What are the SEO optimization instructions, and the commonly used website SEO optimization search in

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The title of a web page is usually a summary of the content of the web page. Limiting your query to the title of a page can sometimes give good results.

site:" followed by the site domain name, without "http:"". site: and the site name, without spaces.

SEO Learning Exchange Qun 221 399 105.

The double quotation marks "" and the title number of the book "" match exactly.

If the query term is double-quoted with "", it means that the query term cannot be split, and must appear completely in the search results, so that the query term can be matched exactly. If it is not double-quoted, "" may be split after analysis.

The query word plus the book title number "" has two layers of special functions, one is that the book title number will appear in the search results; The second is that the content that has been expanded by the title number of the book will not be split. The title number of the book is particularly effective in some cases, such as the query word is a mobile phone, if you do not add the title number, in many cases it is a mobile phone as a communication tool, and after adding the title number, the results of "Mobile Phone" are all about movies.

No specific query terms are included.

Contains specific query terms.

The query word can be limited to appear in the specified document with filetype syntax, and the supported document formats are pdf, doc, xls, ppt, rtf, all (all the above document formats). It's very helpful for finding documentation.

By accessing Advanced Search**, the Advanced Search page integrates all of the above advanced syntax, so users don't need to memorize syntax, they just need to fill in the query term and select the relevant options to complete a complex syntax search.

A professional SEO personnel often deal with search engines, and in addition to directly entering Chinese characters to search, the results obtained with the help of some commands are often more accurate and can better meet their search needs. Here's a brief introduction to some of the advanced commands that we must have in SEO optimization

1. The instructions included in the site query**

Search for the domain name of site:+** in the search box, so that some of the web pages of this ** will appear, and the pages displayed are these pages included in the search engine, from which we can see the inclusion of all **, of course, the specific data is not completely accurate, and can only be used as a general reference for the chain.

SEO novices generally think that this instruction is to check the external link, this statement is very inaccurate, in fact, it is not difficult to find a lot of ** internal links can be displayed from this search command, and many other domain pages can not even find the query**, so it can only be said that this instruction is to query ** related domains, and it is not very accurate to check external links. Of course, the reference value is also very large.

3. Intitle query for title directives that contain keywords

This kind of instruction can accurately query the title containing the searched keyword, this kind of command is also very common in our usual optimization operations, for example, if you publish some articles, you want to accurately query whether this article has been included, how much is included, you can use this command. Among them, our commonly used sonata tool query tool also uses the command principle of slow call.

4. Inurl - Query ** that contains a URL

For example, if you search for inurl:xiaosaiseo, then the page of the displayed results will contain the letters xiaosaiseo, of course, this command will be used together with some other instructions.

5. filetype query file type content command

For example, if you want to query a file of type txt, you can enter filetype:txt

This query method is often more accurate, it belongs to exact matching, and the resulting keywords are continuous, and there will be no interruption, for example, the result of the search for "Shanghai SEO Competition" will inevitably be Shanghai SEO Competition, and there will be no cutting display. Of course, sometimes when the query result does not exist, it will often give some additional hints.

Query for backlinks, this command only works, and the results are not so satisfactory. Because the knotted acorn he found out is not a backlink, the effect is not as good as double quotation marks (""domain usage: domain:

inurl:seo

intitle is a page that contains a keyword in the title, while allintitle is a page that contains a keyword in the title of the query. Neither of these two commands supports the crack side well, but Google supports it very well. Usage:

Intitle: SEO training.

5, double quotation marks "".

This command is useful for those who want to query a file in a specified format. Most search engines support the filetype command, usage: filetype:doc

7.Wildcard*

8.Minus—

1. site:

Check the ** Inclusion Status.

3. cache:

4. info:

5. related:

Pages that are particularly relevant to the content of a web page.

6. allinurl: or inurl:

Retrieve the specific content contained in the URL title of the web page.

7. allintext:

8. allinanchor: or inanchor:

All web pages that contain the specified anchor in the link.

9. allintitle: or intitle:

All pages that contain the specified text in the page title.

10. define:

This advanced feature is rarely used by beginners in SEO, but it's valuable.

One. Links between directories can form a wheelchain, but if you want to rank well on the site, it's best not to. Keywords are often different from each other, and when they are linked to each other, they become less relevant.

And simply arouse the suspicion of cheating. Each directory page leads to a link to the home page.

Five. The diversity of anchor text settings is something we often talk about in backlink building, and the same principle applies to on-site optimization. The anchor text of different articles about the same content allows search engines to better judge the content of the web page.

In practice, it is not advocated to diversify the anchor text for independent content pages, and the workload is very large, and the effect is not obvious. I advocate that we should establish the anchor text of the internal link on the directory page, separate the keywords of the directory page, sort out the associated keywords, and add 1-3 anchor texts appropriately in the place where the article page is presented, which can play a good role in the optimization of the directory page.

SEO is theory, a theory in the past, there are thousands of methods. There are five main parts of the operation (the link is not an advertisement, it is a translation from the SEO god, Joshua Hardwick, including the operation method):

The content of SEO tips

On-page SEO link building.

SEO on a technical level

The reply downstairs was professional and available for reference.

, then we can use SEO techniques to sell our products or services and thus achieve profitability.

In fact, for novices, what is SEO is the most consulted question, learning SEO well, you can operate a lot of projects, which is also the question that everyone asks what SEO is and why you should learn SEO.

Make sure you have backlink support. If you can't find a stable backlink source, make sure you have updated content every day. Whether it's collected, or original, you have to update the content for **.

Don't change layouts too often. If the revision will lead to a decrease in rankings, SEO optimization will take half a month or even longer to recover. Ensure that ** can be accessed normally for 24 hours.

If you keep yesterday's snapshot, because the network is off and you can't access it for a day, your snapshot will also be stopped for a day, and it will be restored after the next day, if the network is intermittently disconnected, it will be troublesome.