How can a home improvement company improve the signing rate?

As a designer, you must first have the ability and concept. That is to say, when a customer comes, the main purpose is to take him down, so all our work must be centered on this center and signing orders." Master the skills of signing orders.

Kujiale can quickly increase the signing rate, you can give it a try.

Look at your sales team, if a small company basically relies on connections, sales must learn to find outsourcing companies to cooperate, it is really not possible to spend some money to find some little bees to send leaflets every day.

Establish a standardized reception and negotiation process, and there is an article that may help you.

Home improvement operation How to improve the signing rate of first-time customers in the store.

The efficiency of signing orders is improved, and small variables rely on words. The great change requires a complete set of operation processes, front desk guidance - the foreshadowing of the assigned designer - the optimization of the plan - the design of one household with two prices - the designer's questions - and the designer's buyer's thinking resonance with the customer's requirements. The establishment of the system can make your home improvement marketing achieve the effect of qualitative change, and the specific implementation of the landing plan refers to the course of Mr. Chen Yihong, and can perfectly improve the efficiency of signing orders of decoration companies, the quality of signing orders, the growth of output value, the growth of profits, the reduction of costs and the increase of efficiency and a series of home improvement problems.

In the sales process, we have found that customers always like to deal with professionals and powerful people.

The so-called professional person refers to the person who can bring a variety of solutions to customers when providing special services to customers. For example, whether a designer is professional or not is reflected in the fact that he can provide more than two solutions to a customer's design problem.

The so-called powerful person refers to the person who can make the final decision. Customers can get more preferential policies or special treatment through him, such as service upgrade to VIP, enjoy a higher level of design treatment, and the gold medal team is responsible for project construction, so as to get better quality assurance.

Therefore, where it is necessary to form a one-to-one contact with customers at the front end of sales, marketing department, design department, engineering department and other grass-roots positions, enterprises should try their best to improve their professional skills through training, evaluation and other strategies to meet the needs of customers.

Such as: pre-job training, material process explanation, product training, etc., only by allowing employees to take up their posts with professional knowledge, can we form an effective knowledge link with customers whether it is the invitation of customers or face-to-face negotiations in the store, and lay the tone of reception and negotiation, rather than all kinds of embarrassing chats that appear from time to time in the negotiation of "one question and three don't know"!

With the escort of professional knowledge, it virtually improves the customer's cognitive standard of the enterprise and increases the recognition of the enterprise itself in the industry! Customers can not understand, but you can't be unprofessional! Otherwise, after the first round of competition, the weakness of your "chicken and crane group" will be directly sent to the queue of "not considered"; No matter how you invite again, the customer will be indifferent!

And in the first round of contact, you immediately miss out on the customer! I have something to say about the growth of output value.

First of all, as a company, we should enhance our company's brand image, such as the company's overall VI, SI, etc., and extract the company's mission, values, and vision;

Secondly, expand online publicity, and occupy a place with more channels, so that users can like us at a glance;

Clause. 3. Find out the differentiated services of your own decoration company, highlight your unique selling points, and carry out accurate publicity to the target customer group to continue to influence;

Clause. Fourth, strengthen the professional and technical ability of the sales team, preferably a salesman with design ability, and can effectively communicate with the user;

Clause. 5. Strengthen the training and management of the construction team, improve the construction skills and service quality;

Clause. Sixth, choose a good raw material supplier, with real materials to serve users.

1. Establish standardized operating specifications for on-site talks, and talk about services; Dayi Yunxue, Mr. Peng, said.

Standardized reception mode: make customers feel comfortable and standardized reception etiquette.

Standardized explanation mode: corporate culture explanation, process exhibition room explanation, model room explanation, main and auxiliary materials product explanation, etc.

Standardized service process: 1+N service, 3+1 negotiation, second closed-loop return visit, etc

Vanke's sales team has always been highly praised by the industry, no matter what stage the property market is in (downturn and boom), they can guarantee sales that are much higher than the industry average, and the reason for this is that "expression standardization" is one of the important reasons for its success.

2. Explore the real needs of customers, conduct effective value ranking, and formulate strategies for invitation and copying.

Customize different copy strategies according to the real situation of customers. First of all, we need to have a clear understanding of the needs of customers, including: design, construction, quality, environmental protection, brand, etc.; Only by accurately refining the value ranking of customers, finding the points that customers are most concerned about, using this as a breakthrough for research and development, establishing an invitation strategy, formulating a documentary plan, and looking for a breakthrough.

3. Documentary is most afraid of a vacuum stage, as if you have completely lost contact with customers! Decoration companies are especially prone to the stage from deposit payment to plan, during which many companies ignore the interaction with customers.

In the absence of any reply, he changed his way and sent me a **, the picture presented: late at night, he is still tirelessly doing house type research for me, analyzing the various possibilities of the layout, and looking extremely dedicated! This not only reflects the designer's high attention to the customer, but also shows the designer's dedication.

I have something to say about the growth of output value.

As a designer, you must first have the ability and concept. That is to say, when a customer comes, the main purpose is to take him down, so all our work must be centered on this center and signing orders." Master the skills of signing orders.

Kujiale can quickly increase the signing rate, you can give it a try.

Decoration signing is a very responsible process, as long as it is not handled well, it may cause the loss of customers, and if you want to increase the number of signings, you need to master the skills of closing the banquet. So what are the decoration signing skills, and how to hire a suitable decoration company, do you understand? Now let's take a look.

1. What are the skills of signing decoration orders.

1. If you want to increase the signing rate, when talking to customers, try to be as gentle as possible and don't let customers feel pressured; 2. In the process of conversation, do not interrupt the customer at will, let him explain the requirements clearly, and the sales consultant needs to keep smiling all the time; 3. After understanding the needs of customers, we need to give a general design to satisfy consumers as much as possible.

Second, how to hire a suitable decoration company.

1. Many decoration companies, in order to attract consumers, play free design advertisements. However, you must know that it is impossible for a decoration company to invite a designer to design in vain, and the cost of design is counted in the later decoration cost, which may be higher.

2. For the project provided by the company, it is necessary to review the stool state to see if there are any missing items, and then see if there is a brand with clear remarks about the material. After understanding this, don't rush to sign a contract, go to the market to confirm the approximate price.

3. Now when buying a new house, most of them belong to the off-plan house, at this time, you can go to the construction site from time to time to see whether the construction meets the specifications and whether there is a pungent smell on the site, so as to judge whether the materials are defective. Make sure there are no problems.

4. There are many decoration companies in big cities, it is best to choose acquaintances to recommend, this kind of reputation value is generally better, and the cost may be higher, but many problems can be avoided.

What are the skills for signing decoration orders, and how to hire a suitable decoration company, which is introduced here, do you understand? The skills of decoration signing need to be mastered to increase the goodwill of customers and improve the probability of signing.