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Rational operationEveryone has a different understanding of how to do business, but of course, the most important thing in the beverage industry is to be able to attract customers. Whether it is from the store environment, or the quality of the clerk, or the taste, etc., we must maximize the "customer is God". Of course, you can't ignore the cost just because you attract customers, so you will only face bankruptcy after a long time.
Therefore, this must require the operator to make a reasonable plan.
Innovation and breakthroughsNo matter which line, innovation is the driving force behind its continuous progress, conformism or blind imitation can only ruin their own future, all drinks join the same, only show the characteristics of their own store, the characteristics of the drink, the special sales model, in order to create added value, but also to steadily increase the number of customers.
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If the bubble tea shop wants to make money, you have to run the "new positioning" of the bubble tea shop like this!
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Many entrepreneurs like to open a bubble tea shop, but how should a bubble tea shop be run?
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If the honey confectionery milk tea is concerned, it is mainly divided into franchise and direct sales system.
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The business model of milk tea shops is divided into: milk tea franchise chain model and independent business model.
The bubble tea shop belongs to the fixed-point business model, that is, the bubble tea shop is fixed in a certain area. Therefore, the bubble tea shop mainly fully understands the environment of the area and analyzes it, clarifies the rules of the surrounding consumer groups, and formulates a business plan. The turnover of running a bubble tea shop is mainly accumulated from every consumption in the store, so it makes sense to provide some product menus.
In addition, as a beverage practitioner, what products and services to provide customers are an indispensable part of the practitioner's positioning.
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The investment cost of milk tea in this business model is the lowest, and it is more suitable for entrepreneurs who do not have enough funds and some young people who have just graduated and want to start a business. However, this one is more about speed and convenience. With the gradual increase in the consumption of milk tea, the quality of milk tea will gradually be valued by the industry.
2. Compound bubble tea shop model.
At present, the scale of the bubble tea market is gradually expanding, and some entrepreneurs who want to run bubble tea shops will also open stores with their own expertise, while some owners will match books, flowers, furniture, hairdressing, etc. in order to improve the business of the store.
The most important thing in the operation of this type of bubble tea shop is to give customers a comfortable feeling, usually pay more attention to the atmosphere in the store, and must rely on the design and planning of professionals.
Mobile bubble tea shops are a new form of business in recent years, which is suitable for scenic spots, amusement areas, or the vicinity of various party sites, entrepreneurial owners only need to carry a modified truck with the equipment for brewing milk tea, and can drive to crowded places casually. Open the parasol, put a few tables and chairs, and even install seats directly on the top of the large truck, it turns into a bubble tea shop, so that customers can ** sunrise and sunset, listen to the wind and birds, as well as enjoy the rich aroma of milk tea The pleasure of tasting milk tea gets rid of the fixed store decoration.
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If it is a cooperative honey confectionery, the general franchise process is mainly the following:
1.Read the company's franchise information in detail, determine the intention to join, and negotiate.
2.Fill in the application form, proof of relevant funds, business license, copy of tax certificate, store business plan, brand operation plan and submit to the company.
3.The company conducts a comprehensive assessment of the franchisee's store, and reports to the company's headquarters for review and approval after passing the qualification.
4.The franchisee will be reviewed by the brand headquarters, and the relevant fees will be paid after the audit is passed.
5.The company's headquarters will carry out brand decoration for the construction party of the franchised store and negotiate the opening date.
6.The company's headquarters formulates publicity plans, conducts personnel primary selection, sales and publicity, produces publicity products, and distributes goods.
7.The company's headquarters sent staff to conduct special training for the franchisee store personnel.
8.Entering the terminal market operation stage, the company regularly guides the operation.
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Answer: First of all, you have to be clear about the intention of the milk tea franchise brand, understand the way to join, there are generally two ways to join, you can directly contact the customer service staff on its official website to consult the conditions and costs of joining; the other is to consult the brand's head office and physical store;
Many franchise brands have requirements for the location of new stores, such as geography (two franchise stores must be far apart, and cannot be set up repeatedly), and there are requirements for the store's door and decoration pattern, which must be understood;
Franchise brand bubble tea shops need a period of on-the-job training, and the company will arrange technical training after confirming the franchise;
After the decoration is completed, it is to purchase the necessary equipment, such as freezers, sealing machines, smoothie machines, hot and cold water dispensers, gas stoves, water pots, etc.; The rest is the raw materials;
5. When the main store opens, it will generally send experienced and skilled masters to help, so that you can have a good start.
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When we join a bubble tea shop, we need to pay attention to many factors, first, location, a good location determines the life and death of your store. To open in shopping malls, Wanda, Vientiane, snack streets and the like.
Second, the taste, the taste of milk tea also determines whether there are repeat customers, most of the milk tea franchise brands, the taste is still very good.
Third, decoration, when we choose to join, the headquarters will assist us in decoration, which is generally the same as its other franchise stores.
