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No. As of May 2021, RT-Mart's boss is not Jack Ma.
It was founded in 1996 by Yin Yanliang, President of RT-Mart Runtai Enterprise Group.
RT-Mart entered the Chinese mainland market in 1997 and has grown to become one of the largest retail stores in China. RT-Mart's brands and businesses in Chinese mainland are managed by Gaoxin Retail, which is controlled by Alibaba Group.
RT-Mart's development overview.
Since RT-Mart opened its first supermarket in Shanghai in 1998, it has successfully opened 416 comprehensive supermarkets in Chinese mainland, covering five major regions of East China, North China, Northeast China, Central China and South China, and serving 29 provinces, municipalities and autonomous regions across the country.
With more than 100,000 employees and more than 100,000 shopping guides, it serves more than 4 million customers every day. In 2019, the overall turnover of Gaoxin Retail reached RMB 100 million. The main competitors are Carrefour, Costco, A.Mart, etc.
Moreover, the scale of development in Taiwan is second only to Carrefour.
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Jack Ma did not acquire RT-Mart. There is only a small stake.
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As of May 2021, RT-Mart is not Jack Ma.
RT-Mart was founded in 1996 by Yin Yanliang, President of Runtai Enterprise Group.
RT-Mart entered the Chinese mainland market in 1997 and has grown into one of the largest retail stores in China. RT-Mart's brands and businesses in Chinese mainland are owned and managed by Sun Art Retail, which is controlled by Alibaba Group.
RT-Mart's development overview.
Since RT-Mart opened its first hypermarket in Shanghai in 1998, it has successfully opened 416 comprehensive hypermarkets in Chinese mainland, covering five major regions in East China, North China, Northeast China, Central China and South China, covering 29 provinces, municipalities and autonomous regions across the country.
With more than 100,000 employees and more than 100,000 shopping guides, it serves more than 4 million customers every day. In 2019, Sun Art's overall retail turnover reached RMB 100 million. The main competitors are Carrefour, Costco, A.Mart, etc., and the scale of development in Taiwan is second only to Carrefour.
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With the rise of domestic **, Jingdong Pinduoduo and other e-commerce,RT-Mart's business has also been greatly affected. In fact, RT-Mart is not the only one, and offline physical stores have been affected to varying degrees for a while. As the most influential offline physical store, RT-Mart's impact can be imagined.
At this time, Ali, the industry leader of e-commerce, appeared. As the management of RT-Mart, it is impossible to watch RT-Mart fall like this. After several rounds of negotiations, Ali finally acquired RT-Mart's shares for HK$22.4 billion.
So far,Alibaba became RT-Mart's second largest shareholder。Despite Alibaba's strong intervention, it still can't change the general trend of RT-Mart's market value declining. In order to save RT-Mart, Ali has invested 40 billion, which cannot prevent its market value from evaporating.
At this time, RT-Mart's revenue also began to shrink a lot, from the previous 102.3 billion to 100 million. Listening to this data, it makes people feel chills in their backs.
There is no eternal winner in the mallIt can only be said that if you choose the right time, you may be the next lucky one. Take RT-Mart as an example, the transformation from a textile enterprise, and then entering the mainland market, just caught up with the development period of the inland retail and wholesale industry.
Where there is prosperity, there is decayUps and downs are basically a common thing in business。Despite the strong intervention of Ali, an e-commerce giant, it also brought a little hope in the early stage. But it still can't change the downward trend of RT-Mart, even so, Ali is still unwilling.
This can be seen from the personnel changes that have occurred at RT-Mart.
According to **, Huang Mingduan, who has been at the helm of RT-Mart for 23 years, has resigned as the CEO of RT-Mart, and the current CEO of RT-Mart has been served by Lin Xiaohai, vice president of Alibaba Group. After that, RT-Mart opened the country's first version reconstruction store in Wuxi
According to Lin Xiaohai, in the future, RT-Mart's 500 stores across the country will be transformed in this direction, and the core theme is naturally online and offline linkage operation. As for whether the performance can take off in this way, more control may be in the hands of consumers.
