On Alibaba, what factors can lead to a store deducting points, and what is the impact on the store?

The result was discovered, and the result was that your own products were directly put behind, and even if your sales were strong, the ranking would not improve. Therefore, for the behavior of deducting points from some stores, you must not try.

Criteria for deducting points for stores (attached).

1. If the seller ** counterfeits or pirated goods and the circumstances are particularly serious, 48 points will be deducted each time;

2. If the seller ** counterfeits or pirated goods and the circumstances are serious, 24 points will be deducted each time;

3. If the seller ** counterfeits or pirated goods, 12 points will be deducted each time;

4. If the seller is suspected of counterfeit or pirated goods, two points will be deducted for each piece (no more than 12 points within three days); where the circumstances are serious, 20 points are deducted each time;

5. The seller improperly uses the trademark rights, copyrights and other rights of others in the published product information or the store name and domain name used;

6. The seller's ** goods are suspected of improperly using the trademark rights, copyrights, patent rights and other rights of others;

7. The product information published by the seller or other information used causes confusion or misidentification to consumers or causes unfair competition. A complaint by the same right holder against the same seller within three days is considered as one complaint.

The reputation of the store, refund and complaint rate according to the latest algorithm, as long as the reputation of the store is 30 percentage points lower than the average, our store will not be on the home page, and from the side, if your reputation is low, there are many refunds, and the complaint rate is high, then who will buy something from you, first of all, I can't believe it.

**The knowledge of deducting points for operational violations is indispensable, come and find out!

**The knowledge of deducting points for operational violations is indispensable, come and find out!

In order to have good performance in opening a store, you must have a good natural ranking, and one of the most important items in the natural ranking is that there must be no illegal deduction of points. Otherwise, no matter how good the product is and how high the evaluation is, it is useless. The same is a downgrade, and it is possible to close the store in serious cases, so we must understand the rules for deducting points for violations, and at the same time, we must also know when the points for violating the cavity rules will be cleared in order to better operate their stores.

**At 24:00 on December 31 every year, all eligible general violation deductions will be cleared.

Violations of general violations are punished by Class A nodes, and every 12 points deducted will be punished by the node of store blocking and restricting the release of goods.

Log in to "Seller Center" - "Baby Management" - "Physical Examination Center" and click "Take the Exam". Only if you take the online exam and pass the test can the relevant penalties be lifted.

Points will be deducted for serious violations. Deduction points for serious violations: 48 points, the store will be permanently closed; Deduction points for serious violations: <48 points, all cleared.

Influential. What type of illegal deduction also depends on the sun, and the following is an analysis of the impact of various illegal deductions.

There are two types of violations, one is a general violation and the other is a serious one.

General violations, this violation is currently the most encountered violation method for ** sellers. This is generally not a big problem, many of them are caused by the wrong category or inconsistent brand, and the wrong attributes, ** is just a reminder, and it generally has no impact on the store.

Serious violations, this kind of impact on the store, generally release counterfeit products or release ** products that are not allowed to be released. Therefore, once such a violation occurs, try to formalize it in the later operation.

At present, the common deductions are mainly divided into general deductions, false transactions and fake sales deductions.

Generally, the deduction of points is basically caused by some small problems, and this relationship is not too big, so you can pay attention to it later.

Points are deducted for false transactions, to put it simply, the swiping order has been detected. In this case, it will generally affect the weight of the single product, as long as the brush order is checked, the basic baby will be downgraded.

Selling fake deductions, this is the most serious, as long as there is this deduction, the whole store's babies will be affected, and they will generally be monitored, and lead Jing restricts the flow of the whole store's babies. Once there is this deduction, it is difficult to do the weight in the later stage. It is recommended that if there is such a situation, just change the store and operate it.

Therefore, the store's illegal deduction has little impact on the store, and this should be analyzed in detail. Generally, as long as there is a serious deduction of points or points for the sale of counterfeits, it will have a great impact on the store. As we all know, ** demerit points are also like a driver's license, which is cleared once a year.

However, even after the sale of counterfeit goods and serious deduction points, the impact on the store is great.

Under normal circumstances, the more points deducted from the network, the more points deducted, the more serious the violation, and the greater the impact on the store.

1 6 step by step reading.

If the store has a violation and is found out, there are generally three steps: the violation to be dealt with, the violation in the review of the primary two, and the violation record. All violations go through these three steps, the first step, the second step can be revoked by various efforts, and the third step cannot be revoked.

There are some special violations, or violations that don't require you to correct and deduct points, don't follow the first step or the second step.

2 6 The first step to deal with the violation refers to: Here will be shown to you the records that may require you to appeal, remove, delete or other actions, please be sure to pay attention to it. That is**tell you that your store has some violations, these violations you need to deal with, after processing** will be checked again, the inspection will be deleted, and if you do not pass, you will continue to be prompted.

