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Management, Microeconomics, Macroeconomics, Management Information Systems, Statistics, Operations Research, Accounting, Financial Management, Marketing, Economic Law, Consumer Behavior, Consumer Psychology, International Marketing, Market Research, Basic Accounting, Introduction to Finance, Corporate Sales Planning, Commercial Banking Practice, Human Resource Management, Market Research and Management, Bank Marketing;
Courses such as Service Marketing, Customer Relationship Management, Pricing Management, Modern Merchandising Techniques, Marketing Innovation, Advertising Theory and Practice, Finance and Taxation, Public Relations, Advertising Communication, Management, Business Etiquette and Business Negotiation.
Marketing is also known as marketing, marketing, or marketing. Abbreviated as "marketing", it is often called "marketing" in Taiwan; It refers to the process of individuals or collectives trading the products or values they create to obtain what they need and achieve a win-win or multi-win situation.
It has two meanings, one is verb understanding, which refers to the specific activity or behavior of the enterprise, which is called marketing or marketing operation;
The other is noun understanding, which refers to the discipline that studies the marketing activities or behaviors of enterprises, which is called marketing, marketing, or marketing.
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Marketing majors: Management, Microeconomics, Macroeconomics, Management Information Systems, Statistics, Operations Research, Accounting, Financial Management, Marketing, Economic Law, Consumer Behavior, Consumer Psychology, International Marketing, Market Research, Basic Accounting, Introduction to Finance, Corporate Sales Planning, etc.
Jobs. 1. Market: market researchers, business data analysts, advertising designers (including graphic designers and advertising editing and production personnel), business modeling personnel (including commercial site selection personnel, feasibility analysis and analysis of enterprise expansion investment projects), commercial big data researchers, user portrait producers;
2. Business: accounting (need to obtain the corresponding qualification certificate), legal affairs (need to obtain the corresponding qualification certificate), corporate consultant (the problem encountered by the enterprise in the operation can ask the marketing personnel how to solve, such as the problem of employee mobility), human resources specialist, customer relationship management specialist, business development specialist, etc.
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Management, Microeconomics, Macroeconomics, Management Information Systems, Statistics, Operations Research, Accounting, Financial Management, Marketing, Economic Law, Consumer Behavior, Consumer Psychology, International Marketing, Market Research, Basic Accounting, Introduction to Finance, Corporate Sales Planning, Commercial Banking Practice, Human Resource Management, Market Research and Marketing, Distribution Channel Management, Bank Marketing, Service Marketing, Customer Relationship Management, Pricing Management, Modern Marketing Technology, Marketing Innovation, Advertising Theory and Practice, Finance & Taxation, Public Relations, Advertising & Communication, **Management, Business Etiquette & Business Negotiations.
These are the main courses of marketing, and then I took a look at the courses required by our school for this major, almost, maybe the requirements of the undergraduate and the major in the professional course are not the same, the undergraduate major is to learn these, and the junior college will be adjusted according to the situation of your own school, I can't give you an example.
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Major courses in marketing include: Management, Microeconomics, Macroeconomics, Management Information Systems, Statistics, Operations Research, Accounting, Financial Management, Marketing, Economic Law, Consumer Behavior, Consumer Psychology, International Marketing, Market Research, Basic Accounting, Introduction to Finance, etc
Corporate Sales Planning, Commercial Banking Practice, Human Resource Management, Market Research and Marketing, Distribution Channel Management, Bank Marketing, Service Marketing, Customer Relationship Management, Pricing Management, Modern Marketing Technology, Marketing Innovation, Advertising Theory and Practice, Finance and Taxation, Public Relations, Advertising Communication, Management, Business Etiquette and Business Negotiation, etc.
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Main courses: Management, Microeconomics, Macroeconomics, Management Information Systems, Statistics, Accounting, Financial Management, Marketing, Economic Law, Consumer Behavior, International Marketing, Market Research.
Management, Microeconomics, Macroeconomics, Management Information Systems, Statistics, Operations Research, Accounting, Financial Management, Marketing, Economic Law, Consumer Behavior, Consumer Psychology, International Marketing, Market Research, Basic Accounting, Introduction to Finance, Corporate Sales Planning, Commercial Banking Practice.
Human Resource Management, Market Research and Marketing, Distribution Channel Management, Bank Marketing, Service Marketing, Customer Relationship Management, Pricing Management, Modern Marketing Techniques, Marketing Innovation, Advertising Theory and Practice, Finance and Taxation, Public Relations, Advertising Communication, Management, Business Etiquette and Business Negotiation, etc.
The marketing department is responsible for the company's new product development strategy, with a focus on discovering the sources of innovation and defining new products.
The main responsibilities of the marketing department are:
1. Formulate an annual marketing target plan.
2. Establish and improve the collection, processing, communication and confidentiality system of marketing information.
3. Survey on consumer purchase psychology and behavior.
4. Collect, sort out and analyze the performance, quality and means of competing brand products.
5. Analysis of advertising strategies and competitive means of competing brands.
According to the feedback from the job market, marketing has always been at the forefront of the highest employment rate and the highest salary. However, the marketing major belongs to the management major, and there are more contents to be studied, such as economics, law, management, computer, marketing, psychology, etc., but this leads to the major is broad but not precise, broad but not deep, and most courses can only learn a little scratch.
I am currently studying in my sophomore year, Advanced Mathematics, English, Modern Management, Marxist Economics, Linear Algebra, Situation and Policy, Mao Dengsan, Marketing, Accounting, Market Research and Statistics, Financial Management, International Negotiation, Electronic Money, Finance, etc. Main Courses: >>>More
The three main elements of marketing.
1. Products (including all tangible and intangible products). >>>More
1. Internet marketing
It is an integral part of the overall marketing strategy of the enterprise, and is a variety of activities to create an online business environment with the Internet as the basic means to achieve the overall business objectives of the enterprise. The functions of network marketing include eight aspects: promotion, network branding, information release, research, customer relations, customer service, sales channels, and sales promotion. >>>More
This major is fundamentally needed by any business, so it's easy to get a job, but you have to start with the basics. In addition to this, the first thing you need to consider when you are faced with a choice after entering the society is what kind of industry you want to enter, "men are afraid of choosing the wrong line, and women are afraid of marrying the wrong man". >>>More
I'm going to talk about marketing in terms of employment. >>>More