What can a dry cleaner run in the summer, and is the dry cleaner doing well in the summer?

1. Increase the service items, leather goods, shoes and bags, luxury care is a big market, of course, the premise is that you learn these skills.

2. Seek new cooperation, and you can strive for the laundry business of surrounding hotels, 4S stores, enterprises and institutions.

3. Other aspects of operation, diversification, car chair mats, sofas, etc., in fact, dry cleaners can do it, and the fee profit is high.

Don't leave the equipment in the store empty!

Even if there is no profit, you have to do it.

As long as you can maintain the operating costs of the store.

On the one hand, it drives popularity, and on the other hand, it stabilizes employees and balances their emotions!

The business scope of dry cleaners in summer includes: leather washing, care, leather refurbishment, as well as washing and maintenance of various sofa leather goods, as well as related cleaning, maintenance and other services related to pillowcases and seat covers in the car.

I originally wanted to open one, but I didn't do it when I thought it was very seasonal, and I couldn't think of it, so there seemed to be no good way!

Whether the dry cleaners do well in the summer depends ultimately on how the operator operates. Generally speaking, summer is the off-season for dry cleaners, but it is not that there are no opportunities to make money, and you can still find ways to expand your business, so that you don't even have a business.

1) Plan and launch laundry activities to attract new customers and maintain old customers.

In summer, due to the weather, temperature and other reasons, people are thinly clothed and can be washed at home, unlike thick clothes in autumn and winter, they can only go to the laundry.

Summer dry cleaners can launch cool monthly laundry activities, along with value-added services of disinfection and ironing, so that customers feel that they are worth the money, and there is an essential difference from home cleaning, which gives customers a reason to come to their homes. But you can't blindly damage the brand at the lowest price, and it is wise to position yourself reasonably, so you should think carefully.

2) Expand your business.

For example, the professional care of curtains, carpets, sofas and other leather products in daily necessities, in fact, the dry cleaning industry is also a service industry, and only by meeting the various needs of customers can we gain the trust and support of customers.

In addition, you can also take the initiative to attack the strategy, through the expansion of group business, such as hotels, enterprises and institutions, wedding photo studio bed sheets, wedding dresses, carpet cleaning business, to achieve business value-added, this large customer single washing volume is large, but also relatively stable, drought and flood protection, but also for the dry cleaners to bring a new direction.

3) Throttling. Dry cleaners should also consider appropriate throttling in the off-season, starting from dry cleaning equipment, labor, etc.

In summer, the equipment in the store can be inspected and renovated to improve its energy-saving and efficient performance and reduce losses, which is not only for the off-season flow, but also for the second half of the peak season to prepare for more profits; In terms of labor, you can use the summer to give employees more time to rest, or collective team building, increase team cohesion, etc., reducing personnel turnover is also saving personnel costs.

Dry cleaners are in the peak season in winter, off-season in summer, if it is a new store, it takes 1-2 months to run in, so open a store in summer, you can have enough time to learn all kinds of technology, if you don't master the technology, you will have a super headache when you open a store in the later stage, there are definitely not many laundry in summer, but if you have a foresight, you can develop it in the summer, wash shoes, wash bags, and also have income; If you open a store in winter, it is best to save some of the rent, and you can take over the job as soon as you open, but the disadvantage is that if you are not familiar with the business ability, you will be in a hurry and more tired...

In contrast, dry cleaners business in the summer are not so good.

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The effectiveness of the off-season operation is related to the success or failure of the entire investment, and the opening of a dry cleaner should have something to do in the off-season. Otherwise, the impact will also spread to the peak season. Dry cleaners off-season laundry business operations can expand the variety of laundry and take a certain form of laundry**.

For old stores, some new laundry services should be launched in the off-season, such as washing curtains in different seasons, dyeing and refurbishing clothing, and door-to-door cleaning of fabric leather sofas. Dry cleaners should also strengthen the off-season, introduce relevant profit-making projects or develop large customers, so as to successfully pass the off-season.

Developing long-term members is the long-term solution

Cost control: In the operation, many cost consumption is unavoidable, water and electricity bills, daily laundry consumables seem to be a small cost, but once accumulated to a certain extent, the cost is also very high. Therefore, we must pay attention to the control of costs in daily operations, even if it is just a little cost saving, it will save us a lot of expenses after a long time, so that we are more competitive.

Staff management: The staff in the store is the source of wealth for us, the management of employees must be done well, the reasonable distribution of work to achieve the highest work efficiency, give employees some benefits, so that employees are more motivated. Do these well, employees can create more value for you, have good performance also need to give employees some benefits, so that the staff can be more desperate to do with you, you must know that the Taoist people help the unrighteous people, if the treatment of their employees is not very good, then it is destined to appear a pessimistic situation of people going to tea.

Marketing means: marketing means are a kind of ability that leaders need to have, such as some daily means, today's new network marketing means, etc., as long as they can bring more customers and bring more profits, then these marketing means are good.

Business expansion: The business of dry cleaners is not only laundry, but also the care of leather bags, shoe washing services, car cushions, etc., which can become more business of dry cleaners. Of course, you can also cooperate with some large enterprises to develop more business, which can also stabilize your own profitability and make your store develop in the long run.

The continuous improvement of technology: for dry cleaners, technology is very important, we also need to constantly improve our own technology, to know that in the competition, if you do not progress, others will surpass you, or even replace you. Therefore, in the process of operation, we should not forget the continuous improvement of technology and stoves, constantly summarize, and continue to learn, so as to make our dry cleaners more powerful.

