What are the principles of tourism resort development? How to plan a tourist resort?

In the development plan of the tourist resort, Lvwei Chuangjing believes that it is very necessary to consider a scientific and reasonable business model. The Silabao Hot Spring Town project is a representative case of LVV.

With the gradual heating up of tourism development, the battle for resources has entered a white heat, scarce and monopoly resource projects are becoming less and less, and tourism investment has gradually entered the stage of resource development, that is, the comprehensive development of "no stunning resources, many types of resources". Resource development tourism investment has the characteristics of "high investment threshold, long income time", the key to the success of any project investment target lies in the innovative design of scientific and reasonable business model, comprehensive large-scale tourism development projects are even more so, such projects often invest less than hundreds of millions, more than billions of billions, resource types involve forests, reservoirs, geothermal, rivers, fruit forests, farmland, villages, etc., how to effectively combine complex resources with capital, how to ensure low risk, quick returns, large investment, The core issue of large output is the design of the business model.

LV Chuangjing has in-depth research and rich experience in the business model design of comprehensive large-scale tourism investment projects. The design of this kind of business model is a systematic project, not only to realize the aggregation of tourism business models, but also to integrate the business models of other industries to form an "overall agglomeration", such as tourism and agriculture, tourism and real estate, etc.

1. Regional foundation and location: The regional tourism marketing has a distinct brand image, and its specific theme can form characteristics in similar products, and has formed a good regional vacation atmosphere.

2. Resort resources and environment: the architectural layout conforms to the landform, no factory, no urbanization tendency, the overall style and characteristics of the building, the overall style and characteristics of the landscape, the volume ratio of the building concentration area, the average green space rate, and the humanistic atmosphere. The peak intelligent tourism planning project team has always run through the people-oriented spirit.

In the development and planning of tourist resorts, Lvwei believes that it is very necessary to consider a reasonable business model. The Silabao Hot Spring City project is a typical case of Lu Wei. With the gradual development of tourism, the competition for resources has become fierce, and there are fewer and fewer scarce and monopolistic resource projects.

Tourism investment has gradually entered the stage of resource development, i.e. with no amazing resources and many types of resources. Resource-based tourism investment has a high investment threshold and a long return time. The key investment objective for the success of any project is to innovate and design a scientifically sound business model, especially for large-scale integrated tourism development projects.

Such projects often invest hundreds of millions or tens of millions. The types of resources include forests, reservoirs, geothermal water, rivers, fruit forests, farmland, villages, etc. How can complex resources be effectively combined with capital?

Wei Chuangjing has in-depth research and rich experience in the business model design of comprehensive large-scale tourism investment projects. The design of this business model is a system engineering, not only to realize the aggregation of tourism business models, but also to integrate the business models of other industries to form an overall summary, such as tourism and agriculture, tourism and real estate.

It depends on how many days you have to go on vacation and see which season is right for you to go.

Take Shanghai, for example. According to the requirements of the relevant industrial development strategies of the state and the city, the international tourism resort should take the Shanghai Disneyland project as the core, integrate the linkage development of the surrounding tourism resources, and build an international tourism resort with high energy level and strong radiation power, as well as a theme amusement, tourism exhibition, cultural creativity, commercial retail field, model and sports and leisure industry cluster.

The scope of the division of tourist attractions.

Before the development and construction of tourist resorts, in principle, the overall plan should be prepared, and the task of the overall plan is to analyze the source market of the tourist area, determine the theme image of the tourist area, delineate the land scope and spatial layout of the Fengxuye tourist area, arrange the infrastructure construction content of the tourist area, and propose development measures. However, the smaller tourist areas can directly prepare the regulatory detailed plan or the construction detailed plan.

The duration of the master plan is generally 10 to 20 years, and the outline planning arrangements for the long-term development of the tourist area can be made as needed. For recent development layouts and major construction projects, the term is generally 3 to 5 years.

1) The main content of the overall planning of the tourist area:

Conduct a comprehensive analysis of the total demand, geographical structure, and consumption structure of the source market.

Define the scope of tourism areas, investigate and analyze the current situation, and conduct scientific evaluation of tourism resources.

Determine the nature and thematic image of the tourist area.

Determine the functional zoning and land use of the planned tourism area, and propose the tourism capacity during the planning period.

Plan the layout of the external transportation system of the tourist area and the scale and location of the main transportation facilities; Plan the direction, cross-section, and intersection form of other road systems within the tourist area.

Plan the overall layout of the landscape system and green space system of the tourist area.

Plan the overall layout of other infrastructure, service facilities and ancillary facilities in the tourist area.

