-
1. Be sure to grasp the time when the baby is on and off the shelves and the window recommendation.
In the ** rule, the sooner the baby is removed from the shelves, the higher the search ranking. We can set the baby's shelf time to 7 days to increase the baby's ** rate and bring traffic to the newly opened store. Setting up window recommendations can make your baby rank higher.
We need to update the store window recommendation in a timely manner, and make full use of these two free resources to appropriately increase the traffic of the store, which is very important for the new store.
Customers typically search for keywords in the search bar, find the product they need, and then buy it when they find a related product. Therefore, this is a very precise search traffic, which is very helpful in increasing the traffic of your store. Each baby has a different period of title optimization skills, for new stores, the most important thing is to put on new products, so the new store seller friends should learn about the keyword optimization skills of the baby's title, you can use the long-tail words of the search bar drop-down box, and then combine related words and attribute words, so that you can optimize keywords.
Generally speaking, optimizing keywords is the best for most traffic. New store owners should do this well.
3. Do some store activities appropriately.
As a new store, it is impossible for us to participate in some large-scale ** activities, but we can choose some small activities to attract customers, meet the customer's preferential psychology, and increase the traffic of the store. You should choose some cost-effective babies to do ** activities, otherwise it will affect after-sales service, reduce the overall condition of the store, and fail to achieve the expected results.
4. The decoration of the new store is beautiful.
For a new store, the overall positioning of the store is very important. In order to attract the attention of customers, we should design the style and modules of the store well to achieve the aesthetic effect of the store. At the same time, as many new babies as possible, the number of babies will also drive the number of views, which can increase sales to a certain extent, but the baby column should be classified and classified well, so that customers can choose goods, and it also increases the shopping experience of the store.
5. Communicate more and make more friends.
Open a store must be lively, enthusiastic, generally the new store traffic is relatively small, you can start from the people around you, recommend the store to friends and relatives, let them buy first, and then communicate with them, give opinions, and improve the deficiencies. **There are also many new store seller friends in the community, who communicate frequently, and can also recommend the baby they need, as well as some netizens we often make on the Internet, and can also recommend. If you have enough friends, it is relatively easy to close 100 orders a month.
**Newly opened stores must remember a key point, active and enthusiastic one-to-one service, is a customer to develop one by one, don't wait, as long as you are willing to insist, **new stores to increase traffic is still very simple, a few hundred orders a month is no problem, I hope that every new seller can manage their own stores, a little more patience, so that the store is getting better and better!
-
Here I will temporarily narrow down the scope of the problem to "inside the platform", which contains three traffic sections: free traffic, paid traffic, and activity traffic.
Effectively increase traffic.
And each kind of traffic plate has different entrances when subdivided. As shown in the picture above; Each of these "entrances" has different traffic acquisition methods, and the value that these traffic entrances can bring to the "product store" is also different.
Therefore, while many sellers are distressed about "I don't have traffic", have they thought about the "essence": what kind of traffic do I need? What kind of traffic can bring me benign, healthy, sustainable and stable development? How do I get this cycle of "good health"?
For the vast majority of sellers, the traffic is basically "organic search traffic", so you must understand two levels: first, the structure of organic traffic, which will clarify the routine you want to play next; Whether it's optimizing the product or brushing. The second is the competition mechanism of the platform, which will allow you to clearly understand the survival rules of each platform, not that your store or product is optimized, but in line with the best competition standards and mechanisms.
Only by understanding the essence of the above problems and deeply understanding them will we have a more accurate prescription; I always remind you that no matter which platform you live on, you must first understand the industry outlet, then understand the marketing gameplay, and then use common drainage routines, and finally summarize and optimize.
Otherwise, operate blindly, and that will die faster.
-
tools. Why do you say that, because your new store has just started to operate, only the basic traffic is there, and no other traffic that can be weighted is coming in.
Words to deliver. The traffic obtained is a more accurate visitor for the baby, and there can be a good collection and purchase conversion. The baby can sell goods, and only then will the next traffic enter.
