How can a lawyer do his own personal promotion?

1. Mass word-of-mouth lawyer promotion law: It is to promote oneself through people's word of mouth, and some people have counted that there are more than 200 potential resources behind a person, which is quite a huge market. It is not easy for lawyers to promote through word of mouth, many people say that now lawyers only look at money and not people, to achieve word-of-mouth promotion, lawyers must do some "good things", that is, let people know their sincerity, people will naturally go back to introduce you to relatives and friends, to achieve the purpose of lawyer promotion, of course, but also have excellent professional skills.

I think this is the most effective way for lawyers to promote, but there are still good opportunities and cases. 2. Blog lawyer promotion law: This is what I found recently, the effect is quite good, there are many lawyers who recognize the strength of network promotion, but they do not know much about the promotion of lawyers on the Internet, many lawyers are now to some blogs to establish a personal space to show themselves, through the public blog to do lawyer promotion I do not agree, the public blog is too wide of a circle, want Sina, Sohu those, and often visit the blog 90% of the people have no legal needs, will not remember your information, Even if there is a legal need to search your blog from the Internet, it will not achieve the effect of lawyer promotion, for example, the blog you search for will not be ranked in the first few pages of Google, my approach is to do a blog on the appropriate **, I have a blog promoted by lawyers on the Zhonglu network, and update some of my original articles every day, there are still many people who come to see it, of course, I also have many other blogs, many of which are built under the name of Zhonglu.com, which accounts for a little more fame, so that others can more easily see my articles through search. The effect remains to be investigated, and I believe it will not be bad.

3. Professional forum lawyer promotion law: post in a big forum, such as NetEase's legal channel, Tianya's legal forum, etc., these places generally gather people who have a need for law, and it is a paradise for lawyers to promote.

The above is my online transcription method, if it is helpful to you, please give one, thank you

As a professional network promotion outsourcing company, I would like to give you some advice:

1.Search engine SEO optimization, e.g., 360, etc. If the budget is high, you can do bidding promotion, and if the promotion budget is limited, you can choose to do annual or daily promotion, which is cost-effective in the long run.

3.Short**, self-**, etc., these need to be insisted on, publish relevant news or what the lawyer suggests how to deal with such topics, attract fans to pay attention to you, and then market.

4.Do social promotion or find professional platforms in the industry such as the legal network to promote.

5.Find a professional platform to buy customers with legal problems, but the cost is not low, and it is not very safe.

There are many ways to do this, and I hope the above methods will help you.

How do lawyers create their own style? [Shanghai] sentence. God's great, uncle.

The team has the following three views: the first point: to create a personal encyclopedia encyclopedia entries have authoritative encyclopedia content is deeply trusted by the majority of netizens, affecting people's behavioral awareness.

Even many original writers have borrowed encyclopedia content as an authoritative reference. Encyclopedia entries rank good encyclopedia is its own product, giving it a very high weight, most of the encyclopedia entries (generally keywords) can be ranked in the top three of major search engines, at least the first page of the ranking, which greatly increases the degree of keywords. Encyclopedia has a high conversion rateEncyclopedia has become a must-see site for netizens to check information on the Internet, because of the authoritative position and credibility of encyclopedia in people's minds, so when users see the products introduced by Encyclopedia, the probability of converting into customers is relatively large, which greatly improves the conversion rate of users.

The second point: actively participate in various activitiesAs a lawyer, professional level is indispensable, which is the most basic foundation for the survival of lawyers. After reaching a certain number of years of service, lawyers should actively participate in various professional committees and special committees of the lawyers association (under normal circumstances, the lawyers association has requirements for the number of years of practice for joining professional committees and special committees).

The third point: to do personal promotion on the Internet to this step, you need to find a professional promotion company to cooperate, because it is difficult to achieve rapid promotion results by relying on company insiders alone. At this time, you can find an online promotion company (such as Shanghai, Penal.

Sky. Great, Uncle team) to professionally plan the CEO's personal branding. Because effective personal branding tends to be high-impact, it will give you a lot of benefits.

I hope mine satisfies you.

