My friend has two boxes of 1997 Qinchi special songs, the original box is 52 degrees, is it collecti

I'm a gold and jade collector and I'm here for your questions.

Qinchi Distillery is the 1996 CCTV ** advertising section "Standard King, Qinchi Liquor became famous overnight, and the limelight overshadowed Moutai. First of all, let's talk about the development process of Qinchi Distillery.

First, the development process of Qinchi wine

In March 1990, Qinchi Distillery in Linqu County, Weifang City, Shandong Province was registered. In the first three years of its establishment, it was only one of the countless recessionary small distilleries in Shandong, with an annual output of about 10,000 tons of liquor, and the products never came out of Weifang City. In 1993, Ji Changkong went to Qinchi as the director of the factory, and the Qinchi Distillery began to enter Shenyang, the gate of the three eastern provinces, buying out the rank on the local TV station, intensively placing advertisements, and implementing free tasting for consumers, and also appraising and ...... Qinchi liquor by the local technical supervision departmentA series of activities made Qin Chi quickly popular.

In 1995, Qin Chi won the bid for CCTV's ** advertising segment with 66.6 million yuan and became the "standard king", which became famous overnight, and its liquor also doubled in value. In the first two months after winning the bid, Qinchi's sales revenue reached 100 million yuan, and the profits and taxes were 68 million yuan, which is equivalent to the sum of Qinchi Distillery's establishment. In 1996, Qinchi's sales increased from 100 million yuan in the previous year to 100 million yuan, and in November of the same year, Qinchi became the "standard king" again with a sky-high price of 100 million yuan.

This figure is equivalent to more than six times the annual profit of Qinchi in 1995. After 1996, Qinchi determined the image propaganda theme of "Forever Qinchi, Forever Green". At the end of that year, the number of filling production lines in Qinchi increased from 5 to 47, and "Qinchi Tequ" won the only green food certification in the liquor industry that year.

In January 1997, Qinchi was rated as the best unit of China's corporate image. In the same month, a series of news reports in Beijing's "Economic Information Daily" about Qinchi liquor blended with Sichuan liquor were published by countless domestic newspapers and periodicals. In that year, Qinchi's turnover dropped to 100 million yuan.

In 1998, Ji Changkong left Qinchi gloomily, and Qinchi's sales that year were 300 million yuan. In July 2000, a liquor bottle and hat dealer accused Qinchi Distillery of defaulting on 3 million yuan in payment, and the regional intermediate court ruled against Qinchi and ruled to auction the registered trademark "Qinchi". What is ironic is that the trademark created by hundreds of millions of yuan is repaid with millions of yuan.

In May 2004, at the Shandong and Zhejiang private enterprises and state-owned enterprises cooperation and development fair, Qinchi Distillery was quilted"Assets as a whole**", no one cares.

It is collectible because the taste of this wine will vary greatly over time, and it will also appreciate in value as a result.

Of course, it is collectible. Because the 97 years are relatively old.

This wine still has some collectible value, and it only needs to be stored for a few years to make its ** several times greater.

It must be collectible, because the vintage of this wine is still relatively old.

There is no collection value, Qinchi Tequ is not a wine produced by a large manufacturer, this factory has now closed down, and Qinchi Tequ Liquor has had a scandal, it is reported that their wine is blended, so the quality and taste of the wine is not good, and it does not have collection value.

There is no collection value, after all, it is not a famous wine like Moutai Wuliangye, but a local famous wine.

There are two boxes of Qinchi Tequ produced in 1997, the original box is 52 degrees, there is a collection value, the wine itself is a kind of thing worth collecting, and the wine should be precious for time.