The point is that now that the through train has been optimized, it can effectively drive the traffic of mobile Taobao, which is weighted for the store, and can better strengthen the crowd label of the product. What is more embarrassing about the through train is that in the early stage of operation, the weight of the plan is relatively low, and the PPC is relatively high, so it is necessary to increase the weight in the initial operation to reduce the cost.
2. Smart promotion - get the initial traffic.
Intelligent promotion, whether to operate or not, many friends are more entangled in this problem. Because there are those who say that they can do it, and there are those who say they can't do it.
To do it or not to do it, you have to be clear about what the role of intelligent promotion is used for, and what purpose you put it for.
The intelligent promotion itself is that the system automatically delineates the crowd flow to obtain traffic according to the crowd dimension of the store, and the result after the launch is:
There is traffic, but there is no good conversion, the store has a crowd tag, but the crowd needs to be deeply optimized.
There is traffic, the conversion is also good, and the store has a good crowd dimension, which can get traffic and sell goods well.
There is no traffic, the display cannot be obtained, the store does not have a good crowd dimension, and the system cannot match the traffic.
Based on these several scenarios.
Situation It is not suitable to use smart promotion to drain traffic, and you need to pull the crowd of the store first.
If it is your case, after the launch, you can get good traffic and have good output, and you can continue to launch intelligent promotion.
If you are in the situation, then you urgently need to delete some of the promoted babies according to the different products placed in the intelligent promotion.
Of course, many times, the store is more of a situation, and it can get traffic, but the data dimension is tended, which is suitable for the early stage of operation to select and test the model to run the data, and it will not affect the weight of the keyword promotion plan.
If you can bring traffic and sell goods, you will continue to operate, if there is traffic, the conversion is poor, and it is used to measure the money, and if you can't get the traffic, you won't operate it for the time being.
3. Super recommended drainage - get homepage traffic.
Super recommendation, it can be said that it is a very important drainage tool this year, basically replacing the previous through train directional promotion and drainage. Now the function of orientation is relatively weak, and it has been upgraded in stages to cut off the orientation.
Super recommendations are displayed for people, and the main thing is to get homepage traffic through super recommendations.
However, the basis for super recommendation to get traffic is that the store has a good crowd dimension, so it needs to cooperate with the through train crowd to have a better promotion effect.
4. Customer drainage - accumulation of sales.
**As a form of advertising for CPS, it is also recommended that business friends operate. Of course you'll consider a crowd of people, Taoke.
-
Drainage promotion to do store promotion.
-
Summary. The troika of through train paid drainage, drill exhibition orientation, and customer promotion can all bring good results. In addition, there are many ways for stores to get traffic, such as going to events, driving traffic through search, and so on.
How to increase store traffic, from what aspects?
Hello, it's a pleasure to serve you I'm sorting out the answers, please wait a while The troika of through train paid drainage, drill exhibition orientation, and customer promotion can all bring good results. In addition, there are many ways for stores to get traffic, such as going to events, driving traffic through search, and so on.
Top up advertising fees. Large event purchase headers.
Participate in platform activities, such as flash sale theme activities, etc.
Set up 5 10 low-cost drainage models in order to plan.
Set up coupons to attract followers.
Select more of those. How many are you picked?
A coupon, a drainage money, and a recharge advertising fee.
When the sellers open a **store, the first thing must be to be able to introduce a large amount of traffic to the store, then they will try their best to understand how to improve the traffic of my **store, in order to help you solve this question, we have specially sorted out the operation steps to provide **store traffic. >>>More
Method 1: Active stream expansion.
In addition to the activities of seckill and 9 pieces of 9 mentioned in the stage of accumulating sales of new stores, you can also consider using the coupon center, and you can also choose channels such as love shopping, new clothes restaurant, and daily good store according to the category of the store. >>>More
Sell more things, praise more, reputation will naturally improve, just start to do a good job, on the basis of ensuring the cost of doing some, first small profits, the number of transactions and reputation up, it will be easy to do in the future. Do the deal honestly. Slowly accumulate credibility,
First: Spikes.
Second: through trains. >>>More
1. Focus - to create a hit.
Popular styles are very important, a store is not a product. >>>More