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First, the media are different.
News agencies: News agencies use newspapers, radio, television, etc.
Newspapers: Newspapers mainly use newspapers as the medium of communication.
Second, the service content is different.
News agencies: News agencies are mainly engaged in the collection and release of news and information, and quickly release news and information to newspapers, radio, television and other media organizations by electronic communication technology and other advanced means.
Third, the nature is different.
News Agency: A news agency is essentially a large-scale news wholesaler, or news factory.
Newspaper: The newspaper is essentially a material tool.
Third, the form is different.
News agencies: Most news agencies in China are state-run agencies.
Newspapers: Newspapers can be private or official.
Encyclopedia - Newspaper.
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The difference between a news agency and a newspaper is: A news agency is a news service organization, that is, an organization that provides news services to other news media. Formal definitions include:
UNESCO (1953): A news agency is an enterprise whose main objective is to collect news and press material, with the sole purpose of expressing opinions or providing facts, to a number of press enterprises and, in exceptional cases, to private individuals, in order to provide them with the fullest and most impartial press service possible, for a fee and in accordance with commercial laws and regulations.
The Encyclopedia of America (1982): A news agency is an organization that collects information outside the geographical limits and beyond the financial and material limits of most of its mass media subscribers, users, or members. News agencies do not provide news directly to the public in most cases.
Encyclopedia of China (1989): A news organization whose main function is to collect and publish news, and whose main objects are newspapers, periodicals, radio stations, and television stations.
Encyclopædia Britannica (2005): An organization that collects, writes, and disseminates news in a country or around the world for use by newspapers, periodicals, radio stations, television stations, ** organizations, and other users. News agencies are generally divided into international news agencies and domestic news agencies, and some are divided into international departments and domestic news agencies within a news agency.
The world's first news agency was the Havas News Agency, founded in Paris in 1835, when carrier pigeons were used to convey information. After the successful experiment of the cable telegraph in 1837, the British Reuters news agency began to send telegrams in Shanghai in 1872.
The first news agency run by the Chinese was the "ZTE News Agency" founded in Guangzhou in 1904.
The first news agency founded by the Chinese Communist Party was the Red China News Agency, which was established in Ruijin, Jiangxi Province in 1931. In January 1937, the CCP decided to change the name of the Red China News Agency to Xinhua News Agency.
There are two news agencies in China, and the Xinhua News Agency is a news agency for the whole world. China News Service is a news agency for overseas Chinese, Hong Kong and Macao compatriots. Today's top five international news agencies:
Associated Press, Reuters, TASS, AFP and United Press International. In normal times, on television, radio, newspapers, magazines, the Internet, etc., we often hear and see "Xinhua News Agency reports", but we rarely see Xinhua News Agency directly. In fact, Xinhua News Agency also publishes newspapers and periodicals of its own, such as:
Xinhua Daily Telegraph, Half Moon Talk, Lookout, Economic Information Daily, China ** News, etc., but they don't seem to be as popular as other newspapers and periodicals. A newspaper is a mass communication organization that collects and publishes newspapers, and uses newspapers as a medium to provide news and information services to audiences in a certain area. For example, People's **, Guangming**, Beijing Evening News, etc., are widely known to us.
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News agencies are concepts imported from abroad. In English, news agencies are called "news agencies" or "news services". We all know that agency has the meaning of "** agency" in English, and service means service.
Based on the meaning of these two words, we can simply define a news agency as a news service, that is, an organization that provides news services to other news media. As for the more formal definitions, there are various expressions. A newspaper is a mass communication organization that collects and publishes newspapers, and uses newspapers as a medium to provide news and information services to audiences in a certain area.
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The difference between a newspaper and a news agency is that a newspaper publishes an evening newspaper according to the regulations of the newspaper, and a news agency publishes a news proclamation and a summit manuscript according to the regulations. Both parties have the right to interview and publish contributions that fall within the scope of their respective rights.
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1. Different ways: newspapers use newspapers as the medium of communication to provide news and information services to audiences in a certain region; News agencies are collecting information.
2. Different groups: newspapers are oriented to the public; News agencies do not provide news directly to the public in most cases.
3. Different scope: Compared with newspapers, news agencies are large-scale news wholesalers.
News Agency: News agency refers to a communication organization specializing in the collection and release of news and information, and uses electronic communication technology and other advanced means to quickly release news and information to newspapers, radio, television and other media organizations. The world's first news agency was founded in 1835 by the Frenchman Havas.
The business of the news agency is generally divided into two parts, one is the news sent by overseas offices, news agencies of various countries, special correspondents and ** reporters, and the other part is processed according to the type of customer, and then delivered to the customer in the fastest way. Telegraph transmission was the first to be used, and satellite communication technology has been used for real-time synchronous transmission.
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(2) Writing of newsletters.
A newsletter is an extension and extension of a message, which is more detailed, more specific, and more graphic than what a message provides. A good newsletter can play a great role in improving the visibility and reputation of the enterprise and establishing a good corporate image.
1) The content of the newsletter can be divided into character newsletter, event newsletter, work newsletter and style newsletter in terms of content. Character communication refers to a type of communication that focuses on specific news figures of an enterprise. Businesses can expand their visibility by introducing typical personas, customer service.
The character communication can introduce the main deeds, spiritual outlook and growth process of the advanced people of the enterprise in a detailed and vivid way.
Event newsletters are mainly written about events, mainly describing new and typical events, and generally have a central event, and other people or things revolve around this center. Event communication necessarily involves the people involved in the event, and these characters are used to serve the central event of the presentation.
Work newsletter refers to the communication that mainly reports the advanced experience obtained in the actual work of an enterprise or explores the existing problems. The work newsletter can directly describe and analyze the experience and problems of the current practical work, and find out the experience of general significance and the problems with tendencies. As a company, a work newsletter should focus on typical work experience or some business experience of general significance.
Style communication refers to the communication that reflects the new atmosphere and new look of the production and construction of an enterprise. This type of communication usually takes the form of observations, inspections, essays, glimpses, interviews, etc.
2) Requirements for Newsletter Writing Newsletter writing is more difficult than messaging, and its basic requirements are as follows:
It is necessary to conduct in-depth research interviews and collect a large amount of news material, which is the basis for writing a good newsletter;
It is necessary to carefully study, analyze, and summarize the writing materials to find a theme that can reflect the essence and characteristics of things;
It is necessary to use a variety of expressions such as narration, description, argumentation, and lyricism to make readers more susceptible to infection;
Rationally carry out the structural layout, arrange the materials appropriately, and revolve around the theme.
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Characteristics and Types of Communication Newsletter is based on narration and description, and the people or events with news value are timely, specific and vivid.
in the journalistic genre of the report.
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Newsletter is a news genre that focuses on writing about typical people and events.
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