What is a Class 35 trademark for, and is it important?

Class 35 trademarks are mainly for advertising sales. If your trademark is newly registered, you can register the main business category first, and you don't need to rush to register the 35 classes, and the main Baiying category is well-known in the later stage, and you can also register the 35 classes when you need to promote.

Note: Category 35 mainly includes services provided by individuals or organizations, and their main purpose is to: degree.

1) Assistance in the operation or management of commercial enterprises;

2) Assistance in the management of business activities or business functions of industrial and commercial enterprises;

and services provided by the Advertising Sector for various goods or services with the aim of advertising to the public through various means of communication.

This category includes, in particular:

classify goods (other than shipping) for others to browse and purchase; Such services may be provided by retail stores, wholesale stores, vending machines, mail-order catalogs or with the help of electronic media, such as through ** or television shopping programmes;

services relating to registration, transcription, writing, compilation, or systematization of written communications and records, and compilation of mathematical or answer statistics;

the services of advertising units, as well as the distribution of brochures or samples, either directly or by post; This category may involve advertisements for other services, such as bank lending or radio advertising services.

In particular, this category excludes:

Valuation and preparation of engineer's report services that are not directly related to the operation or management of industrial and commercial enterprises.

Class 35 trademarks are mainly for advertising sales. Significant.

Class XXXV.

Ad; business operations; Business Management; Office Matters.

Exegesis. Class 35 mainly includes services provided by individuals or organizations whose main purpose is:

assistance in the operation or management of commercial enterprises;

Assist in the management of business activities or business functions of industrial and commercial enterprises; and services provided by the Advertising Sector for various goods or services with the aim of advertising to the public through various means of communication.

Trademark registration is really important, and it is mainly reflected in the following aspects:

Trademark use one: the pass in the market Trademark is the essence of corporate brand culture, and the establishment of corporate brand image is the core of the enterprise's struggle. Only goods that have applied for a registered trademark in the relevant country or region can be stationed in large supermarkets and supermarkets in that country or region.

For the administrative department, through the management of trademarks to supervise the quality of goods and services, for the quality inspection, health inspection, bar code to create the necessary conditions.

Trademark function 2: the flag in the business war The battle flag symbolizes the indomitable spirit and the spiritual power to charge into battle. The battle flag represents the soul of an army, and planting one's own flag after capturing a position means that it has been occupied, which is glory.

Trademark Role 3: The Highlight of Assets As an intangible asset, a trademark can also be converted to realize its value through transfer, license to others, or pledge.

Trademark role four: the identification code in the eyes of consumers Commodities in the market to accept social inspection and supervision, to participate in the competition, this market competition is the competition of commodity variety, quality, quality and other performance indicators, and this information is transmitted to consumers through the bridge of trademarks.

Trademark role five: the carrier of corporate reputation Trademark is not only a sign to distinguish goods and services, but also a symbol of the reputation and competitiveness of the enterprise, and the specific expression of corporate reputation is the satisfaction that the goods marked by the trademark bring to consumers.

Trademark role six: the employee's medal A good trademark brand can bring employees a sense of honor, achievement, responsibility, belonging, mission and growth. The feelings of consumers determine the degree to which the brand of goods and services is recognized and accepted by the society, and the feelings of employees determine the cohesion and sense of honor brought by the trademark brand created by the enterprise to the employees of the enterprise.

In other words, a brand is a relationship in the final analysis, and a branded relationship is a special type of loyalty and trust relationship.

Trademark function 7: a transfer station for enterprise financing The pledge loan business of exclusive right to use a trademark is to use the ownership of the enterprise trademark as a pledge, and the value of the enterprise trademark is confirmed through a third-party evaluation, and the bank adopts a flexible mortgage and pledge model to issue a loan for a certain percentage of the value of the enterprise trademark for enterprises with financing needs.

Trademark role eight: the shield in the brand dispute trademark is like a shield in the war, who holds the trademark has the exclusive right to use the trademark who is the owner of this "shield", registered trademark, enjoy the exclusive right, not only can protect their trademark rights and interests from infringement, when necessary, can be injured to the invading "enemy army".

1. What is the use of trademark class 35?

1. The functions of the 35 categories of trademarks are as follows:

1) Class 35 trademarks can be advertised.

