Need the connotation and expression of public welfare posters? 5

It's too detailed, it's enough to see.

What are the forms of expression of public service posters? 1. Text posterText poster is the most important part of poster design, and the design of text can intuitively reflect the theme style of the poster, so as to better attract the attention of the public. Most of the expressions of some text posters will use text, charts, colors, etc., to attract the attention of the public with their excellent picture sense and rich expressiveness.

2. Noisy**Poster**Poster, also known as poster, poster, printed poster, etc., it is mainly resolution, the size is basically above 300, sometimes it will be necessary for Shenyuan to have a relatively small picture or **, design the relevant poster on the back of the poster, so that everyone can intuitively see the picture of the poster. Commonly used design ideas in the poster design process.

1. Clarify the theme and follow the trend.

The theme of the poster must be unique and clear. As long as the content of the theme is clearly explained, the propaganda of moral education can be achieved, and it can play the role of persuasion and warning. If there is no theme, there is no theme, and if the theme is too mixed, it is the same as not showing anything.

2. The values are correct.

A public service poster is a type of advertisement that serves the public interest. Seeking social welfare and serving the vital interests of the people is an advertisement to arouse the people's sense of citizenship, public welfare, and public morality, promote social harmony, and promote the construction of spiritual civilization.

3. Meet the needs of the public.

People have the psychological need to be respected, most of them have the character traits of not accepting the soft and the hard, and there is more or less rebellious character in people's psychological world.

1. The design of public welfare posters has a graphic language.

Graphic language is the main way to convey information. As a category of poster design, public welfare posters also abide by the principles of poster design, so they have high requirements for graphic and creative communication, and cannot rely too much on words to convey public welfare information.

2. The design of public welfare posters is conceptual.

Public welfare posters appeal to concepts, and the dissemination of a certain concept prompts the public to enlighten, introspect, and pay attention to a certain social issue, and to standardize behaviors and practice in line with social ethics to form a good social trend or support a certain social cause. It disseminates ideas in the form of spirit, not commodities in material form.

3. The design of public welfare posters is extensive.

A wide audience is also a major feature of public welfare posters. Generally speaking, public welfare posters are for the vast majority of citizens, rather than a small number of specific audiences, and the responsibility of public welfare posters determines that the more people see and accept the content of the poster, the better the effect, regardless of age, gender, and even national boundaries and languages. Therefore, the effective communication of poster information should be considered when designing public welfare posters.

4. The design of public welfare posters has the consciousness of altruism.

The public service poster shows the spirit of altruism. It is associated with selfless dedication to helping others, a manifestation of human compassion, love, a sense of responsibility and other virtues, a sign of social ethics and morality moving towards harmony and personal wisdom maturing. For those individuals or groups who voluntarily fund public welfare posters, the society should give encouragement and support.

First, the poster layout design - simplified font The current layout design trend is popular for large headlines, small articles, large **, the masculine and straightforward beauty of the contours (block structure), the text is rarely turned, not divided into zero, the font is less changed, and the lines are thick and black.

Second, the poster layout design - the information of the same level of plates is divided into the same plate, and the blank space between the plates needs to be appropriate, no.

However, it will give people a feeling that the layers of morning banquets are not distinct, and they can't see the point and can't find the goal.

3. Poster layout design - "shelf display" "displays" poster information in different categories, which will also reduce the time of browsing and get the information you need from the layout as quickly as possible.

Speaking of which, let me share my personal steps for designing a poster: 1

Clarify the requirementsNo matter what we do, we must understand one thing before we do it, that is, what to do? What is the purpose? As long as we understand these two points when doing things, we will generally not deviate from the theme when we do things, and we will not revise the draft again and again, such as:

If Party A asks you to design a poster, the poster is for the new product water cup preferential activities, a certain period of time can enjoy the discount, just give this information, we have to understand, what the poster is doing, the first point: to understand that it is a new product, it must be to promote the new product The second point: to know that there are discounts, it must be enlarged to attract users, the third point of sail silver:

Purpose—The purpose is to promote the new product and attract users to want to buy2

Clear theme style here we know what to do and purpose, the next step is to clarify the design of the theme style direction, since to achieve the promotion of new products and to achieve the effect of preferential activities, then we can not dominate, can not only focus on one side, the characteristics of new products should be amplified, preferential activities to attract users can not be weakened 3

Find materials, do design after the style is clear, we have to find the right materials, can not randomly find a product ** to deal with, the product ** must show the characteristics of the new product, at least not the lack of corners blurred, so the selection of materials is also very particular, after the material is determined, start to do the design, do posters is nothing more than typesetting, how to look good how to arrange ah, but also have to pay attention to the theme is clear, the sense of breathing should be strong, and the hierarchy is clear.