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First of all, look at whether the customer is alone or accompanied by friends, 1. Alone, in this case, it depends on whether the customer has his own opinion, if so, you have no reason to have an objection to the customer's dress, because they have their own ideas and their own insistence, so your objection will only make the customer disgusted; If the customer does not have his own opinions, hesitation, at this time you can give him appropriate suggestions according to the characteristics of the customer itself, if the customer has a different opinion from you, you can say: just I feel that this is more suitable for you, but if you like that one, just take that one, because nothing is as good as your own liking, like the one you don't like, you will be unhappy and uncomfortable when you buy it, you just press your own favorite.
2. Be accompanied by friends. This situation is a little more complicated, it is judged according to the personality characteristics of friends and customers and their relationships, you can assume for yourself, when the customer's friend plays a leading role is what you should do, etc., of course, the most important thing is to pay attention to the customer's own feelings, of course, the important thing is that in the process of objection, the service attitude must be good, and your chances of success will be greater.
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Be good at dealing with customer objections and skillfully promote customer purchases"; will think, that is, "think about what the customer thinks, and be anxious about what the customer is anxious about". 4. Habit Habit forms character, and character determines fate. This illustrates how good or bad a person is accustomed to him.
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Summary. Customer objection handling, hello pro-<>
1.Accept dissent – listen carefully, don't interrupt, don't criticize. 2.Find out if any objections are made by the customer if they have any other objections. 3.Prioritize objections – Identify the client's top objections.
Handling of customer objections.
Customer objection handling, hello pro-<>
1.Accept dissent – listen carefully, don't interrupt, don't criticize. 2.Find out if there are any other objections to the customer's chatter. 3.Prioritize objections – Identify the client's top objections.
1. Li Ming, a salesman, went to a shopping mall to sell a sticky cleaner for yuan. After Li Ming showed the goods to the people in the office, everyone sighed at the good effect of the cleaner. At this time, someone said:
Such a little thing costs more than 30 yuan, and the packaging is so poor! Li Ming did not face it, but said: "This is our patent certificate, at first glance, our kind of cleaner, more than 30 yuan seems to be a little expensive, but it can be repeatedly cleaned and used more than 5,000 times, and the average cost is less than six cents each time."
Spending only 6 cents a time can bring such a round and great convenience to our lives, do you say it's expensive? We also think about the customer and don't let the customer spend too much, so we use simple packaging and reduce **. Otherwise, it will sell for more than 50 yuan.
This kind of daily necessities are practical as the main thing, and customers spend yuan to buy our cleaners without paying for packaging. The people in the office were finally persuaded by Li Mingtong to order 500 sticky cleaners. Question:
What kind of customer objections does the salesperson encounter? How does a salesperson handle such objections? What are the reasons for this objection?
What are the methods used by salespeople?
You're so close <> town
Generally speaking, customers will ask about the product after they come into contact with it, because it is closely related to the customer's interests, so the customer is the most sensitive to the product. Even if the salesperson's ** is reasonable, the customer will still complain that "the price is too high". In the eyes of customers, bargaining is a matter of course.
Of course, if the customer has an objection to the product, it means that the customer is interested in the product, indicating that the customer is satisfied with other aspects of the product, such as performance, quality, style, etc. Therefore, the salesperson should seize the opportunity to reduce the price appropriately, or prove the reasonableness of the product from the material, process, after-sales service and other aspects of the product, and persuade the customer to accept it.
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The techniques used to deal with customer objections are as follows:
1) Concession first, then attack:
This method is to first admit that the customer's opinion has some truth, make certain concessions to the customer, and then express your own opinion. If you want to use this method well, you should use the word "but" as little as possible, and instead include the noisy meaning of "but" in the meaning of speech, so that the effect will be better.
2) Use product advantages to offset the shortcomings proposed by customers:
If the customer's objection is to the shortcomings of the product, or the defect in the service provided by the company, the salesperson must not avoid or directly deny it.
The correct way is to affirm the customer's opinion first, and then dilute the treatment, and use the advantages of the product to compensate or offset the impact of these shortcomings, which is conducive to the customer's psychology to achieve a certain degree of balance, and is conducive to the customer's purchase decision.
3) For the customer's objection, first put forward a tactful way to deal with it:
This method is generally used when the salesperson has not yet considered how to reply to the customer's objection, you may wish to use a euphemistic tone to repeat the opponent's objection, or repeat it in your own words, which can weaken the customer's perception and seek the customer's approval.
4) Summarize several opinions of customers into one opinion to solve, and identify the key points of the problem:
In doing so, you can weaken the customer's objections. Be careful not to dwell on one objection, because people's thinking is linked, and one opinion is often derived from many opposing opinions. So, the solution is to change the conversation as soon as the customer's objection is heard.
5) Rebuttal Method:
The rebuttal method refers to the method of handling the customer's objection directly rejected by the salesperson based on the facts. Generally speaking, this method should be avoided as much as possible, because direct refutation of the other party is easy to make the atmosphere rigid, make the customer hostile, and not conducive to the customer to accept the opinion of the salesperson.
6) Cold treatment method:
Sometimes, it is best not to refute some objections from customers that do not affect the transaction. Some foreign sales experts believe that in the actual sales process, 80 percent of the objections should be dealt with coldly.
It is important to remember that as soon as the customer has an objection, it must not be dealt with in a rebuttal way, which will cause the customer's disgust and be detrimental to the sales process.
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