What are the problems in the cosmeceutical market?

1. The cosmetics industry started relatively late, and the quality of employees in the overall industry is low. The cosmetics industry has solved the employment problem of tens of millions of people in a relatively short period of time, and many people and funds have entered the cosmetics industry. While bringing unlimited business opportunities to the cosmetics industry, it has also allowed some low-educated and low-skilled personnel to enter the industry.

In the face of a large demand for talents, various cosmetics companies have to lower their employment standards, and the vast majority of talents in the cosmetics industry are mostly cultivated within enterprises. And a cosmetics company itself lacks relevant industry qualifications, no business qualifications, etc. Talents, technology, equipment, etc. cannot keep up with the development speed of the industry.

Although the vast majority of cosmetics companies can clean themselves, it is still not excluded that some companies have undermined the principle of fair and honest business for the sake of profits and the market.

2. The quality of cosmetics products is uneven, and many fake and shoddy products enter the market, which is shoddy, which not only brings irreparable losses to customers, but also brings immeasurable reputation damage to the entire industry. There are even potential safety hazards in some cosmetics, such as allergies, discomfort and other adverse reactions after customers use them, and in serious cases, they will cause customers to be disfigured. Some cosmetics merchants do not strictly control the quality of cosmetics in order to achieve sales performance, and customers are deceived through false advertising.

3. Cosmetics companies need to strengthen strict self-discipline. According to their own strength and scale, each enterprise has different social responsibilities and social obligations. In particular, some cosmetics companies that belong to leading brands should do a good job of strict self-discipline, pursue product performance and safety, strictly control the pass, and prevent counterfeit and shoddy cosmetics from entering the sales market. ‍‍

Cosmetics is a high-end technology industry, dominated by science and technology. However, the scientific research and technical strength of cosmetics is still relatively weak compared with foreign countries, and there is a lack of professional cosmetics scientific research institutions in China. Scientific and theoretical research cannot keep up with the development needs of the cosmetics market.

However, domestic and local cosmetics brands are restricted everywhere, and foreign cosmetics brands occupy a dominant position. The talent training model of the cosmetics industry lags behind, and there is a lack of a perfect talent training system. Talent is a decisive factor in the development of the industry, strengthen the cultivation of talents in the cosmetics industry, whether it is beauticians, makeup artists, beauty consultants, etc., these are urgently needed professional and technical talents, at present, it is mainly dependent on internal training and a small number of private education and training institutions to export talents, which is far from meeting the industry's demand for talents. ‍‍

Cosmeceuticals can be understood to mean that they do not contain chemical ingredients and are only sold in pharmacies. Avène, Vichy, La Roche-Posay, I've used them all.

If you have extremely sensitive skin and are prone to allergies with cosmetics, it is recommended that you use Avène, which is for sensitive skin.

La Roche-Posay is also for sensitive skin, and can be used by generally sensitive MMs, and his stuff can slowly tone your skin.

Relatively speaking, the user's ** is relatively healthy, and it is also conditioning.

All three use French thermal water, but not a single spring.

It mainly depends on your current ** situation. La Roche-Posay is a bit more expensive. Herborist has been used. It really didn't work.

I also heard about it little by little when I bought it, and personally, I prefer La Roche-Posay, but today I just bought a set of Vichy, so contradictory - hehe, look at the situation.

You can use La Roche-Posay, I have a classmate who has used it, and it really has a noticeable effect, but it varies from person to person, you can decide for yourself.

Hope it helps.

Cosmeceuticals are a mature category in foreign countries, and the formulas of cosmeceuticals are streamlined compared with ordinary cosmetics; Generally free of colours, flavours, preservatives and even surfactants, the active ingredient content is usually high, targeted and effective, so it is highly regarded by consumers. As the concept of "cosmeceuticals" becomes more and more popular among consumers, its market share in China's cosmetics market is also increasing.

According to the data, from 2004 to 2007, the annual growth rate of sales in China's cosmeceutical market was as high as 10%-20%; From 2008 to 2012, China's cosmeceutical market is expected to maintain this growth rate, which is twice that of the European market. By 2010, the total sales of China's cosmetics market can reach 120 billion yuan, and as a subdivision of the cosmeceutical market, the share will increase from 20% to 40%, with a total of 48 billion yuan. Such good data has made many companies in China focus on cosmeceuticals.

The two years of 2005 and 2006, known by some as the Year of Chinese Cosmeceuticals, have seen the tipping point of the domestic cosmeceutical market, and many Chinese companies seem to have seen the tipping point of the domestic cosmeceutical market and have begun to get involved in cosmeceuticals. Among them, there are not only well-known time-honored brands of traditional Chinese medicine, but also well-known daily chemical companies or pharmaceutical companies; However, four years later, the explosion of the cosmeceutical market has not yet appeared, and the prospect of local cosmeceuticals is still confused, with neither industrial scale nor mature profit model. Until 2009, the sales scale of the cosmeceutical series, which Tong Ren Tang had painstakingly operated for more than 4 years, was still only 20 million, and its investment and rate of return were far from satisfactory.

The cosmeceutical craze in 2006 made many domestic companies full of ambition and confidence, but this did not dispel the market's confidence in cosmeceuticals. At present, there are no clear cosmeceutical certification regulations in China, and many domestic companies that want to enter the cosmeceutical market cannot get a justifiable "cosmeceutical brand", which is also used by foreign brands and has become a weapon to attack domestic cosmeceutical brands.

How can Chinese cosmeceuticals bypass the industry obstacles set up by foreign cosmeceuticals and fight their way out of the encirclement of foreign brands? This is an urgent issue for many companies that are interested in entering the domestic cosmeceutical market.