Why did Disneyland, the world s worst Disneyland, lose 900 million in its first year?

Disneyland Paris, which once attracted much attention, happened to encounter an economic crisis when it opened to the public, and the park's lack of management caused the attraction to lose $900 million a year. When Disneyland Paris was originally planned, it actually received strong support from the local **, but people are not as good as heaven, and they encountered an economic crisis when they were preparing to open, which led to the fact that the place was directly left out in the cold, and naturally it lost 900 million US dollars in the first year.

1. The former Disneyland of Paris was strongly supported by the local **, but it happened to encounter an economic crisis that led to a loss

When planning to build Disneyland Paris, the local ** did give a good investment in the scenic spot, deliberately publicized and even built an exclusive highway, but it was a pity that it was born at the wrong time; When it was about to open, it happened to encounter a financial crisis, which caused Disneyland Paris to attract a special time in life, and during that time, everyone had no intention of playing, how could anyone want to go to Disney Park? So in the first year of its opening, Disneyland Paris lost enough $900 million, so there was basically no revenue here.

Second, in its 20-year history, Disneyland Paris is basically in a state of loss, and it is facing closure

Although the economic crisis was short-lived, Disneyland Paris really didn't have much popularity in the local area; Maybe it's because there are too many Disney parks, or maybe it's because of local management problems, it's always been deserted, and in the 20-year history, Disneyland Paris only has a few years of scenery, and the rest of the time is generally spent in half cold and half hot, and now Disneyland Paris is still very deserted.

Disneyland Paris opened in an economic crisis, and naturally suffered a loss of $900 million in its first year.

Disneyland Paris was the first Disneyland in Europe and the largest of any park in Europe. But it was built just in time for the European economic downturn. People look for ways to save money, such as bringing their own food or choosing cheaper accommodations.

In addition, it is far away from Paris, so people often do not choose to stay here, and lose a lot of money on accommodation.

When Disneyland settled in Paris, France, it coincided with the period of economic decline in Europe and the era of self-endangerment, so naturally there was no interest in this amusement park.

Located in Paris, France, this Disneyland is the largest in Europe. I don't have to say anything about the design, mainly because she didn't build it at the right time, and some of the architectural elements were not right.

The worst Disneyland in the world is probably Disneyland Paris, which lost $900 million in its first year of operation, mainly because everyone was in danger during the economic depression in Europe at the time.

This Disneyland is Disneyland Paris, the first Disneyland in Europe. The reason may be that when they settled in France, it coincided with the economic decline in Europe, so people did not buy this paradise. Another reason is that everyone has their own ambitions, and not everyone likes it.

Disneyland Paris, Disneyland was in decline when I stayed in Paris, and I didn't have any interest in amusement parks, and I couldn't care about myself, who went to the amusement park to play.

Shanghai Disneyland has a total investment of about 34 billion yuan.

At the Shanghai Municipal Press Conference held on May 19, 2016, the Shanghai International Tourism Resort Management Committee introduced that the Shanghai Disneyland project, with a total investment of about 34 billion yuan, started construction on April 8, 2011 and opened on June 16, 2016.

From 2011 to 2016, Shanghai built the Disney section of Metro Line 11 and the resort elevated road, and reconstructed and expanded 8 urban expressways and expressways to achieve high-standard supporting facilities construction, operation and maintenance.

History of Shanghai Disneyland:

In 2009, the Shanghai Disneyland project was officially approved by the state and was located in Chuansha.

At the end of 2011, Chuansha began to demolish and build a new Disneyland.

On April 8, 2011, the construction of Shanghai Disneyland officially began.

On March 8, 2016, Shanghai Disney Resort announced the first batch of photos of the park, and the park's Tron Lightwheel became the first attraction in the world's Disney theme parks.

On June 16, 2016, Shanghai Disneyland officially opened.

In 2018, Shanghai Disneyland's first expanded theme park, Toy Park, officially opened.