If you want to understand what you need to open a dry cleaner, you must first have your own membership management system, have your own marketing ideas, and find suitable methods for publicity and promotion. Opening a dry cleaner also requires you to have your own ideas and ideas, especially your own sales framework, your own target member group, etc. If you want to know more, you can click [Open your own dry cleaner and be the owner].

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The dry cleaner industry is very hot, the competition is becoming increasingly fierce, how to do a good job in management and operation, occupy a place in the market, or very test to join the store, then, do you know how to operate and manage your own dry cleaners?

To run a dry cleaner well, we must do a good job in the following aspects:

1.Finance. It is necessary to use cash income, so that there is no arrears, and a single transaction and a single income is the key to ensure the normal operation of funds. At the same time, it is necessary to reduce costs to save money.

2.Changes in the industry.

The changes in this industry are relatively small, and the risk is relatively low, so don't go to the grandstanding, don't catch up with the popularity, as long as you uphold the principle of honest service, you can have a lasting and stable source of customers.

3.Management and Operations.

It must be easy to manage and simple to operate, as long as you adhere to the principles of these two aspects, you can easily get it done. The dry cleaning chain is assisted by computer and database management, plus complete pre-industry training and post-industry guidance from the headquarters. ;

First of all, you can choose to sell some detergent products, such as laundry soap, laundry detergent, ball removal gloves, etc., which you think are easier to use every day.

Secondly, you can do some luxury maintenance services, which is a very profitable project, bags, belts, etc., and it is a good business opportunity for people to become more and more popular.

Finally, you can do some health consultation, everyone is more concerned about whether the laundry is clean, whether it will have an impact on the first, healthy, environmentally friendly dry cleaning awareness can win the trust of customers, so as to get more customers.

Laundry care products are acceptable. Now this type of product is abundant. Fabric softener, sterilizing disinfectant, washing ......Many went.

If it is opened near a relatively upscale community.

It should be good to have a business. Many girls like to wear skirts in summer, and the high-end skirt washing method is more troublesome, and it may be inconvenient or easy to destroy the version of the skirt if you wash it yourself, so you will still send it to the dry cleaner to wash. There are also shirts for men to wear to work, and people change clothes more frequently in summer, so you can launch packing**, how many pieces you wash together have **discounts and the like.

Or if the owner can cooperate with large hotels, guesthouses, etc., and their bed sheets, **, table covers, chair covers, etc., then it doesn't matter the season.

The dry cleaning industry is closely related to people's lives, but it is still impossible to avoid the embarrassing problem of the off-season. Since many people don't send their summer clothes to the laundry for washing, this is also the reason for the dismal business in the summer.

According to the survey, not every laundry will be bleak in summer, and it is also different. The reason why some laundries have few customers during the summer months is mainly due to the location of the store. Their positioning is mainly low consumption level, while the middle and high-end consumer groups will still have the demand for laundry in summer, and they pay more attention to the quality of laundry.

Therefore, franchisees should pay attention to the choice of brand, and secondly, business strategy is also a major factor affecting the profit of the store in summer.

The business skills are as follows:

1. Formulate preferential policies**. The main thing is to attract customers with the concept of small profits but quick turnover, so that customers feel affordable. The general landing activities are:

20% off for married women on Mother's Day and 7% off for men on Father's Day, these activities not only attract customers, but also maintain a good relationship with customers and increase repeat customers.

2. Expand more services. Summer is the peak time for cleaning and care for sofa covers, carpets, etc., in many homes. At this time, you can also add some cleaning of car interiors, household items, tablecloths, etc., and such customers are generally housewives, and dry cleaners can launch relevant discount activities for these customers.

Moreover, there is no seasonal restriction on such a business, and undertaking these businesses can often make there be no empty windows in summer and make business better in winter.

3. Add some intimate services. For example, in the daily operation of dry cleaners, the implementation of free buttons, dry cleaning can be free simple care, etc., through these intimate services, can effectively compete with other dry cleaners, to win more customers.

When you open your door to do business, there is always a time when business is easy to do, and there is always a time when business is difficult to do, which is the difference between the off-season and the peak season. Summer is also hot for dry cleaning days, because it is theoretically the off-season, but if you do it well, it is not that there is no business to do. If you want to make more money in the summer, you need to constantly explore and research on your own, and it takes a lot of patience to run a dry cleaner.

When I was a child, my family was a dry cleaner Dry cleaners are the off-season for business in the summer, and it is very good to be able to break even, mainly in autumn and winter, there will be business, this business still belongs to getting up early and greedy to make hard-earned money, you have to prepare laundry equipment, now it is a complete set, a small boiler with electric burning to provide the equipment needed for ironing. Business is very bleak in the summer, but now the laundry ** is much higher than before, but the rent and wages have also risen, and the investment cost is still relatively large, please consider carefully. I'm from Shandong, to tell you the truth, laundry used to be a good industry, but now it's not very easy to enter, and if you can run a few hotel businesses, especially what bath towels, ** and other businesses, you don't have to worry about the off-season is not off-season.

High-end hotels don't have to run, they have their own dry cleaning place, we used perchloroethylene laundry detergent in the industry at that time, very expensive thousands of dollars of a large iron bucket, don't wash, only your own brand, my mother's shop I opened when I was in elementary school, and sold it to others when I was in the third year of high school, but now I'm about to graduate from college, the store business is OK, the stores we are familiar with in the industry have changed several rounds, I think the reason why the store can last until now, the test is not decoration, Nor is it anything else, it's ** and service. Hope it helps you a little bit, I wish you success.