When is the best time to send an EDM email?

There are several ways to improve the deliverability of EDM mail:

Optimize the content of your emails: Make sure your messages are concise and to the point, and avoid using overly complex language and formatting.

Add personalization: If possible, you can use the recipient's name, preferences, and other information to add personalization and make your message more engaging.

In general, the deliverability of EDM emails can be improved by optimizing email headers, email content, email delivery time, and adding personalized elements.

1.Sender settings. The sender's name and professionalism are the first things a user sees in their inbox, and it's important to make sure that the sender's name looks professional and credible.

2.The subject of the message. Themes need to be able to grab the user's attention, so Mori needs to test to determine the most effective theme.

4.Platform display. We need to make sure that our emails look perfect on different mobile devices, so we need to test whether they will look on a wide range of screen sizes before sending them.

5.The message didn't make it to the inbox. Sometimes an email is not opened, perhaps because it contains sensitive keywords and is recognized as spam by the anti-spam system.

It depends on what tool you use.,If it's a QQ mailbox like a direct send.,Open your file with a notepad first.,It will come out**。

Open QQ Mail, select Format, and then select Mode.

Copy ** to the mailbox.

If you are using other tools, such as the U-Mail platform, you can directly import your HTML files directly into the email backend. There is no need for such trouble.

EDM can't work, it's just the same spam that used to be.

Please be careful! Especially for export sales, don't use it, reduce the identity of our country's overall foreign trade enterprises...

When doing EDM marketing, whether the first email can enter the inbox has a great impact on the frequency, IP, content, etc. Some mailboxes themselves support to do **,Tom sending channel is able to do**,There is an independent sending channel,It's very different from other mailboxes that are usually registered。

If you want to send and open well, you should pay attention to the following points:

1.First of all, choose a reliable sending tool, and choose a Tom sending channel, which has an independent sending channel, such as mailbox.

2.The subject content should not contain illegal words to avoid being intercepted by anti-spam.

3.The theme should be appealing and increase the open rate.

4.The content is best in the form of ** to increase conversion.

In order to improve the inbound rate of emails, enterprises need to start from these three aspects, including a streamlined mailbox list, personalized and differentiated email content, and a sustainable sending mechanism optimization strategy.

Need to have a streamlined email list, you need to have a relatively accurate email address, the vast majority of enterprise email addresses are customer email lists purchased or collected by data companies or collection software, in this case, many email addresses are invalid email addresses, which will undoubtedly reduce the arrival rate of emails, so it is necessary to clean the email list invalid addresses, rushmail email ** platform has a huge invalid email address library, cleaning efficiency is high and fast, and invalid email addresses can also be removed, It can help enterprises to filter out an effective mailing list.

Personalized and differentiated email content: If the content of the marketer's email is unchanged, then the email service provider receives the same content multiple times, and the email is easily rated as spam and intercepted by the ISP, resulting in a low email box rate. Therefore, it is recommended to ensure the diversification of email titles and content, to avoid the complete consistency of email content, Rushmail email marketing platform provides enterprises with a large number of personalized and different industry email templates, in addition to the function of custom variables and multi-theme loop sending, in the email subject and email content can be inserted into the use of variables such as recipient name, gender, birthday, mobile phone, etc., in order to achieve the diversification of email content, improve the email box rate.

Rushmail email marketing platform provides customers with functions such as spam scoring ratio and fast test channel, customers can view the spam content into the spam scoring ratio after the email content of the platform, and can also send it through the fast test channel, which can avoid relevant sensitive words, so as to optimize the email content.

To sum up, email marketing will still occupy a dominant position in many Internet marketing, for enterprises, marketing that can obtain users is a good marketing method, email marketing as a highly targeted, wide range of marketing methods, enterprises as long as they grasp its marketing advantages, reasonable use of effective promotion, can get unlimited business opportunities.

There are 2 ways, send by email and send by software platform.

1.Send it by email.

The requirements for the mailbox are relatively high, and the mailbox itself has rules to prevent interception when sending the letter, like the Tom sending channel mailbox, there is a separate sending channel, so the box entry rate is relatively stable.

