I want to ask, is it difficult to make that kind of animated high end promotional video? Can I do it

It seems to be a short animated promotional video, but its production process is complicated. If you want to make a promotional video well, it is not an easy task, and it is even more difficult than shooting on location. In recent years, the role of animated promotional films for enterprises is self-evident, many enterprises are using the form of animated promotional films to promote their products, services and brands, in order to achieve a good publicity and promotion effect, so it is important to produce a sophisticated animated promotional video.

1. Authenticity.

No matter what type of animated promo video it is, authenticity is a must, and consumers want to see the most authentic side of the promo video. For example, if the theme is an animated promotional video of a product, the authenticity of the product should be paid attention to when making it, and it is not possible to deliberately fabricate some functions that do not exist in the product itself in order to increase the sales of the product. This is easy to be debunked, and once it is discovered by the public, the gains will outweigh the losses.

2. Performance details.

The details, no matter what kind of promotional video, need special attention. It is not an exaggeration to say that details determine success or failure. For example, in the production of people-oriented animated promotional videos, Lingzhi Animation focuses on the details of the people and things recorded, and arouses the emotional resonance of the first person through lifelike characters and impressive pictures, so as to achieve the effect of expressing emotion and containing reason.

In particular, the expression of emotions should avoid dry preaching, and the detailed embodiment of characters or environments is more acceptable and moving.

3. The commentary should be concise.

The animated promotional video takes only a few minutes, but the relevant information must be conveyed to the ** person, which requires the commentary of the promotional video to be concise and concise. Although the promotional film is similar to the movie, it is shorter, and most moviegoers are not specifically here for it, so the rhetoric of prosperity and procrastination must not appear, and the commentary should be clean and clear, the language is easy to understand, and the words and sentences are short and concise.

4. Pay attention to the conception.

Animation promo production is also equivalent to a miniature film, and it takes even more ingenuity to be effective. Complete, novel and scientific ideas are the most basic requirements. In addition, you can think about the picture, sound and other aspects, combine the audio-visual together, coordinate and deal with the relationship between the picture, simultaneous sound, subtitles, commentary, etc., so that the elements of the promotional film complement each other, form a joint force, and jointly serve the prominent theme.

5. The story should be typical.

The story in the production of animated promotional videos is equivalent to the script of the movie, and it is meaningless to choose the one that can best reflect the personality of the characters and the corporate image.

Professional animation video production is not an easy task, even easier than shooting a movie, and those who are new to production may not be able to cover all of the above matters, but a good animated promotional video will definitely take these factors into account to produce. A good promotional video is comparable to a business card, which is worthy of vigorous investment and fine output.

It depends on whether you have a production foundation, animated high-end promotional films are usually more complex, and the difficulty is relatively high, but simple animated promotional videos are very easy to make, it is recommended to use Xiuzhan Network, which is simple to operate, can be easily made, and there are a lot of good-looking animation templates, which can be quickly produced by direct application.

First of all, it is best to choose an experienced animation company for the production of corporate promotional animation, no matter which city your company is in, in the era of mutual wisdom ambush networking, you don't have to choose only the nearest local animation liquid production company. For first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen, the corresponding animation resources are in a very advantageous geographical location, which is far superior to the second- and third-tier cities in terms of policy and talent.

Secondly, we need to judge whether the animation company meets the company's production requirements from several aspects, such as whether the content of the animation company's previous works is clearly expressed, whether the customer docking and communication is smooth, the animation production experience and even after-sales service with the company's animators, etc., and how to judge can be referred to.

How to judge a good animation production company.

It is worth mentioning that Xiu Animation is a comprehensive animation company in Shenzhen dedicated to creating unique ideas, the company has gathered outstanding talents in animation production, graphic design, copywriting planning, art painting and other majors, with a variety of innovative visual technology for different industries to tailor solutions, and choose the appropriate way to present its creativity, we uphold the "impression is born for the deep, quickly for the impression to present" concept for customers.

When many clients decide to make promotional animations, they will go online to find relevant cases of local media or animation companies. When we find a case of trouble and a lead meter, we will consult with the person in charge. How much does it cost to make a simple corporate promotional animation?

When a company wants to make a promotional animation, it should budget the cost according to the needs of the enterprise itself. Therefore, when we consult the media company, we can tell the animation production company about it, and whether we need to shoot live, special effects, and the positioning of the company's shed rock propaganda animation. Then, the media company will combine the demand points and send its ** and relevant cases to the enterprise.

Want to make a simple corporate pitch animation, how much does it cost? There is a saying that "good goods are not cheap, cheap goods are not good". The production of a corporate propaganda animation should be based on the actual situation, and it is impossible to make thousands of advertising films on TV.

Enterprises should be clear about: the purpose of making promotional animation, think about the purpose of promotional animation, what kind of content is presented to customers, and what is included in the content of corporate animation (corporate image, corporate culture, corporate brand, corporate products, etc.).

At the same time, what enterprises need to determine is that the production time of the promotional animation, whether to do animation effects, real shooting, narration, background**, dubbing, etc., all need to be planned.

A creative ** can attract the attention of the audience, and a good corporate publicity animation can make customers have a sense of trust in the enterprise and have a resonant effect invisibly. Corporate publicity animation production costs, like Lingzhi Animation will always give you a reasonable ** according to your needs. If there is no reference to customer needs, no matter how professional animation production companies are, it is impossible to give specific and accurate **.