2) After registering the 35 types of trademarks, the business owner can sell goods through both online and offline channels.

3) Sell your own products on behalf of others.

4) Let your brand get due protection.

2. Legal basis: Article 123 of the Civil Code of the People's Republic of China.

Civil entities enjoy intellectual property rights in accordance with law.

a) the work; 2) Inventions, utility models, and designs;

c) trademarks; 4) geographical indications;

5) Trade secrets;

6) Layout design of integrated circuits;

vii) new plant varieties;

8) Other subject matter provided for by law.

2. What is the purpose of the provisions of Class 35 of the Trademark Registration Category?

1. Assist in the operation or management of commercial enterprises;

2. Help the management of business activities or business functions of industrial and commercial enterprises;

3. As well as the services provided by the advertising department for various goods or services, aiming to advertise to the public through various means of communication;

4. Categorize various goods for others so that customers can see and buy, such services can be provided by retail and wholesale stores through mail-order catalogs and electronic media, such as through ** or TV shopping programs;

5. Services relating to registration, transcription, writing, compilation, or systematization of written communications and records, as well as compilation of mathematical or statistical data;

6. The services of advertising units, as well as the services of distributing manuals or samples directly or by mail, this category may involve advertisements for other services, such as bank loans or radio advertising services.

Legal Analysis: Important. The 35th category of goods includes advertising, business management and organization of business consulting, organization of commercial or advertising exhibitions, auctions, compilation of information into computer databases, advertising on several communication networks, professional consulting of business, import and export, marketing for others, personnel management consulting, etc.

Legal basis: Trademark Law of the People's Republic of China Article 48 The use of trademarks as used in this Law refers to the use of trademarks on goods, commodity packaging or containers, and commodity transaction documents, or the use of trademarks in advertising, exhibitions and other commercial activities to identify goods.

Legal Analysis: Traces of Happiness Matter. The 35th category of goods includes advertising, basic business management and organizational consulting, organization of commercial or advertising exhibitions, auctions, compilation of information into computer databases, advertising on data communication networks, professional consulting of business, import and export, marketing on behalf of others, personnel management consulting, etc

Legal basis: Article 4 of the Trademark Law of the People's Republic of China Article 18 The use of trademarks in this Law refers to the use of trademarks on goods, commodity packaging or containers, and commodity transaction documents, or the use of trademarks in advertising, exhibitions and other commercial activities to identify goods.

Class 35 is mainly sales and service industry (business operation and business management), and trademarks are used in store signs (such as Gome, Suning, Wal-Mart, and Metro), and Huiliang can directly use it in store signs when opening stores in the future, which is protected by law. However, if you only register the goods of the product, but do not apply for the trademark of class 35, and want to open a store in the future, although you can use it on the store sign, but it is not protected by law, once someone preemptively registers the trademark of class 35, then the store sign will be replaced because of infringement. Registered product trademarks can only be used on products or packaging approved for use, and are not protected across classes or industries.

If there is a physical store, then it is recommended to apply for registration of the 35 categories to prevent the product from being preemptively registered after the product is well managed.

Class 35 trademarks mainly include: advertising; Business Administration Ancillary Industry; Sell on behalf of others; Personnel management ancillary industry; commercial enterprise relocation; Office Matters. Accounting; Single service; Retail or wholesale services for medicines and medical supplies.

Article 3 of the Trademark Law is a registered trademark approved by the Digital Imitation Trademark Office, including commodity trademarks, service trademarks, collective trademarks, and certification trademarks; The trademark registrant enjoys the exclusive right to use the trademark and is protected by law. For the purposes of this Law, the term "collective trademark" refers to a sign registered in the name of a group, association or other organization for use by the members of the organization in their commercial activities to indicate the membership of the user in the organization. For the purposes of this Law, the term "certification mark" refers to a certification mark controlled by an organization that has the ability to supervise a certain kind of goods or services; A mark used by an entity or individual other than the organization for its goods or services to prove the origin, raw materials, manufacturing methods, quality or other specific qualities of the goods or services.

Special matters concerning the registration and management of collective trademarks and certification marks shall be prescribed by the administrative department for industry and commerce.