On June 8, 2020, Shanghai Disneyland's second expanded theme park, Zootopia, officially started its above-ground construction. <>

When it comes to Disney, basically everyone has the impression that "everyone is the same", but there is one Disney that has been losing money, and this Disney has been called "the most failed Disney". Here are the specifics of this Disney.

Disneyland Paris, formerly known as Disneyland Europe, is located 32 kilometers east of Paris. It was built in 1992 as the second Disneyland outside the United States. At the beginning of Disney's arrival, France** was very welcoming, and even built a free highway to Disneyland.

However, Disneyland lost $900 million in its first year of operation, and in the following 20 years, it was a loss except for a limited few years of profitability. According to Chain Hole's analysis, the main reason for the loss was the blind optimism of early decision-makers, who did not go according to the original plan at the beginning of construction, increasing the budget from $1 billion to $5 billion, so that the problems in later operations could not be quickly resolved. Moreover, Disney did not actively integrate into the local culture.

In addition, Disneyland Paris's operating model also contradicted Paris's welfare policies, so much so that the scum in France** later refused to visit Disney. Not only that, but the visitor experience at Disneyland Paris is not good, and many programs require more than an hour of queuing, which is too long for the French to queue for Disney.

Recently, it was reported that Disneyland Paris has been in business for more than 20 years, but it has accumulated losses of 2.2 billion US dollars.

Disneyland Paris was founded in 1992 as the second Disneyland outside the United States. In its first month of operation, the park's average attendance was just 10,000, well below Disney's previous estimate of 60,000. The company posted a net loss of about $50 million for the year and was forced to close a hotel that winter.

By 1995, with the help of debt restructuring and price reduction decisions, the park had achieved its first annual profit, which increased visitor numbers and revenues.

In 2013, it welcomed 14.9 million visitors and is the most popular tourist attraction in Europe, with more visitors than the Eiffel Tower and the Louvre combined.

However, Eurodisney, the parent company of Disneyland, is still heavily burdened with a debt burden of about $2.2 billion because it bought land for the park at the height of its real estate boom.

According to the analysis, the main reason for the loss is that the cost of the decision-making level at the beginning of the construction is as high as 5 billion yuan, and the second is that it has not been integrated into the local culture. The long queues at Disneyland are also hard for the French to accept.

In less than a month, Shanghai Disneyland will celebrate its first anniversary, and before the anniversary, the park has received a lot of good news:

Disney released its earnings report on May 9, CFO Christine McCarthy said that Shanghai Disneyland made a "small profit" in the Q2 2017 fiscal quarter and will face a loss in the Q3 fiscal quarter due to the off-season for tourism, but it is expected to "break even" by the end of the 2017 fiscal year (October).

On May 19, Shanghai Disneyland reached 10 million visitors, one month ahead of the expected goal.

Shanghai Disneyland is Disney's fourth overseas park project after Tokyo, Hong Kong and Paris. In Hong Kong and Paris, which Disney directly participates in, one has good and bad revenues, and a completely bottomless pit of funds.

Coupled with the perception that China's economic growth is declining and competing theme parks such as Wanda are eyeing each other, Shanghai Disneyland was filled with skepticism in the early days. Still, Shanghai Disneyland has been overdoing its job, Disney CEO Robert A"The traffic far exceeded our most optimistic expectations, and the park's performance was unexpected," said Iger.

In fact, from the time of its establishment to the present, Shanghai Disneyland has been of great significance to Disney, to China, and even to IGER himself, and its rapid success is due to the joint efforts of these parties, and IGER even considered Shanghai Disneyland to be "the greatest opportunity since Walt Disney bought land in Central Florida in the 1960s." ”

Of course, the business of Chinese theme parks is not only optimistic about Disney, but also China's local parks, Universal Theme Park in the United States, and Six Flags Theme Park, of which Universal Theme Park will open in Beijing in 2019, and Six Flags Theme Park will open in Tianjin in 2018.

In China, Wang Jianlin once said that he would "make Disney unable to make a profit for 20 years", he believes that Disney's game can not be played now, "it is no longer the era to watch Mickey Mouse and Donald Duck go crazy."