Fourth, the outer packaging of the product, this is also the key, something with high appearance. The chances of attention and screen domination are high. Therefore, when joining, we should insist on a brand with high appearance, good taste, and fast update of new products.
It is recommended that when the landlord joins the tea shop, he must investigate and compare more, so that he can join the tea brand of his choice.
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I give you a few suggestions about this issue for you:
First, you need to think about whether you are suitable for doing it, whether you like it or not, or whether you want to do it!
Second: Now you should investigate the general environment and market, not too limited, for example, the consumer group of milk tea is mainly young people, they have the characteristics of pursuing a fashionable and personalized diet, and the milk tea shop must have characteristics to better meet their needs, such as the zodiac signs.
Third: Choose a good bubble tea storefront, and starting a business is half the battle. The value of a store is not the level of rent, but the amount of turnover it can create.
When it comes to finding a cheap and good storefront, a site visit is the most effective means. Therefore, running around and running around is the "homework" that entrepreneurs must do to choose a location.
Fourth: Remember the passion you want to do right now, because you may encounter difficulties at any time, remember, don't give up!
Finally, I personally think that the zodiac sign milk tea has more prospects for joining.
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Inspect the brand:
1. Brand effect: the brand's response in the market, choosing a good brand is equal to half the success.
2. Company size: see whether the company is formal and how many people there are; The second is the time when the company was established, so it must be investigated clearly so as not to enter the company.
3. Technical investigation: product technology, good products for opening a milk tea shop are king. The key is to see whether the brand has the ability of independent research and development of products, can develop the core formula and preparation method with market competitiveness, whether the product can be simply standardized production, and whether the product has characteristics and selling points.
4. Brand support: A good catering franchise brand is one with good technology and products, and the second is its excellent team and mature management model.
In addition, it is necessary to examine the current business status of the stores that have been franchised, and what is the daily customer flow? How does the product taste, how is the profit, etc., find them to learn from them!
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Joining a bubble tea shop needs to pay attention to whether it is often innovative!
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If it is a cooperative tea face light year, the company will serve you throughout the whole process1Training services: free teaching to teach core technologies.
2.Early stage: assist in site selection, orientation training, investment evaluation, decoration reference 3Later stage: professional guidance, technical training, publicity guidance, material preparation, opening activities, material distribution, operation knowing, regular return visits.
4.Promotion services: professional brand planning team, store promotion, online promotion, event planning, advertising design 5
Store service: decoration support, marketing support, cost evaluation, profit and loss analysis, business diagnosis, fresh tea Youyan, only love light year, tea Yan light year brand spokesperson Wang Likun invites you to join, if you are interested, you can fill in the free registration form for you to introduce it in detail.
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Entrepreneurs choose to join the bubble tea shop, in addition to wanting to get a complete set of store opening plans, more importantly, follow-up business support and product updates. Quick recruitment company investment companies are often everywhere before opening the store to give promises, promise to guide the operation, promise to product research and development, after the opening of the company will quickly change face, love ignorance, half a year can not develop a new product.
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I was looking for this project on the Mi88 Franchise Network I just joined Mi88 with the ability to go to the headquarters for a field trip, and I felt good at that time and joined.
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Black jade milk tea franchise process.
01.**Consultation.
02.Make an appointment to find out about the franchise.
03.Site selection guidance and store audit.
04.Sign the contract and pay the relevant fees.
05.Pre-store communication and design.
06.Technical training and license processing.
07.Equipment in place, commissioning and on-site counseling.
08.Black Jade is in good fortune.
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Choose a good brand, such as Mo Yixuan, the market response is relatively good, and there is nothing bad.
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Every tea shop should have its own personality, and the cup of tea reflects its own personality from the store to the product. When a customer chooses a store to consume, the first thing they see is the appearance of the storefront, and then they will notice the environment of the storefront.
If the appearance of the store does not have any characteristics and the environment is not carefully designed, then it often does not leave a little impression on customers. If you want your store to attract more customers, you need to do a good job in terms of appearance and environment. It can be designed according to the positioning of the product, and the overall style and feeling should be consistent with the product.
At the same time, it is necessary to achieve comfort. In these aspects, Cup Words Tea is very good, it can perfectly show its own characteristics, attracting many customers to enter the store to consume.
The appearance and environment of the store affect the customer's impression score, and if you want the customer to score a high score, you should pay more attention to the product. If you don't have a great product, you just rely on the outside to attract customers, and you won't be able to retain customers when they come in. And like the cup of tea language tea shop, we have made great efforts in the production of products, and used high-quality ingredients and raw materials to develop exclusive tea drinks.
The tea products it produces and launches have a fusion of creative concepts, so that the taste of tea drinks becomes richer and can meet the needs of different customers.
Of course, when developing tea products, it ensures the quality of the products. We bring high-quality delicious food to the public, so that every customer can drink it with confidence. High-quality products represent the strength of the store, so that customers who enter the store can stay.
Tasting its tea products and enjoying the unique and wonderful taste, you can reap the beautiful mood.
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