How to do a good job of P2P products to take advantage of the holiday 5

First of all, each festival has a different meaning, whether it is an online festival, a Western festival or a traditional festival, in addition to more attractive gifts and benefits, event copywriting, posters can also arouse the impulse of user investment, such as a simple poster + copywriting situation:

Take the way of scene + small truth, and use straightforward and simple language to say the simple and undiscovered truths in life, there are users' pain points, users' itch points, and users' interests. For example, the economic aesthetics of the whole union: (**: copywriter tweets).

Every time there is a holiday, there will be companies that use the holiday to plan an event, which we usually call this kind of behavior called taking advantage of marketing.

1. Give the event a "sultry" name.

2. Design a "stunning" poster for the event.

A good background image can give your audience a better visual experience while drawing customers to learn more about your event. In other words, your activity should not only be interesting, but also have "material", so that people can have a sense of curiosity at first glance. The background poster of the event should also be able to explain the theme of the event well and ensure the clarity of the live film.

3. Tell a story with "connotation" to the brand.

The protagonist of the festival marketing campaign is naturally the brand itself, not only to write a good story for the event, but also to give the brand more topics and stories, which will not only increase the customer's trust in the product and brand, but also strengthen the use of the scene, more likely to cause communication and word-of-mouth fermentation, enhance the sense of temperature of the product, and pull in the sense of distance between the product and the customer.

4. Provide a "fun" interactive area for the activity.

5. Set a certain reward mechanism to improve interactivity.

Generally speaking, if you want H5 mini games to spread wildly, you need to spread them through some popular festivals or activities, such as Father's Day and Mother's Day.

The leak that marketers and operators have been chasing is the hot spot, and the hot spot is like an east wind, which can boost the marketing momentum, and when the H5 mini game is integrated with the hot spot, it often gets unexpected communication effects.

Hope these are of some help to you.

The activities of online lending platforms generally include: giving away trial funds, coupons, interest rate hike coupons, red envelopes, other in-kind rewards, etc., and at the same time, activities will be held on different festivals to attract investors.

However, there are many P2P financial management platforms in the market now, and the products are not different, and the rate of return is not the same.

Really give money, let the profit to investors is the most attractive! That's what Karl did, you can check it out.

Such as cash rewards, red envelope vouchers, free points, interest hikes, daily necessities, movie tickets, free dollars, public welfare activities**, etc., can refer to the form of activities in the Karl era.

Issuing welfare standards is fast and effective.

Now everyone will do activities, if the platform's activities are too strong, you have to be careful, it means that the platform is short of money, and the risk is great.

Send interest rate hike coupons, wealth management funds, red envelopes, etc.

Like the old account room, it is registered to give red envelopes, investment gifts, invitations to give red envelopes, or something.

There are a lot, such as collecting likes and giving red envelopes and other activities, the key is what platform you choose.

Send interest rate hike coupons, wealth management funds, red envelopes, etc.

Carry out some activities and reward them with high returns.

The novice mark has a high interest rate, but there is a cap on investment.

Cash Rewards, Earnings Rewards.

The best platform is the P2P forum, the traffic is not small, if you can be pinned or refined, it will be very eye-catching. At the moment the P2P forum is free.

845480066, posting on the Internet to promote more accurately, I was looking for him to buy the software, and the front was deducted.

Apple push.

I suggest you try it like this:

Benefits of this one:

The number of customers is a little more, and it is relatively stable.

The World Cup is more important than the Olympic Games in the eyes of some people, and there are many points that have attracted much attention, of course, it is the charm of football, in fact, many big-name companies have laid out this hot spot early, and even considered how to do it next time in the last World Cup.

However, for some small and medium-sized brands, they have not prepared sufficient budgets and resources how to combine. If you think about a barbecue restaurant, the World Cup can be leveraged, is it possible to combine it if your brand target users coincide.

The four-year Olympic Games is a marketing opportunity for many businesses to compete for, and the marketing plans are different, and the sponsors of the Olympic Games such as Coca-Cola and Adi will launch Olympic products according to past practice and cooperate with the corresponding promotion plans.

Some other businesses will not let go of the opportunity of the Olympic Games, such as the Internet financial platform Zhongjin Loan, in order to cheer the Chinese Olympic team and applaud the Chinese athletes, will launch a large-scale interactive activity "The Olympic Flame Will Not Be Extinguished, the Chinese Team Wins the Championship" during the Rio Olympics. During the event, 3 exciting events will be launched every day for the majority of users to guess, and if you successfully guess, you can get 1 Zhongjin Token Mo Shidou, and after the event, all users who successfully won the Zhongjin Token will share a cash prize of 50,000 yuan.

During the event, newly registered users with real-name authentication will get 1 chance to guess, and the first vote will successfully get 1 chance to guess. All users will get 1 chance to guess every 1,000 yuan invested; In addition, for every friend invited to complete the investment, the inviter will get 1 chance to guess.

This scheme imitates the Spring Festival Jifu combined with the Internet to play blind grinding, which is closely combined with the Olympics and has a certain reference value.