Violation records are to find the violation records that have been directly determined in the past two years and the results cannot be changed, or the violation records that have been dealt with as a result, as well as all appeal records.

If you are saying that the **store violation is deducted 2 points is here, then there is no way to revoke it that year, you can only wait for December 31 of this year to enter the next year, and your violation records will be revoked (it is also conditional, that is, the deduction points do not exceed 24 points, more than 24 points will enter the next year, and if the next year is good, it will be revoked at the end of the year.) ）

5 6 This picture is a violation record page, which lists the violator (the product has a problem, the ID of the violating product), the type of violation, the disposal method, the value of the deducted points, and the details. You can check that there is a problem with the product, point to detail, see the specific penalty reasons and violations, and how to deal with them. And there will usually be a reminder from Xiao Er, telling you that you need to improve and avoid this problem again.

6 6 Look at what stage your prompt is, if it is in the first and second steps, then quickly find a way to modify and appeal, it is still possible to revoke, if it has reached the third step, it can only wait until the end of the year, and do not appear more deductions of more than 24 points.

Precautions. Don't panic when you encounter a deduction of points, carefully study how to be deducted, whether it is possible to save, if you save it quickly, if not, to avoid problems with other goods.

**The network will take the following illegal measures to deal with members' serious violations: (1) If the cumulative number of points deducted for serious violations reaches 12 points, the store will be blocked, restricted from publishing products, restricted from creating stores, restricted from sending station letters, restricted from community functions, and publicized warnings for seven days; (2) If a member has a total of 24 points deducted for serious violations, the store will be blocked, all products in the store will be removed, the release of products restricted, the creation of stores restricted, the sending of internal messages, the community functions restricted, and the public warning will be given for 14 days; (3) If a member has a total of 36 points deducted for serious violations, he or she will be given a punishment of closing the store, restricting the sending of internal messages, restricting community functions, and issuing a warning for 21 days; (4) If a member has a total of 48 points deducted for serious violations, the account will be sealed. If a member has a large number of points deducted for a single violation, resulting in the cumulative point deduction meeting the processing conditions of multiple nodes, or if it is necessary to perform the same node processing during the violation processing period, only the heaviest node processing will be executed.

It will affect the ranking of your store and the ranking of your products, although you will have fewer customers.

**The store has been arrested and deducted points 4 times, can it continue to operate? The 10-year-old seller told you.

**The store rating is not high, which has an impact on consumers.

**What will be the impact and punishment if the store is deducted 12 points? Novice sellers must avoid it!

2. If you want to learn more about the technology and knowledge of the world, go to the lotus 6 pond and June 5 color altar.

** Merchants will be closed only after deducting 48 points.

The Scoring of User Violations is a way to record the violations of users on the Internet

1.Scoring period.

Offences are scored on a calendar year (1 January to 31 December).

2.Scoring criteria.

If 12 points are deducted for violations, the account will be frozen (no restriction on login), and the user needs to be assessed. After passing the assessment, the user's freeze will be lifted.

Specific assessment method: Users can only participate in the assessment after the learning period. The study period is calculated by multiplying the number of freezes in the scoring period by 3, for example: the first freeze is 1x3 = 3 days, and the second freeze is 2x3 = 6 days.

If the user has not been deducted 12 points in the scoring period, the demerit points will be cleared from 0:00 on January 1 of the next calendar year (not frozen).

A certain number of points will be deducted for each violation, and the deduction standard shall be implemented with reference to the "scoring standard".

3.Supplementary Notes on Demerit Points.

For particularly serious violations, ** has the right to permanently ban the user's account, and will not re-learn and open it.

If 10 points are deducted, users who have participated in the consumer protection service will be forced to quit.

Deduct 48 points to close the store.

1.12 points for general violations: restrictions on the release of products and restrictions on the creation of stores for 7 days; Restrict the sending of internal messages, restrict community functions, and publicize warnings for 7 days; The store is blocked for 7 days.

2.24 points for serious violations: restrictions on the release of goods, restrictions on the construction of stores for 14 days; Restrict the sending of internal messages, restrict community functions, and publicize warnings for 14 days; Store block for 14 days; Remove all listings.

3.24 points for serious violations: restrictions on the release of products and restrictions on the creation of stores for 21 days; Restrict the sending of internal messages, restrict community functions, and publicize warnings for 21 days; The store is blocked for 21 days; Closing a store (deleting a store, removing all listings, prohibiting listings, prohibiting the creation of a store); Remove all listings.

4.36 days for serious violations: 21 days of restrictions on sending internal messages, restrictions on community functions, and public warnings; Closure of the store (delete the store, remove all products, prohibit the listing of products, prohibit the creation of a store).

Accounts are seized.

**What will be the impact and punishment if the store is deducted 12 points? Novice sellers must avoid it!