required information according to the contract template ("Kuaishou Advertising Agreement"); The contract template sends the completed contract to the docking personnel in the form of an email. The contract documents should be named as xx company & Kuaishou - advertising agreement.
3.Open an account. For registration of a Kuaishou account and precautions, please refer to the "Kuaishou Account Operation and Advertising Creative Guidelines" to open an account. Fill in the "Kuaishou Advertising Account Application Form" and provide the corresponding qualifications, and send it to the docking personnel in the form of email; Fill in the "Kuaishou Advertising Recharge Form" and make payments according to the content of the advertising recharge form.
5.Ads go live. The delivery information will be launched after the review is passed; Ads go live. Optimize based on delivery data.
6.Delivery closed. Output performance reports; Conclude the delivery and formulate the next stage of the delivery plan.
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The process of running in-feed ads is pretty much the same.
Review the qualifications to open an account, pre-recharge, then do the materials, set the background crowd portrait, and then put it. Repeat after consumption.
If you need more information, click on My Private Message.
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You need to find a Kuaishou official, and the first charge is generally not too high. It should be necessary to review your qualifications and materials, and only after passing can you go online.
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Hello, Kuaishou advertising needs about 10,000 yuan to open an account. Because you want to do the corresponding promotion and advertising on the Kuaishou platform, first of all, you have to cooperate with the big V, if you look for this kind of big V with tens of millions of fans, people will ask for cooperation, the starting point and the platform are different, basically 200,000 starts, and the 10,000 yuan is said to be this Douyin platform to open an account.
The deposit is about 8,000 to 10,000 yuan.
The question is to bring goods live on Kuaishou.
It's all about traffic promotion.
Don't ask questions to Dawei.
How much does it cost to start a live broadcast by yourself.
Ask questions that need to be paid.
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Open an account first, about 1000 yuan of service fees, the rest is your own pre-deposited advertising fees, depending on how much you want to save, look for Weixin, 894 in the front, 984 in the middle, 622 in the back
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Kuaishou's advertising cost is 5,600 yuan, and now the cost is relatively low.
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The second type of e-commerce account opening wjsw plus the number 8064
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The second type of e-commerce account opening, the rest is your own pre-deposited advertising fee, look for Weixin, 894 in the front, 984 in the middle, 622 in the back
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Kuaishou advertises, and you can find sales from Kuaishou The minimum account opening fee is 6200
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Kuaishou in-feed ads support multiple billing methods: CPC OCPC. Meet various application scenarios and promotion needs: application installation, e-commerce ordering, brand activity promotion, sales lead collection. Advertising is suitable for all kinds of brands and performance advertisers.
Kuaishou information flow advertising charges fees according to CPC, CPM, OCPC, etc., and the charging standards are different for different forms.
1. Deduction by CPC click: Only when the user clicks on your ad link, the system will deduct the fee, and the ad will be displayed and ** no charge. The final ad click** is calculated using a multiplier. From the iOS side, the Android side starts from the yuan.
2. Deduction according to OCPC optimized clicks: The essence is to pay according to CPC. The accuracy of a more scientific conversion rate estimation mechanism can help advertisers increase conversion completion rates while acquiring more high-quality traffic.
3. Deduction according to CPM 1,000 impressions: CPM refers to how much advertising cost is shared by each person who hears or sees an advertisement in the process of advertising. The exact amount of charge per cpm should be divided according to the popularity of the homepage (i.e., the number of visitors), and a fixed rate should be adopted.
It starts from 20 yuan on iOS and 15 yuan on Android.
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Open an account first, about 1000 yuan of service fees, the rest is your own pre-deposited advertising fees, depending on how much you want to save.
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Advertisements can be accurately placed according to region, network environment, age, gender, occupation, system targeting, interests and other attributes to find customers who are suitable for them.
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Yes, the premise is that you have enough fans, and if you don't have fans, you can advertise and find a Kuaishou service provider
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The key is to have someone pay attention, depending on the number of fans.
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How do Internet celebrities on Kuaishou earn:
Of course, it is definitely not possible to sell goods in Kuaishou by relying on your own natural traffic, and you can put some advertisements to improve your popularity.
3. In the early stage, these advertisements are charged according to **, and in the medium term, you can do some product clicks, fan attention, product purchases and live broadcast ROI bid optimization.
Ask questions to start a live broadcast, and sell the goods you sell! Are there any procedures I need to go through?
Answer: Kuaishou needs procedures to sell things. It is allowed to sell on Kuaishou, but you need to have the corresponding qualification documents, and if you directly use your personal account to sell goods, you are likely to be banned. If you want to sell goods within the scope of Kuaishou's regulations, you must have two qualifications, namely Kuaishou Store or Merchant Blue V.
To apply for these two qualifications, a total of two documents are required, namely the business license and the food business license supporting the business license.
Question ok, thank you [flowers].
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If there is no big money in this kind of information flow, forget it, it is better to do self-** account advertising.
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I think it should be good to advertise on Kuaishou, first of all, look at your product.
Whether the user targeting matches the user group of Kuaishou, if you want to do Kuaishou advertising.
You can find Kuaishou's ** business - media box, I hope it will help you.
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1. Contract.
The two parties sign a cooperation contract.
2. Open an account. The advertiser independently registers a Kuaishou account and binds a mobile phone number;
Provide business license, legal person ID card, industry qualification, and fill in the "Account Information Form" for review;
After the information is approved, the account will be recharged and prepaid.
3. Set up an account.
If you link to a landing page, be prepared to make the landing page.
4. Advertisements are online.
The advertisement was approved and launched as scheduled;
According to the launch of the product and the needs of users, real-time monitoring of data, continuous optimization.
If you feel that it is troublesome to open an account, you can choose to open an official account of Kuaishou Advertising or a business account, the specific differences are as follows:
1. Official account opening.
The official service fee of 1800 is required to help merchants open an account on the Kuaishou platform, and the first recharge amount shall not be less than 10,000 yuan, and no guidance on opening an account on Kuaishou will be provided.
2. ** Business account opening.
Although different business fees are different, but some of them do not charge service fees for opening an account, and some categories only need to recharge for the first time as long as 5,000 yuan, and there will be a special person to guide the merchant to fill in the account opening information when opening an account to ensure that the advertising content is consistent with the information submitted for account opening in order to pass the review smoothly. In addition, after the account is opened, there will be a special person responsible for guiding the placement of advertisements.
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Whether the effect is good or not is not only related to your product, but also to your operation optimization. For products, it is recommended to invest in mass FMCG, such as seasonal and festive products; Second, you need to find an experienced optimization operator. In this way, it is possible to do well. For details, please see this web link.
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Find Kuaishou's business department or find Kuaishou's channel ** business. The media box is the core business of Kuaishou, and the platform can do Kuaishou information flow advertising, you can learn about it.
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Kuaishou officially opens the background and pre-deposits the fee.
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