I want to work in an advertising agency 20

Hello, happy to answer your questions, the job of an advertising agency is to create ads for people who want to promote their products. The business scope of the advertising company: to introduce the function of advertising and the role of various types of advertising to advertisers, to provide market research, research and advertising strategies according to the requirements of advertisers, to advertisers to make advertising suggestions and all kinds of advertising-related consultations, to provide advertisers with advertising planning, design, production and planning, etc., for advertisers to carry out corporate unified image and identification system design.

An advertising company refers to an enterprise that specializes in advertising business activities, and is a common name for "advertisingagency".

Advertising companies take advertising as the core of their work, and advertisers plan advertising is the most essential function of advertising companies. Specifically, it includes conducting market research and research and analysis of products for advertisers, establishing market goals and advertising objectives for the development of enterprises, and formulating advertising plans and making selections for customers.

Advertising agencies start from their own professional fields to provide advertisers with advertising themes and advertising creativity, conception and planning to realize advertising themes.

Advertising Agency Features:

After the advertising company publishes the advertisement, it should conduct market research and research on the advertisement, scientifically measure and evaluate the advertising effect, and timely feedback the sales information and related change information of the market to the advertiser.

Advertising companies should provide advertisers with a full range of comprehensive information on product planning, product design, market positioning, marketing strategies, advertising activities and public relations, and provide customers with consulting services in all aspects, so as to realize the reasonable flow and optimal allocation of enterprise resources and promote the development of operating enterprises. <>

Advertising Agency Internal: The operating structure is generally as follows:

1. Business Department. That is, the sales department, and some are called the customer department. Internally, according to the company's business division, there are two major tasks:

1) Pull business, i.e., advertising orders;

2) Customer maintenance, i.e. follow-up service.

2. Design Department. Internally, there is the execution department of business orders, with graphic design, 3D animation design. Some film and television companies also have a production department, which is engaged in post-editing production, and is also incorporated into the design department, and some are independent departments. Externally, it is to provide design products according to customer needs.

3. Planning Department. Internally, it is the pre-service department or post-service department of the business department, mainly engaged in the writing of advertising copywriting, advertising creativity, etc., and some companies have a special market research department, which can be formed separately or merged into the planning department. Externally, it is an important external brain for customers.

4. Administration Department. Mainly handle day-to-day office matters. Internally, attendance management, personnel management, etc., externally, such as taxation, public relations, etc.