What are the marketing forms of Internet marketing?

There are several common forms of Internet marketing:

The first form: chat group marketing.

Chat group marketing is an extension of instant messaging tools, is the use of a variety of instant chat software in the group function of marketing, the current groups include QQ group, MSN group, Want Want group, Sina chat bar and so on. Chat group marketing uses instant messengers with low cost, immediate effect and strong interactive effect, and is used by advertising companies and marketers. It is to disseminate the information of the company's brand, products and services by publishing some texts, plans, etc., so that the target customers can have a deeper understanding of the company's products and services, and finally achieve the purpose of publicizing the company's brand, products and services.

Marketers can directly establish their own marketing Q groups to sell their own products.

The second form: blog marketing.

Blog marketing is a marketing campaign that reaches out to bloggers and viewers through blogs** or blog forums, and uses the blogger's personal knowledge, interests, and life experience to disseminate ideas and product information. Blog marketing shares knowledge through original and professional content, competes for the right to speak, builds a personal brand, and establishes its own identity as an "opinion leader", which in turn influences the thinking and purchasing behavior of readers and consumers.

The third form: viral marketing.

Viral marketing is one of the most desirable ways for companies to use Internet marketing. Because it can quickly spread information in a short period of time, forming a strong magnetic field, making information boiling, and making enterprises famous, it is liked by many enterprises. Viral marketing uses the user's word-of-mouth communication, as the so-called word of mouth, this word-of-mouth model is basically spread by the user independently, and there is almost no cost.

Search engine marketing is currently the most mainstream marketing method, because most of it is organic ranking, does not cost too much, so it is valued by small and medium-sized enterprises. Now that the Internet has spread to thousands of households, "asking questions" has become a synonym for today's Internet era, so search engine marketing promotion based on search results is undoubtedly an important part of the Internet marketing system.

The main methods of search engine marketing include: search engine optimization (SEO), PPC, categorization, network advertising, marketing, link strategy, third-party platform promotion and marketing, etc. Individuals can associate search engines with their own web portals such as blogs, meager etc., to increase traffic, visibility and attention.

There are many ways to see what you do.

What are the Internet Marketing Methods? The public relations resource network interprets for you:

1. SEM PPC.

2. Network alliance advertising.

3. Portal advertising.

5. The information flow is wide or clear.

7. Advertorials.

8. E-commerce advertising.

9. Q&A ads.

10. Forum promotion.

11. Self-promotion.

12. Live streaming.

13, Little Red Book Grass.

14. Weibo promotion.

15. SEO optimization.

16. Word-of-mouth marketing.

17. Social Advertising.

18, the drop-down box association shirt is carefully optimized.

19, B2B** promotion.

21, Mail**.

22, SMS**.

23, Kol Koc Marketing.

24. Official website construction.

25. Promotion of classified information.

28. Buy advertising space at related industry stations, or exchange friend chains.

29,**Home**. Homepage focus map, homepage text link.

30,**Watermark promotion.

Wait, and many more.

There are several main ways of Internet marketing:

Three: self-promotion.

Four: live broadcast promotion.

You can broadcast live on live broadcast platforms such as Douyu and Huya, like many ** stores have also begun to bring live broadcasts, which can do a good job of publicity. Five: Weibo promotion.

Weibo can be said to be one of the most practical social network platforms for Chinese people, and you can use Weibo to do more publicity and improve the degree. Plex calendar.

That is, SEM, by opening a search engine bidding, allowing users to search for relevant keywords, and click on the keyword creative link on the search engine to enter the ** webpage to further understand the information he needs, and then by calling ** on the customer service, communicating with ** customer shouting Huifu or directly submitting the form on the page to achieve their own purposes.

That is, SEO, refers to the use of internal and external optimization methods on the basis of understanding the natural ranking mechanism of search engines, so as to improve the keyword ranking in search engines, so as to obtain traffic, and then generate direct sales or establish online brands.

3. Instant messaging marketing.

A marketing method that uses internet instant chat tools to promote the word.

4. Weibo marketing.

Weibo marketing refers to a marketing method that creates value for businesses and individuals through the Weibo platform, and also refers to the business behavior of merchants or individuals to discover and meet the various needs of users through the Weibo platform.

WeChat marketing is an innovation of enterprise marketing mode in the era of network economy, and it is a network marketing method that rises with the popularity of WeChat. There is no distance limit on WeChat, after the user registers WeChat, it can form a connection with the same registered "friends" around, the user subscribes to the information they need, and the business promotes their products by providing the information that the user needs, so as to achieve point-to-point marketing, such as experiential micro-marketing.

6. Advertorial marketing.

As the name suggests, advertorial advertising is a "text advertisement" written by the marketing planner of the enterprise or the copywriter of the advertising company compared to the hard advertisement. Compared with hard advertising, the reason why the advertorial is called an advertorial is that the subtlety is that the smile is next to a "soft" word, as if a needle is hidden in the cotton, which is collected but not revealed, and the enemy is invisible.

7. Self-marketing.

Self-**also known as bumping oak individuals** or citizens**, self** platforms include personal blogs, Weibo, WeChat, post bars, etc. Black Horse is tailored for enterprises, according to the actual situation of enterprises, to provide effective self-improvement solutions, enhance the credibility of enterprises, and help enterprises operate and maintain self-quality content.

8. New ** marketing.

New marketing refers to the use of new platforms for marketing. In the era of great innovation, marketing thinking has also brought great changes, experience (experience), communication (communication), difference (variation), creativity (creativity), relevance (relation), the Internet has entered a new era of communication. And there are emerging ones such as online magazines, blogs, microblogs, WeChat, tags, SNS, RSS, wikis, etc.