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With the penetration of takeout in everyone's life, ordering takeout is a normal thing for everyone. On December 14, an article titled "I Was Cut Leeks by Meituan" went viral on social platforms, and the article pointed out Meituan's leek cutting behavior against members in specific cases. Meituan also responded to this matter, saying that there was no leek-cutting behavior, but because of the difference in delivery fees caused by positioning caches
But what the facts are, in fact, everyone knows it, and the reason why Meituan does not dare to admit it is also because the people have also made remarks on the issue of big data killing.
1. In response to Meituan's behavior of cutting leeks, Meituan Takeaway gave a response "I was cut leeks by Meituan" The article gives the author's own delivery differences when placing an order in Meituan with a real case, and then Meituan Takeaway also gave a response, which roughly means that there is no big data killing, but it is only caused by the problem of positioning and caching, and the relevant departments are already dealing with it.
2. Many consumers do not accept this statement given by Meituan Takeaway, but many consumers say they cannot accept the response given by Meituan Takeaway. After all, nearby merchants are recommended by Meituan, and the second is that the delivery address will be displayed on the payment interface. Secondly, the delivery time given in this article is exactly the same, except for the difference in delivery fees, there is no difference.
And consumers don't know what kind of existence the positioning cache is, and how to define it is also determined by Meituan.
Third, the people** once gave an article Therefore, there is no objection to Meituan's big data killing behavior. Earlier, the people** had a post on the behavior of big data killing, which roughly means that the Internet giants who have a large amount of data should focus on scientific and technological innovation, rather than how to obtain the traffic of a few catties of fruit. Indeed, with big data, we should think more about how to benefit consumers, rather than exploiting consumers in disguise.
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Because Meituan admits that this killing is a systematic behavior, it will lead to the loss of a large number of users, which is not conducive to the company's performance.
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Because if Meituan admits to killing ripe, it will lose most of its loyal fans, and the users will have a serious impact on its own interests.
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This is because Meituan took advantage of the trust of old users, so it finally made this kind of behavior that infringed on the legitimate rights and interests of old users, and this kind of behavior is not conducive to the development of society, I think this phenomenon should be stopped.
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Because once they admit that they are indeed big data killing, it is equivalent to admitting to consumers that they are deceiving people, which is very bad for their company's reputation.
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Because once this is admitted, it will lead to the disappointment of many consumers, and many will not even renew their membership.
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Because Meituan will lose a lot of old customers if it admits it, and the number of this group of customers is huge.
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Market regulationdepartment, in this way to protect their legitimate rights and interests.
In the Internet industry, many Internet companies have a large amount of users' personal information, so Internet companies can use users' personal information to do the above. There is no professional ethic in this act of its own.
At the same time, it also violates relevant industry regulations. Although the industry and commerce department has made it clear that Internet companies cannot use big data to kill ripeness, some companies still do so.
OneMeituanwill use big data to kill ripe.
Even though the industrial and commercial authorities have explicitly required Internet companies to treat users equally, and many Internet companies have signed Internet equality conventions, for companies like Meituan, Meituan is still using users' big data to kill them. When members buy goods, members' ** will be 8 yuan more expensive than non-members, and many users can't tolerate this. <>
2. Users need to actively protect their personal information.
Strictly speaking, users do not have much effect on big data to protect their personal information, but users can protect their personal privacy in this way. At the same time, users need to change their login passwords as much as possible to avoid the risk caused by the leakage of their user passwords. As for the problem of big data killing, users can try to use a new mobile phone number to buy related goods, and once they find that they have been killed by big data, users should actively protect their legitimate rights and interests.
3. Users can choose to report the relevant Internet company directly.
As long as the user has first-hand evidence of the Internet company's use of big data, the user can report the Internet company to the industrial and commercial department, and the industrial and commercial department will punish the Internet company accordingly. In addition, I think the Internet industry needs to formulate specific rules to counter big data killing. If a company violates this rule, we need to punish the company with severe measures.
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Meituan is now the most widely used ordering platform, but for some members, it is better to make discounts after raising the ** standard. It is a violation.
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You should order takeout from the same store on multiple food delivery platforms and compare their **.
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The term big data killing probably appeared around 2018, what is big data killing? In general, it means that the price of the same product sold to old customers is more expensive than the price sold to new customers. Some time ago, some netizens broke the news that they were killed by Meituan Takeaway, so why do these companies use big data to kill them?