For this Disneyland is about to increase in price, will you still consider going after the price increase? For me, once the price of this Disneyland rises, then of course I will not go, because for an ordinary family, then go to Disneyland once, the cost is very high, then not only because the Disneyland ticket ** is too high, but to go to Disneyland, then all the way to eat, drink, live and travel is money, if it also rises in price, then basically Chang Ran Lead is impossible to consider going, because the cost is too great, It's really not worth it, maybe it's still possible to go once in decades<>

For this kind of thing, then it varies from person to person, for those wealthy families who go to Disneyland very frequently, then they are not short of money, so the price increase and no price increase are not much different for them, because in their eyes, then Disney is like the back garden of their own home, if they want to go, they will not go, then they will not care about this**, so if the price of Disneyland increases, for these wealthy families, the impact is actually not big<>

But for those families who are not very wealthy, then once the price of Disney people increases, then it will affect whether they want to go to this Disneyland, because for these families who are not very wealthy, then if they go to Disneyland once, it is a very important thing, and it costs a lot, so once the price of this Disneyland increases, then a long trip may affect their willingness to go to this Disney, after all, it costs too much. Then after the price increases, it will make them feel that it is not worth it<>

In general, I don't think about going to this Disneyland after the price increase, because the cost after the price increase is very much, so it will be a huge burden for my family, so I can't consider going there.

Disney CEO said that the price of Disneyland or Eggplant pants will increase, will you still consider going after the price increase? If you still don't go, it's very troublesome in itself. After the price increase, Kai collapsed only to tremble and make it more troublesome.

I probably won't, because Disneyland is more expensive in the first place, and I don't know what's interesting about Disneyland, just taking pictures.

I'm not going anyway because I don't think it's much fun, and it's been hot lately, so you can't heat me to death if you go.

Speaking of Disney, basically everyone's impression is that "people follow the crowd", but there is one Disney that has always been losing money, and this Disney is known as "the most failed Disney". Let's take a look at the specific details of this Disney.

Disneyland Paris, formerly known as Disneyland Europe, was built in 1992 32 kilometers east of Paris and was the second Disneyland outside the United States. When Disney first settled, France ** was very welcoming, and even built a free highway to Disneyland for it.

But Disneyland lost $900 million in its first year of operation, and for more than 20 years, all but a limited number of years were profitable. According to the analysis, the reason for the loss is mainly the blind optimism of early decision-makers, who did not follow the original plan at the beginning of construction, so that the budget increased from $1 billion to $5 billion, so that there was no way to quickly solve the problems in the later operation. In addition, Disney has not actively integrated into the local culture.

In addition, the operation mode of Disneyland Paris also contradicted the welfare policy of Paris, so that later France** refused to visit Disney. Not only that, but the visitor experience at Disneyland Paris is not good, and many attractions require more than an hour of queuing, which is really too long for the French to wait for Disney.

Recently, it was reported that Disney in Paris has been operating this potato for more than 20 years, but has accumulated losses of $2.2 billion.

Disneyland Paris was built in 1992 as the second Disneyland outside the United States. In its first month of opening, the park's average attendance was just 10,000, well below Disney's previous forecast of 60,000. The company posted a net loss of about $50 million for the year and was forced to close a hotel that winter.

By 1995, with the help of debt restructuring and price reduction decisions, the park had achieved its first annual profit, which had increased visitor numbers and revenues.

With 14.9 million visitors in 2013, it is the most popular tourist attraction in all of Europe, with more visitors than the Eiffel Tower and the Louvre combined.

However, Eurodisney, the parent company of Disneyland Paris, is still burdened with a heavy debt burden of about $2.2 billion as it bought land for the park at the height of its real estate boom.

According to the analysis, the main reason for the loss is that the initial cost of the construction of the decision-makers was as high as 5 billion, and secondly, the forest withered people did not integrate into the local culture, and the long queue problem of Disneyland also made it difficult for the French to accept.