Why is a small bottle of mineral water more expensive than a large bottle?

Reason 1 is caused by different supply channels. Small bottles are aimed at high-end groups, including conferences, business people, etc., while large bottles of water are aimed at individuals**. Because the supply channel of small bottles of water is different from the traditional supply channels, the cost increases, and the price difference with large bottles of water is narrowed to a certain extent, so sometimes large bottles of water are cheaper than small bottles of water.

Reason 2, when the merchant supplies the supermarket, the large bottle of water is the same as the small bottle of water. There is still a clear difference between the packaging of large bottles of water and small bottles of mineral water of some brands of mineral water. For example, large bottles of water are packaged in transparent plastic packaging, while small bottles of water are packaged in cartons, and the packaging cost of small bottles of water is higher than that of large bottles of water, so it is difficult to distance the retail prices of the two specifications.

Reason 3: For bottled drinking water, the cost of the water itself is only a small part, and the large bottle is only a few cents higher than the small bottle. Relatively speaking, its main costs are reflected in packaging, marketing, channels, etc., and the costs of small bottles and large bottles of bottled water are similar.

Although the capacity of small bottled water is far less than that of large bottles, the sales of small bottles are not as good as those of large bottles, so due to the limitation of sales, the cost of small bottles of water is even higher than that of large bottles of water, so there is a phenomenon that the price of large bottles of water is the same or even more expensive.

From the cost calculation, you can find out the reasons why small bottles of mineral water are more expensive than large bottles of mineral water:

1. The materials required for the two: the cost of packaging and water is about the same, or even negligible. This can be seen from the **** of the bottle.

2. But the cost of filling water is the same and requires the same process. Even the cost of vials is high. Small bottles contain water that is more expensive than large bottles.

3. In addition, there are also high vials to achieve the purpose of protecting the environment.

There is a reason: the calculation of the packaging cost, because the packaging cost of a small bottle of water and a large bottle of water is basically the same, so there will be a small bottle of water**"A large bottle of water**"Two small bottles of water** This phenomenon. In addition, it is also a matter of sales means.

The amount of money you can recover at one time when you buy a large bottle of water is shorter than the period when you buy two small bottles of water. Not only mineral water, but any commodity on the market follows this rule.

It's impossible to be the same model, there's no reason for it! It must be a different model! Isn't that a spectacle! True benzene ......

The proportion of the production cost of small bottles of mineral water is higher than that of large bottles.

The 500mi ones are: 42 for wahaha, 38 for green tea, 36 for pulsation, and I'm talking about the number per kilogram.

The reason why Nongfu Spring small bottles are more expensive than large bottles is because of different market demands. While the contents of the vial are the same as the large bottle, the vial is more portable and more suitable for consumers to use when drinking water on the road or playing outdoors. This convenience and portability has increased consumer demand, making small bottles more expensive than large bottles.

From an economic point of view, it is determined by market demand and, if market demand is higher, it will. Nongfu Spring vials are more expensive than large bottles precisely because the market demand for small bottles is higher than that for large bottles. In addition, there are some issues with the higher cost of small bottles than large bottles, such as the production and packaging costs may be higher, and there may also be additional costs in terms of transportation and distribution.

These factors will affect the formulation of the first highlight.

Even though small bottles are more expensive than large bottles, consumers are still willing to buy them. For those consumers who are more portable, vials are a better choice, even if they are higher. In addition, the vial is also suitable for those who only need a small amount of water, such as those who only need to drink one bottle of water during a trip.

Therefore, the fact that Nongfu Spring small bottles are more expensive than large bottles does not mean that they are not cost-effective or worth buying. The difference is determined by the relationship between demand and demand, and consumers can choose according to their actual needs. <>

In daily life, we will have a more accurate judgment of most foods. But there are some foods that look ordinary, but they are high above the ground and surprise us. I've seen this kind of food in my own experience.

Specifically, Zhishen thinks it is very cheap, but in fact it is very expensive, including the seemingly ordinary mineral water that costs a few tens of yuan a bottle, the rice we eat every day costs dozens of yuan a bowl, and the very cheap sweet potatoes on the market may reach more than 10 yuan a piece after they become roasted sweet potatoes.

1. Mineral water seems ordinary, but some mineral water can reach dozens of yuan a bottle.

We have the impression that water is very cheap. And the mineral water on the market for one or two yuan has deepened our impression. So when we see a bottle of mineral water for tens of yuan, we will be very surprised.

But upon closer analysis, you will see that it all makes sense. Those cheap mineral waters are not really mineral water, but mineral water. And those mineral waters, which are very expensive, are the real mineral waters.

2. We eat rice every day, but some rice costs dozens of yuan a bowl.

On our tables, rice is a food that is eaten almost every day. We have the impression that rice is very cheap food, ** very low. ......However, the ** of some rice is very high, and a bowl of rice will reach dozens of yuan.

This will surprise us. ......The reason for this phenomenon is that the origin of those rice is special, where there is high-quality water and soil, so the quality of rice is very high, so it is very high.

3. Sweet potatoes on the market are very cheap, but after becoming roasted sweet potatoes, a piece may reach more than ten yuan.

Sweet potatoes are a very cheap food in our minds. But when it's roasted into a roasted sweet potato, it's very different......A piece of roasted sweet potato may reach more than ten yuan, which will surprise us. ......The reason why this situation occurs is that the process of turning sweet potatoes into roasted sweet potatoes adds the cost of Lao Mengmeng's labor, so its ** is very high.

Of course, roasted sweet potatoes are fragrant, sweet and very delicious, so there are a lot of people who buy them, which also pushes up the ** of roasted sweet potatoes to a considerable extent.