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By buying at a low price, after processing, ** selling. This profit method is a more general profit method, and whoever has a big difference can earn more profits. There are two main ways to get a bigger difference:
One is to purchase at a lower price, that is, to purchase lower vegetables through bidding, bargaining or cooperation; The second is to sell it for a good price. In an increasingly competitive market, it is difficult to sell at a good price. It is not impossible to sell at a good price, mainly depending on the reputation of the enterprise, the added value of the product, the quality of the product, etc.
The reason why so many consumers are willing to go to large supermarkets to buy more expensive vegetables, rather than to buy them at farmers' markets or street vegetables, is because supermarket vegetables are ***, safe and service-oriented. If the vegetable distribution company wants to make profits with the help of the best profit method, it must learn from the supermarket business experience and management methods.
2. Processing value-added method.
Raw materials are processed to turn them into finished or semi-finished products with more added value. This is the most important and profitable way to make vegetable distribution. Different enterprises have different value-added vegetable processing, which is conducive to the formation of enterprise competitive advantages.
For example, some vegetable enterprises use their technology to process vegetables into different varieties, the outer packaging is beautiful and fashionable, easy to eat and store, and can also be processed into pesticide-free green vegetables, etc., so that their products can naturally increase in value. Whether it can be value-added, or how high the value-added amount is, depends on processing technology and management, and also depends on the sensitivity of the enterprise to market demand.
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If you go wholesale by yourself, or you find someone else to deliver it to your store, there is basically no profit and the vegetables themselves are lost.
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First of all, vegetable distribution belongs to the food related industry, "people take food as the sky", consumers are very sensitive to vegetables and meat, and the corresponding profit margins are naturally not too high. Vegetable distribution mainly earns the difference between the purchase of ingredients and the sales of rough processing and distribution, and the gross profit margin is relatively low, and the overall net profit margin is about 8%-5%. Due to the different management capabilities and systems of different enterprises, there is naturally a gap in profitability.
The company's canteen vegetable distribution charges are mainly related to the amount of ingredients purchased, the delivery distance, and the additional requirements of customers. The cost of high-quality ingredients with complex rough processing is high, and the cost of delivery over too long distances will also increase. But on the whole, the cost depends on the demand of the canteen, and the company can make an estimate according to the dining standards of employees, such as 30 yuan per day, the monthly procurement budget of the canteen for 100 people is about 90,000, which is still calculated according to high standards.
However, in fact, due to the difference in the number of diners per day and the abundance of ingredients, the approximate consumption will be around 50,000-70,000.
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If the problem cannot be solved for a while, some ecological vegetables can be introduced. Encourage hotels to play the ecological dish card. The ** of ecological vegetables can be upgraded.
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Are you in **? Work together.
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The pricing method is the core business philosophy of the fresh vegetable distribution industry, and the characteristics of many categories and miscellaneous categories and high logistics turnover loss rate make the pricing system different.
The purchase price of the product, the competitor**, the trend of the commodity market** and **, the quality of fresh goods, the arrival volume and inventory, the storage period of fresh vegetables themselves, the loss rate, etc., will affect the final pricing of the distributor.
Then, in the actual business, the pricing method, fresh distribution pricing method currently has the following categories:
1.Unified pricing for e-commerce.
One of the most important ways of e-commerce pricing is that on the basis of a certain cost, the cost plus the average gross profit margin of the industry is the most basic pricing method, and the final ** will be disclosed to consumers through the e-commerce platform.
There are some subtle differences in the transparent e-commerce pricing method of cost + gross profit margin applied to non-standard fresh agricultural products.
2.Differences in pseudo-e-commerce methods**.
The pseudo-e-commerce method is to borrow the coat of e-commerce pricing, which seems to treat every customer fairly and transparently, but there are unknown operations inside, and what customers see or invoices may not be true, and the benefits of pricing in this way are inconvenient to say.
One-to-one **display].
For the same product, different ** is displayed for different customer categories, and customers can only see the corresponding ** after logging in. It mainly refers to the number of customer orders and the quality of purchased products, etc., which reflects the economic phenomenon of a penny for a penny, and the more you buy, the lower the price.
Advantages: It is convenient to realize the survival of the fittest of customers and continuously accumulate high-quality customer sources.
3.Recurring pricing.