If there is a company that can promise to give you a ** without knowing the needs of the customer, it can only be said that the company is too unprofessional.

Enterprises are inseparable from the quality of products, and the quality of product quality is, of course, to be controlled from the production department. However, under the conditions of market economy, market publicity is also an absolutely indispensable and important part. The bucket principle tells us that a short board can make you lose your competitive advantage.

The corporate video will fill in the missing piece of your marketing pitch and show your advantages to everyone on the Internet.

The animation demonstration effect of the corporate animation promotional video is obviousPeople's attention span is limited, and in the face of the complicated text instructions and flat pictures on the Internet, it is often difficult for people to mobilize their interest and enthusiasm, it is difficult to form a good visual impression, and it is impossible to stimulate the desire to buy. The corporate promotional video is animated in the network, so that people can understand the advantages of the enterprise and the advantages of the product in a relaxed atmosphere. The function is more comprehensive, the ** part is beautiful and beautiful, the implantation of the text part is natural and smooth, and the arrangement is reasonable, which leaves a very good impression on the audience.

The corporate animation promotional video is a proof of the strength of the enterpriseWhich is the first and which is the strength of the enterprise and which comes last? Is it strength that creates the enterprise, or does the enterprise win the strength? It can be said that in order to have market share, it is necessary to have strength, so as to gain the trust of the brand and win the recognition of market consumers.

How do you prove your strength? Ordinary small enterprises can only do some small text advertisements on the Internet, and when it comes to corporate promotional videos, they can't afford it, and only powerful enterprises can have this advantage. It is through the model of corporate promotional videos that enterprises can prove their strength to consumers.

Even on the Internet, consumers can perceive the strength and influence of a company through their own observations. Through the production of corporate animation promotional films, you can also enhance the brand image of the enterprise, build the value of the enterprise, and expand the influence of the enterprise, such as the corporate promotional film produced by Lingzhi Animation, which has been highly praised by the enterprise and won unanimous praise!

In fact, the use of anime as a promotional video is very popular abroad.

York Animation from the feedback of the market, the corporate animation promotional film has a different publicity effect from traditional advertising, it has the advantages of fast speed, wide range, rich display special effects, etc., please see the importance and significance of the production of animated promotional video. This also explains why companies do corporate animated promotional videos. In general, we can summarize it into four aspects:

Clause. First, the production of corporate animation promotional videos replaces the work of sales staff, which can not only replace the traditional advertising display products, but also sell products, without any sales terminal, you can quickly read the effect of sales.

Clause. Second, the corporate animation promotional film breaks the tradition, with a more colorful means to convey information, consumers can use the shortest time to obtain information about products and enterprises, and at the same time, the impactful form of expression can get the favor of consumers faster, so that enterprises can win more markets in business competition.

Clause. Third, the presentation of corporate animation promotional videos is more comprehensive, it is longer than traditional advertising, and can explain more content, such as a product, not only can explain its efficacy, but also show its production process. The corporate animation promotional film is the catalyst for corporate brand marketing, which fully exerts the comprehensive characteristics of the corporate animated promotional film.

Clause. Fourth, the publicity effect of the corporate animation promotional video is the fastest and the fastest. When you make an excellent corporate animation promotional video, you can post it on the Internet, forums, blogs and other platforms, and use the Internet to quickly let more consumers know about the company and its products. You can improve your brand image in a very short time.

If you make a corporate promotional video, Maxvision Tiancheng is very experienced.

It doesn't feel too serious, and the domestic animation production technology is not good, and the cost is too high.

1. Communication and exchange with customers

Before making a product promotional video, the first thing to know is what the main prominent concept of the whole promotional film is, and the most important thing is to communicate with customers and understand the production effect that customers want most. Actively express their personal opinions, help customers answer what they don't understand in a timely manner, and meet the requirements of customers after in-depth understanding. After the communication, sort out the required information and explain the general process to the customer.

2. Strengthen the focus

Maybe you will have a lot of selling points, product principle, product design features, product function recommendation, product principle installation demonstration, product operation demonstration, etc., you want to show everything, everything wants to publicize, but the time of the promotional film is limited, too long will definitely produce visual fatigue, Ling Zhi animation is generally 5 minutes is appropriate, so the promotional film can not be exhaustive, can only make a good choice.

3. Create excellent copywriting scripts

The script of the enterprise product animation promotional film is a refined version of the corporate product planning copywriting, which can be produced by the animation company according to the needs of the promotional video text script and storyboard script, mainly including film structure, lens, picture, two-dimensional animation, dubbing, soundtrack, stunts, etc., is a very comprehensive executable script, the corporate promotional film script will be used as the basis for the director's shooting, two-dimensional animation personnel production and post-editing packaging, and will effectively plan and ensure the implementation of the promotional film.

4. Choose a professional animation production company

If the budget for advertising allows, it is best to have it produced by a professional animation production company. Because an excellent product animation promotional film not only involves the writing of copywriting, but also involves shooting, lighting, two-dimensional, **, editing, packaging and synthesis, etc. If you just want to save costs and find a random animation company to produce it, it is difficult to achieve the effect you want.

Therefore, you must find a professional animation production company, so that the quality and post-service of the film can be guaranteed.

To make an excellent product animation promotional video, it is recommended to use the show animation production platform.