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RT-Mart's development has gone through online and offline integration, and we have seen Tmall Supermarket, in fact, today's development is still very good, as Ma Yun expected, it can integrate resources better.
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Today's development is already very powerful, and now the annual turnover income even exceeds **, it seems that Ma Yun has really made a right choice.
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It is understood that the parent company of RT-Mart is named Sun Art Retail, however, after the intervention of Ali Group, the market value of Sun Art Retail has not appeared, but its market value has continued to decline.
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After RT-Mart was acquired by Jack Ma, many methods have changed, and at the time of checkout, in addition to the cashier, there is also an automatic payment channel. When people encounter the peak payment period, they can check out in this way, reducing the congestion caused by a large number of people, and at the same time saving a lot of time for customers, which can be said to be very convenient.
GreatUnder the operation of Ma Yun, RT-Mart is also operating better and better, and today's RT-Mart online and offline sales are very hot, it can be said that Ma Yun acquired at that time, RT-Mart is a very wise choice, and a win-win situation has been achieved. The reason why RT-Mart has been able to develop so well is also inseparable from the hard work of the staff. Speaking of Jack Ma's acquisition of RT-Mart this time, it will not be purely for revenge.
Judging from Jack Ma's business acumen, it is nothing more than to expand the radiation power of Alipay, so that Alipay can be better combined with traditional retail, and the real purpose is nothing more than to expand his Alibaba empire.
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Profits are high. **Many of the items on are shipped from RT-Mart.
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Don't be too good, RT-Mart in our small city, one city in five, RT-Mart.
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RT-Mart supermarkets seem to be very popular now, they are available in every city, and they are very popular.
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I think it should be run very well, because after all, a huge amount of money was spent to acquire it.
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The current development of RT-Mart should be very good.
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It should be very good now, after all, after investing so much money, the acquisition should also be well managed.
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It should be doing well now, some small places have RT-Mart, and it seems that it is doing well.
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I think the current development is still very good, and the technology and equipment in it are very advanced.
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Recently, after RT-Mart was acquired by Jack Ma, Huang Yinjuo, the former chairman and CEO of RT-Mart, resigned. The former chairman said, "We won all the opponents, but we lost to the times." "This is the same as what a Western mobile phone giant said back then, we have lost if we have done nothing wrong.
Huang Mingduan. But it is likely that the original chairman had already considered this front before it was merged. This is Alibaba's consistent feature - shortly after the annexation of Youku, Koo Yongqiang also left the scene.
Gu Yongqiang. Of course, when these founders leave, they may be able to take with them a little cash left over from selling their businesses. But fundamentally, the heroes are not free, all heroes can't beat the times, and all dinosaurs can't jump out of the Jurassic.
On the other hand, this is also where the opportunity for our grassroots lies. When those giants are rampant in the mall. Some new technologies already exist in the world, and they are constantly evolving.
Laughing. What we need to do is to do our best to obey the destiny of God and try to master the use of the latest technology.
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With the rapid development of Internet technology, the three giants of supermarkets have also moved closer to e-commerce, Wal-Mart has become a shareholder of JD.com, and Carrefour is committed to Suning. RT-Mart was also sold to Ali for 22.4 billion in 2017. As the founder of RT-Mart said when it was acquired:
We defeated all our opponents, but we lost to this era", the new retail era is coming, and any traditional retail that does not transform and embrace the Internet as soon as possible may be defeated by the Internet giants. The days of traditional retail will become more and more difficult.
3 years have passed, what happened to Darun, which was acquired by Alibaba? According to the data of the first half of 2019, RT-Mart's parent company, Sun Art's retail revenue increased by 100 million yuan, and the operating profit increased by 100 million yuan, both of which maintained positive growth, indicating that it is constantly improving. In addition, RT-Mart also opened 24 new stores in 2018.