Cyclical pricing is to refer to the market in a certain period of time to give customers a **.
Advantages: (1) The stability of the dishes is high, which is conducive to the cost estimation and control of both parties;
2) Avoid the complicated engineering of daily pricing and improve work efficiency.
Applicable enterprises: vegetable distribution enterprises that do large-scale catering and canteens of government agencies. Note that the pricing cycle should not be too long, once a single product fluctuates greatly from the market during the cycle, it is easy to cause economic losses that are difficult to fill.
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Under normal circumstances, we will set the ** before the sale, so as to facilitate the customer's order. Some relatively stable fresh products can be operated in this way, and the fluctuation range of these fresh products is relatively small, but they also have to bear certain risks. The so-called current price is the ** at that time.
Fresh products fluctuate greatly with the change of time and weather, and there will be multiple different products on the same day, which is more difficult to control than ordinary products. There are also many factors that affect fresh products, such as weather, time, and market supply and demand. The current price function can graft the risk to the customer, so as to ensure the profit point of the fresh food distributor.
However, if the product is set at the current price, there will be a very troublesome thing, that is, after the fresh products at the current price are purchased, they need to be changed to the set ** one by one, which increases a lot of workload. The most important thing is that the customer will blow up, when the customer places an order, the system displays**and the next day when the delivery note shows the same**, think about yourself if you buy something online, the order is different from the actual payment**, what kind of mood is that.
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Vegetable distribution companies, their ** are basically the origin of the ** plus freight, and then add their own profits.
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First, the pricing model has the following 6 kinds, vegetable distribution enterprises should be based on the comprehensive situation, the best choice:
1.Pricing model based on market research;
2.the pricing model of the bargaining method;
3.Pricing model based on industry published data;
4.Supermarket-based pricing model;
5.price limit mode for bidding;
6.Generally, large companies have their own dedicated pricing groups.
Fruits and vegetables: 35-45%.
Meat: Unit price + 3 yuan.
Medicinal herbs and bulk dry goods: more than 40%.
Condiments: 8-15% of front desk gross margin
Aquatic seafood: 27-30%.
Grain & Oil: Front Desk Gross Profit: 10-15%.
Frozen products: 25-35%.
3. In addition, vegetable distribution enterprises should pay attention to the impact of market fluctuations.
There are three main aspects: first, fresh vegetables are greatly affected by the weather; second, seasonal fluctuations in vegetables; The third is the planting link of the agricultural product base. In particular, leafy vegetables are prone to flooding, inverted seedlings, rotting and other phenomena, the yield is reduced, and the supply is less than the demand.
At the same time, it is the season of vegetable stubble, and the vegetables in the open field have entered the tail stage, and the greenhouse vegetables in autumn can only be marketed in small quantities, which also affects the **and** of vegetables.
So, how can production and distribution enterprises reduce the impact of fluctuations? Vegetable Dongpo summarizes for you:
Normally, the cost of a commodity is based on its cost plus the cost of each link and the profit.
According to economic theory, the pricing in the market will follow three principles (cost-oriented pricing, demand-oriented pricing, competition-oriented pricing), vegetable distribution companies need to combine their own market environment and timely collection of customer sensitivity and feedback, comprehensive use of the strategy to adjust sales in a timely manner.
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How is this company? It should be a good idea, I'm in.
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Summary. Hello, the main responsibilities of vegetable distribution are: 1. Self-procurement of fresh vegetables:
Responsible for the purchase, sorting and distribution of the company's self-picked vegetables according to the needs of the store, test the quality and weight loss of self-picked vegetables, control the purchase price, quality and net weight of vegetables, conduct secondary pricing, deal with the doubts in the process of purchasing and distributing self-picked vegetables that the store resonates, publish the **** of each single product on the Internet and advocate the markup rate, and teach the operation of self-picked vegetables in the store. 2. Minister of Fresh Procurement and Sales: Serve as the teaching company to buy and distribute self-picked vegetables, and reconcile and deal with complaints about self-picked vegetables in stores.
