What are the core ideas of convergent journalism

Features of Fusion News:

Business Integration:

"Convergence News" breaks through the limitations of traditional news, integrates all media, unified planning, resource sharing, and establishes a new news gathering and editing process. The basic process is to concentrate on collecting news materials, and then process them according to the reception characteristics of their respective audiences, make different news products, and finally disseminate them to the audience through different communication channels.

Carrier Digitization:

The rapid development of digital technology and communication technology has gradually blurred the boundaries of the world, and the communication terminals have shown digital characteristics, and telecommunications service providers and Internet service providers have intervened in the field of communication terminals, integrated with the traditional ones, and launched various digital mobile terminals as the carrier of news content and entered people's information life.

Visual Communication:

Fusion news uses multi-technology to integrate text, sound, image, image and flash, so it will be more diverse and vivid in visual communication. Take the electronic newspaper as an example, it is different from the previous newspaper**, which simply transplanted the content of the newspaper to**.

Convergence News to Meet Audience Needs:

Mass media is a "point-to-point" one-way linear communication mode, network communication is an interactive communication mode, the audience has more initiative in the choice of information, that is to say, the audience is no longer passively accepted by the media "pushed" information, but actively "pulled" from the media to "pull" out of the information they need. The continuous improvement of online search technology and the application of software such as RSS (News Aggregation) have accelerated the development of communication in the direction of personalization.

Convergence media and convergence news can be made into different types of products for different audiences to choose according to their preferences for news content and form, so as to meet the audience's needs for news personalization. For the same news event, it can be sent out from the Internet or wireless text message in the fastest speed and the most concise language, so as to meet the needs of young people and office workers who live a fast-paced life and only need to know the facts.

Then the reports containing a detailed description of the news event and its background will be published in the newspapers, which may be the best choice for middle-aged and elderly readers who have more time and have a strong interest in the course of the event. And making a vivid and intuitive TV show to tell the audience may be the love of housewives and children.

Summary. Hello, it is a pleasure to answer for you, and the answer to your question is: What is the contemporary meaning of convergence journalism:

Under this trend, Chinese news** also needs to transform into convergent news. Due to the promotion of network technology and digital technology, the boundary between traditional and emerging is becoming more and more blurred, and media convergence is gradually forming a major trend around the world.

Hello, I am happy to answer for you, the answer to your question is: the contemporary significance of convergence news is: under this trend, China Duansen News ** also needs to transform to convergence news.

Due to the promotion of network technology and digital technology, the boundary between the traditional and the new Song Muxing** has become more and more blurred, and media convergence has gradually formed a major trend in the world.

Due to the development of multi-technology and the Internet, the traditional communication methods and patterns have undergone tremendous changes. In order to survive in the digital era, the first generation of Tangerine began to learn from each other's strengths, carry out integration, and embark on the road of integration, resulting in the "integration of new Wu Juwen".

"Fusion Songting News", also known as "diversified news", mainly refers to the use of multiple means to carry out news blocking and dissemination activities. Different newspapers, radio, television and mobile phones, etc., are concentrated on an information operation platform, unified planning, mutual coordination, learning from each other's strengths, classifying and processing information according to their respective characteristics and audience characteristics, giving full play to their respective communication advantages, and disseminating to specific audiences in a targeted manner. The concept of convergent journalism was first practiced by two companies, Chicago Forum Corporation and the Comprehensive Group, which explored different development models for the development of convergent journalism.

Jian Yingyu. Combined with a certain case, briefly describe how to report the full production and operation mode.

Thanks thanks. Due to the immaturity of the integration of communication media in the whole era, advertising communication is also in the embryonic stage, but the cross-border industry and media integration have begun and are accelerating, so both the communication industry and the advertising industry must face up to this transformation and make adjustments. In this communication environment, the research on the surplus lead is the foundation and foundation of advertising communication, and a good grasp of the audience's needs makes advertising communication more targeted, more targeted, and more accurate. Accurate selection of advertising media can expand the effect of advertising communication and enhance communication with the help of the state-type power of the advantage.

In fusion journalism, compared with traditional news trends, what is special about the narrative of fusion news?

Integrating the framework of news narrative analysis: The narrative research of news works can be divided into two parts: "narrative" refers to narrative grammar, and "incident" refers to the content of the story or the framework of the narrative space. 1. Narrative grammar.

Narrative grammar is an important part of the study of text narrative structure, and narrative grammar generally refers to the logic, grammar and structure of the story that is talked about in the spring, which can be divided into the function and sequence of the macro narrative structure and the micro narrative logic and narrative grammar. 2. Narrative space. With the help of Zollen's theory of "narrative space", this case emphasizes the construction of space around the initiation of narrative sounds, narrative events and divergence of narrative space.

Zollen takes the narrative space as a whole and creatively proposes three levels of narrative space: geographical, spatiotemporal and textual. The theory of "narrative space" plays an important role in constructing the internal story of a text and connecting the text with the external world.

Introduction to Journalism and Convergence Journalism are two different concepts

1.Introduction to Journalism is a basic course in the discipline of communication, which mainly studies the basic concepts of journalism, news value, news communication rules, news gathering and writing skills, and news ethics. The purpose of Introduction to Journalism is to help students improve their news gathering and editing skills and news concept ability in an all-round way.

2.Convergence journalism is an emerging theoretical system of journalism, which mainly advocates the integration between digital technology and tradition, that is, digital and traditional technologies are interconnected, learn from each other's strengths, and provide audiences with new news information and new reading experience. Compared with traditional journalism, integrated journalism emphasizes efficient, diverse, and personalized news production and dissemination.

To sum up, Introduction to Journalism emphasizes the education of basic theoretical knowledge of journalism, while Convergence Journalism emphasizes the integration and innovation between digital technology and tradition.

Correct answer: Convergence news refers to the use of convergence means to carry out news dissemination activities, including multi-** collection, unified platform processing, full ** release and user interaction and other reporting processes.