It seems that Alibaba's innovation has empowered RT-Mart supermarket, and the effect of the new retail method has begun to appear.
RT-Mart's new retail approach has changed. Due to the busy work tasks of young customers in big cities and the characteristics of their homes, they are more expected to be able to submit orders online and have them delivered to their doors. However, if you want to buy the freshest fresh food, it is not so fast to buy it on the e-commerce platform, so RT-Mart Supermarket can submit an order online and set up a one-hour home delivery by connecting to Taoxianda.
If you want the latest fresh ingredients, submit your order early, and you can receive it when you get off work. If you don't want to cook, RT-Mart supermarket also has 3R products (ready-to-burn, ready-to-heat, ready-to-eat). A variety of services to fully consider the requirements of young people.
In addition, ** down the store, also made a lot of optimization, the biggest change is the automatic payment function, during the peak period, many large supermarkets have to queue up to checkout, wasting a lot of time, in fact, it is a very bad experience. Now that automatic payment has been added, consumers can quickly self-checkout, which is very efficient and has a lot of things, which is equivalent to the automatic ticket machine at the train station. Nowadays, Alipay is promoting face payment again, which is said to be completed in a few seconds, and the experience is very good.
Therefore, RT-Mart is getting better and better, and with the empowerment of Alibaba, RT-Mart's new retail road is getting smoother and smoother.
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He's doing well now, he still has his own career, he's very energetic, and he's working very well, but we don't know what his life is like.
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He is doing well now, he has also invested this money in a lot of businesses, he is also very rich now, and his life is very good.
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Now he lives a very low-key life, and there is very little news about him. But his life should still be very good.
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In fact, I don't know the life situation of this person at all now, because since the transaction was completed, the whole person has withdrawn from the lens of entertainment.
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He's doing very well now, after all, he got so much money and invested in something else.
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How's it going? How can I imagine the happiness of rich people?
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Darun found that the business is still good overall, and since it was acquired by Alibaba, it has gradually launched Jack Ma's new retail. RT-Mart's "Taoxianda", a form of supermarket trading, meets the needs of some people who stay at home and don't want to visit the supermarket. I don't know if careful friends have noticed that in the Tmall supermarket on **, the fresh channel has been gone since 2019, and I have to make people feel that this is to make way for "Taoxianda".
And it is said that the fresh channel of Tmall supermarket has actually been in a state of loss, but as a customer, I did buy a lot of high-quality and affordable things.
In addition to RT-Mart's expansion of services such as "Taoxianda", it also promises to deliver to your home within one hour, as long as 39 yuan, and sometimes there are coupons to use. It has to be said that such a service is a trend for the future. Since it was acquired by Alibaba, self-service cash registers that support Alipay payment have also appeared in natural supermarkets.
In this way, when the amount is high, everyone uses self-service payment, and you only need to easily scan your face to pay the fee, which is also very convenient, and it can be said that such supporting facilities have greatly improved the customer's consumption experience.
After being acquired by Alibaba, RT-Mart has an area in its store that specializes in selling online Internet celebrity goods, in fact, this approach is a good connection between online and offline, allowing people to see the real thing and have a better choice.
Not to mention any income data, how much is the annual growth, anyway, in our place, the status of the big brother in the supermarket is still RT-Mart. Whether it is the usual consumption time or the New Year's holidays, RT-Mart has more customers. Overall, RT-Mart, which was acquired by Alibaba, has grown steadily in recent years, and as for what will happen in the future, let's wait and see.
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Business is doing well now, affected by the epidemic. RT-Mart has become people's new favorite, and it has provided timely help by delivering food and drink supplies to everyone every day.
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RT-Mart has it in various cities, and some places will make a lot of profits, and some places will have losses. But overall, RT-Mart's business is still very good.
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