2.I use a sending platform or software.

It's easy to use, and the software will give you a default outbox, which is suitable for subscribing to emails. The rate of sending strange emails into the box is not very well controlled.

You can use email software, email promotion. **Large number of mails, low cost, low threshold for use, and considerable effect. Wings Email** software, the number of messages sent can reach 10,000 a day.

Moreover, it simulates manual one-to-one sending, and there are special "macros" that can make the email more personalized. 1.Every email is different 2

Low-speed sending, sending volume control 3Breakpoint resend 4 multi-mailbox send 5Automatic IP change 6

E-mail Address Management 7Reply to the designated email The software has done a lot of functions, and supports 7-day unconditional refund.

There are three ways to send an EDM marketing email:

1.Send promotional emails directly from your email. This method has relatively high requirements for mailboxes, and it is also possible to use a tom** channel account or an ordinary mailbox to control the number of emails. The advantage of this method is that you can set your own content and have no restrictions.

2.Send it using the EDM** mail system. You can directly see the data sent, received, opened, converted, etc., but the content must be compliant, and it is best to have several sets of sending templates.

3.Bind the mailbox to the ** software to send it. This depends on the conditions that can be set on the software, and it is necessary to know the interception rules of the recipient in particular, so that the effect will be good.

You can use email software, email promotion. **Large number of mails, low cost, low threshold for use, and considerable effect. Wings Email** software, the number of messages sent can reach 10,000 a day.

Moreover, it simulates manual one-to-one sending, and there are special "macros" that can make the email more personalized. 1.Every email is different 2

Low-speed sending, sending volume control 3Breakpoint resend 4 multi-mailbox send 5Automatic IP change 6

E-mail Address Management 7Reply to the designated email The software has done a lot of functions, and supports 7-day unconditional refund.

With the change of the times and the popularization of the Internet, the Internet marketing model is becoming more and more popular, among which the email marketing model is the most cost-effective among the Internet marketing models. With the development of China's economy, China's demand for email promotion is also increasing, but whenever you send an email, whether you know whether your email has been sent to the other party's mailbox, whether the email sent to the other party has entered the trash, whether the email sent to the other party has been opened, etc. Today, I will take the "rushmail platform" as an example to explain how to use the email platform to view the specific situation of sending emails.

First of all, we need to log in to the email platform, enter the home page, you can click on the statistics report, and there will be a drop-down menu, we can click on the task statistics to view the specific situation of sending emails.

It records all the emails you send using the platform.

Looking at the figure below, I will explain how to view the data.

Enter the page of **task statistics,We can see the date of the day,On the right there is today, yesterday, this week, last week, this month, last month's statistical data filter,How are you not satisfied with the filtering of these dates,There is a statistical date on the right,You can freely choose the corresponding filter date to view the data statistics of the corresponding time**email。

The following bar chart can go straight to the specific situation of email data statistics.

Task: The number of emails you need to send.

Throughput: The number of emails you send.

Deliveries: The number of emails you send that reach the recipient's mailbox.

Opens: The number of emails that were delivered to the recipient's mailbox and opened by the recipient.

Failures: The number of messages that were not delivered to the recipient's mailbox.

Insufficient space: The other party's mailbox is full and cannot be sent.

Rejection: refers to the number of emails that the other party refuses to receive from youIn addition to the bar chart, the following **also counts** email data, and analyzes the percentage of delivery rate, open rate, and click-through rate.

In order to maintain the accuracy of the email data and the stability of the platform traffic, the platform has adopted the method of updating the data every ten minutes. The platform can also help you reorganize the email addresses that can really be sent out according to the invalid addresses, so that the email addresses you have are no longer so bloated, and make your email marketing model more effective.

The audience of an email is a precise group of users, but the performance is related to the subject of your email, the content, and the activity of your target customers.

There are a few more points to look at to improve the conversion effect:

1.The subject line of your email should be catchy and make people want to open the email2The content of the email should be **, and the design is beautiful, and you can add your product link 3

Use a reliable sending tool, TOM sending channel, which has an independent sending channel, to ensure that the mail is delivered.