1. What happened to Meituan's exposure to killing mature takeaway members?
It is understood that after this netizen registered as a Meituan member, when he ordered takeout again, he found that the takeaway delivery fee was much higher than when he was not a member before, so he fed back this problem to Meituan, and Meituan's solution was to compensate the netizen for a red envelope of ten yuan, and gave him the explanation that due to the positioning deviation of the software, there would be a high delivery fee, but this netizen rejected Meituan's approach, and the matter was announced to the public. And this netizen said that he used two to do experiments, one is a member, the other is a non-member, and ordered the same ** in the same store, but the delivery fee of the two is different, and the member will be much higher, therefore, this netizen thinks that he was killed by Meituan.
2. Why is big data a killer?
Over the years, it is not uncommon to be killed by big data, and not only one company has had such a situation. So, why are these companies doing this? Some people think that these companies feel that these members are not sensitive to the best and that they are more hidden, but this practice of the company is damaging their integrity and credit, which will make people no longer trust such enterprises, and over time, they will lose more customers.
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Nowadays, many Internet companies want to get more users, and the value of old users has been developed, so it is necessary to provide value for the platform with a steady stream of new users, which has caused companies such as Meituan to use big data to kill the ground.
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The phenomenon of big data killing is repeatedly prohibited, which is also because they feel that since they have already joined the club, they will definitely not run away, so they are even more unscrupulous.
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That's what the platform does to make money, and I think it's very unfair to consumers.
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Because people are not strong in the field of big data, there are many untapped fields, and these untapped fields will expose a problem, that is, the phenomenon of killing ripeness.
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Now the network is more and more developed, the Internet years to buy a lot of convenience for me, but big data killing has happened many times, because of the sharing of big data, each network platform can receive a lot of your information, according to this information to analyze your consumption capacity, to the consumer with high consumption power, but this behavior is really disgusting, consumers are not so easy to deceive, so consumer customers, sooner or later will lose customers.
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This is because many people have reported that the delivery fee is relatively high, and then after data integration, they found the phenomenon of killing ripeness.
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Because there are people who are willing to believe in such a business. That's why we will apply for the corresponding membership card. Enterprises can only kill these people who believe in him. Earn corresponding benefits from them.
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Because a news about the higher delivery fee than before after netizens registered as a member, big data killing once attracted people's attention, so the incident of Meituan's big data killing has always been a topic of discussion. But after Meituan's simple response, there was no news. Now, users who have questioned Meituan's big data killing have spoken out again, how did Meituan respond to this question?
First, let's take a look at why this netizen questioned Meituan's big data killing.
This netizen placed an order after registering for a Perfect Group takeaway membership, and found that the delivery fee was much higher than the previous one, so he asked Meituan, who initially wanted to give him a ten-yuan red envelope as compensation, but the netizen did not agree. Later, Meituan explained that this phenomenon occurred because the software cache affected the positioning. However, as a result of this response, there was also discontent.
2. Why did this netizen question it again?
After Meituan responded, it did nothing. It seems that this matter is over. However, this netizen once again questioned that since Meituan said that there was a problem with its software, how should it be solved?
Should those members who are affected by the cache be compensated? This netizen believes that the cache of the software this time is behind the pot of Meituan. Since Meituan said that it was a problem with its own software, it should say that it should not let those members who were overcharged for delivery fees be cheated like this.
3. Regarding netizens' questions again, how did Meituan respond?
Despite the resurgence of doubts from netizens, so far, Meituan has remained silent. There was no response. This has to make those Meituan members feel that they really shouldn't sign up for this membership. It is estimated that the number of Meituan members may be affected in the future.
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is indeed very perfunctory, does not admit his own behavior, but is vague, taking care of him.
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Yes, because as Meituan, as an industry boss, it is a bit shameful to do this kind of behavior.
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I think Meituan's response was indeed a bit perfunctory. It was completely evasive, saying something inconsequential and not confronting the problem head-on.
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I think it's too perfunctory, because Meituan's response doesn't address the real problem, and it's not very sincere.
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I think it's too perfunctory, and it can't convince these users, and it will also affect his reputation in the future, and at the same time, it will also lose a lot of users.
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I don't think it's perfunctory. Meituan is now actively rectifying and believes that it will give you a satisfactory answer.
Meituan's official response to this matter is not any difference, Meituan has never made such a setup, and this matter has also caused a huge discussion on the current Internet, many people have a relatively negative evaluation of Meituan on the Internet, and even some people have gone to Meituan's software mall to make negative reviews. >>>More
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