Traffic is a sensitive and eternal topic for lawyers to do network promotion. However, traffic is important, and the ultimate goal of promotion is not drainage, but conversion and repurchase, and drainage is just the beginning. Promoting on a large platform is relatively cost-effective.

The traffic effectiveness on large platforms is higher, mainly because the target customers are effective, and the drainage is efficient.

Some lawyers do *** have fans to read, but they don't convert, and these traffic are invalid traffic. The advantage of the platform is that it is an industry in nature, it is an in-depth field, and the traffic it attracts is very accurate, such as Legal Express, Find Law, and 110 Legal Consultation. All of them are mainstream platforms in the legal service industry.

From the perspective of obtaining traffic, lawyers must be as accurate as possible, whether it is professional or regional, lawyers must be clear about their audience. The advantage of the platform is that it can be more and more accurate in terms of drainage, and attract the right traffic by planning different pages and keywords with reasonable layout, and the consultation effectiveness is high. Especially for personal business, such as marriage, criminal, labor, etc., the decision-making power lies with the individual, and the decision-making process is also short and the transformation is fast.

In terms of cost, we can't just look at the unit price, if we rely on individual strength alone, it is difficult for us to achieve the effect of rapid drainage, from this point of view, the main way to reduce costs is actually to improve efficiency, and the platform is obviously more reliable in efficient drainage.

You can use the double-wing mail software, email promotion. **Large number of mails, low cost, low threshold for use, and considerable effect. Wings Email** software, the number of messages sent can reach 10,000 a day.

Moreover, it simulates manual one-to-one sending, and there are special "macros" that can make the email more personalized. 1.Every email is different 2

Low-speed sending, sending volume control 3Breakpoint resend 4 multi-mailbox send 5Automatic IP change 6

E-mail Address Management 7Reply to the designated email The software has done a lot of functions, and supports 7-day unconditional refund.

As follows:

1. Daming lawyer, your first choice.

2. Gold medal lawyer, gold medal service.

3. Daming lawyer, the world is public.

4. Gold medal lawyer, focusing on justice.

5. Gao is a lawyer, and Yang is a righteous person.

6. Portable legal affairs, and lawyers are always on the go.

7. Hold high the banner of justice and always maintain the true character of a lawyer.

8. BRICS lawyers, the legal firewall around you.

9. Daming, to be the most responsible lawyer!

Doing a good job in the marketing and promotion of lawyers, and placing advertising space on the legal consultation and promotion platform is the traditional marketing thinking. It is also a marketing method that many people use.

The disadvantages of this traditional marketing method are obvious, first of all, the traffic of the legal consultation platform is limited, whether it is a legal consultation platform, an app, or a small program, it is not just the needs of customers. Secondly, there are many competitors, resulting in low-price competition, and there are more wolves and less meat.

If the Internet is a vast ocean, Toutiao and other self-leading platforms are an ocean, while legal consultation platforms are just small harbors with very little traffic. The idea of waiting for customers to come to your door in the harbor is the traditional way of thinking.

Since the era, lawyer marketing and promotion should take the initiative to publish valuable content (not advertisements) through various self-leading platforms, establish personas, create personal IP, direct traffic in the wide area to their own ***, build private domain traffic, and convert transactions. Lawyers should put down their posture and become good friends in the professional field around readers, so that readers can feel that professionals are around, although there is no rigid need, but be prepared, once there is a demand, it is not to go to the lawyer platform, but the first thing that will think of finding you, in that case, lawyer marketing promotion will no longer rely on traditional marketing methods.

The above suggestions are only for reference.

If you have a certain case, published article accumulation and strength, create a personal homepage, put it on the Internet to do a little optimization, the traffic is still very considerable, and when you introduce people to the hand, give a link or send a business card to import Bi Lichun, and the display effect is also very good.

Now there is a very professional personal ** creation service in the case cloud, and it is free to build a website directly, and the data can be automatically generated from the case cloud. If you need a separate domain name, you'll need a small website setup fee.

1. Register a third-party legal platform to create a personal homepage;

2. Build a personal ** and show a personalized self;

4. Participate in various legal activities and do a good job in public welfare publicity;

5. Promote yourself by carrying out legal popularization activities in the community.