3. Finance: The payment of self-picked vegetables is reviewed, and Chongqing vegetable distribution conducts financial accounting for self-picked vegetables, and analyzes the loss and operation of self-picked vegetables on time. 4. Fresh food in the store:
Vegetable distribution is responsible for the order of self-picked vegetables in the store, vegetable inspection according to the pleading, Chongqing fast food distribution, according to the inspection difference of the self-picked vegetables for the second storage, the self-picked vegetables in the inspection process of the questions in a timely manner to communicate with the vegetable office, tracking the vegetable office on the vegetable questions of the results. 5. Inspector of the store receiving section: Serve as the inspection of self-picked vegetables according to the pleading.
6. Store Loss Prevention Division: Serve as the supervisor of vegetable inspection.
Hello dear, glad to answer for you. The average vegetable delivery staff is between 4,000-6,000 yuan a month.
Hello, the main responsibilities of vegetable distribution are: 1. Self-procurement of fresh vegetables: responsible for the purchase, sorting and distribution of self-picked vegetables according to the needs of the store, testing the quality and weight loss of self-picked vegetables, controlling the purchase price, quality and net weight of vegetables, and carrying out secondary pricing, dealing with the doubts in the process of purchasing and distributing self-picked vegetables in the store.
2. Minister of Fresh Procurement and Marketing: Serve as the teaching company to buy and distribute self-picked vegetables, and reconcile and deal with the store's complaints about self-picked vegetables. 3. Finance:
The payment of self-picked vegetables is reviewed, and Chongqing Vegetable Distribution conducts financial accounting for self-picked vegetables, and analyzes the loss and operation of self-picked vegetables on time. 4. Fresh food department of the store: vegetable distribution serves as the order of the store's self-picked vegetables, carries out vegetable inspection according to the pleading, Chongqing fast food distribution, carries out the second storage of self-picked vegetables according to the inspection differences, communicates with the vegetable office in a timely manner for the questions existing in the inspection process of the self-picked vegetables, and tracks the results of the vegetable office's handling of vegetable questions.
5. Inspector of the store receiving section: Serve as the inspection of self-picked vegetables according to the pleading. 6. Store Loss Prevention Section:
Supervise the inspection of vegetables.
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Summary. Transporting vegetables, fruits, meat, eggs, milk and other fresh agricultural products can enjoy the green channel policy, and there is no charge for taking the highway, but there are a few precautions. First, the operating procedures are complete.
Second, the loading capacity is in line with the Green Lane policy. Third, you must take the special exit of the green channel.
Transportation of vegetables, fruits, meat, eggs, milk and other fresh agricultural products, you can enjoy the green channel policy, take the highway without charge, but there are a few precautions. First, the operating procedures are complete. Second, the amount of loading and reputation is in line with the provisions of the green channel policy.
Third, we must take the special exit of the green and lack channel.
1. Vehicle short-distance transportation: calculated according to the weight and volume of the goods, taking Beijing to Tianjin Port as an example, the weight of the goods is about 30t, and the freight of a semi-trailer is about 1,900 yuan. 2. Long-distance LTL transportation
Heavy cargo is calculated in kilograms or tons. According to the actual weight and the number of kilometers, it is about yuan per ton kilometer. The cargo calculated by kilogram is calculated according to the specific operation of the local freight market.
Light cargo is calculated by volume, which is about per cubic yuan to yuan per ton kilometer.
I pulled 5 tons of goods vegetables how and freight.
Vegetable transportation is about 400 to 1000 a ton, generally about 500 yuan, depending on the distance of transportation.
400 yuan 1000 a ton.
6 tons of cargo. 500 km.
Are you there. 2100 yuan freight.
Yuan one kilometer.
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Yunzhou only loses vegetables, fruits, meat, eggs, milk and other fresh agricultural products.
You can enjoy the green channel.
Policy, there is no charge for taking the highway, but there are a few precautions.
First, the operating procedures are complete.
Second, the loading capacity is in line with the policy provisions of the Green Book Mountain Passage.
Third, you must take the special exit of the green channel.
1. Vehicle short-distance transportation: calculated according to the weight and volume of the goods, from Beijing to Tianjin Port.
For example, the weight of the goods is about 30t, and the freight of a semi-trailer is about 1,900 yuan.
2. Long-distance LTL transportation: heavy cargo is calculated by kilograms or tons. According to the actual weight and the number of kilometers, it is about yuan per ton kilometer.
Kilogram cargo is calculated based on the specific operation of the local freight market. Light cargo is calculated by volume, which is about cubic yuan to yuan per ton kilometer per mountain.
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