Plan the overall layout of the disaster prevention system and safety system in the tourist area.

Study and determine the scope of protection and protection measures for the resources of tourist areas.

Plan the layout of the environmental sanitation system in the tourist area, and propose measures to prevent and control pollution.

Put forward the recent construction plan of the tourism area and plan the key projects.

Propose the implementation steps, measures and methods of the overall plan, as well as the management opinions in the planning, construction and operation.

Conduct an overall investment analysis on the development and construction of tourist areas.

2) The results mainly include planning texts, drawings (tourism area location map, comprehensive status map, tourism market analysis map, tourism resources evaluation map, overall planning map, road traffic planning map, functional zoning map and other professional planning maps, recent construction planning maps, etc.) and necessary attachments.

The representative projects of national tourist resorts participated in by LV Cultural Tourism include: Penglai Tourist Resort in Yantai, Shandong, Taihu Bay Tourist Resort in Changzhou, Jiangsu, Rizhao Mountain and Haitian Tourist Resort in Shandong, Chongli Ice and Snow Tourism Resort in Hebei, etc., and the service content involves development planning, overall planning, conceptual planning, revision of key areas, landscape planning and other achievements.

After nearly 20 years of innovation and development, with planning as the premise and planning and design as the core, it has formed a full-chain business system from top-level design to investment and financing, development, construction, investment, operation, training, intelligence, etc., and has the whole service qualification of planning, design, construction, and other services, and has published more than 10 industry monographs. LV Cultural Tourism is also the governing unit of the China Association of Tourist Attractions and the director unit of the Professional Committee for the Development and Operation of Tourist Attractions.

Summary. Principles of tourist attraction planning.

1. Adapt to the level of social and economic development and adhere to the principle of moderate advancement.

2. The principle of integrity.

4. The principle of distinctiveness.

The purpose and significance of the planning of tourist attractions.

The rules for traveling to the Sun branch rough delineation principle are as follows:

First, emphasize the principle of protection first.

Second: the planning and design of scenic spots should highlight the characteristics of the landscape and the principle of personality.

Third: the planning and design of scenic spots should reflect the harmony and unity of natural beauty and artificial beauty.

Fourth: the planning and design of scenic spots should maintain ecological balance.

Fifth: the principle of integrity should be applied to the design of scenic spots.

Summary. Hello, dear <>

According to the questions you provide, we will find the following: The planning and design of tourist resorts belongs to the tourism planning in the type of urban planning. This kind of planning involves the planning and design of tourist attractions, tourism infrastructure, tourism services, etc., aiming to improve the efficiency of tourism resource utilization, increase tourism economic benefits, improve the quality of tourism environment, and enhance the status and role of tourism in local economic development.

What type of planning does the planning and design of tourist resorts belong to?

Hello bigger, pro <>

According to the questions you provide, we will find the following: The planning and design of tourist resorts belongs to the tourism planning type of Chengchun Yanzhu. This kind of planning involves the planning and design of tourist attractions, tourism infrastructure, tourism services, etc., aiming to improve the efficiency of tourism resource utilization, increase tourism economic benefits, improve the quality of tourism environment, and enhance the status and role of tourism in local economic development.

The planning and design of tourist resorts is a kind of urban planning, which is specially designed for tourist resorts. It includes the development, management, protection, utilization and other aspects of tourism resources, aiming to improve the quality of scenic and Zen excavation in tourist resorts, the quality of tourism services and the quality of tourism environment, and promote the development of tourism and the prosperity of local hail mill economy. At the same time, this kind of planning and design should also take into account the improvement of the living environment, the supporting of social and public facilities, and the embodiment of local culture.

To create a tourist resort with strong gold absorption, you can't be sloppy in the early stage of planning and planning.

Carry forward believes that these points need to be considered first.

First, resource analysis first.

Natural resources are fundamental to the success of a tourist resort. At the same time, the market resource is to create a successful tourist resort.

The decisive factor. One cannot be the other.

Second, market development-oriented.

Different types of resorts correspond to different market segments, and different resource values correspond to different market radii.

3. Creative planning is the key link.

On the basis of resource analysis, combined with the characteristics of the target market to carry out creative planning of products, is the construction of a tourist resort.

The way to go. Fourth, the characteristic culture is the lead.

Uniqueness is an important part of the resort brand, and it is also an important feature of the resort's services. An important part of China's existing resorts.

The problem is the same.

Fifth, product diversification as the basis.

Tourist resorts should develop different products according to their own source structure to meet different market needs.

Sixth, the theme of the theme is the soul.

A good theme activity makes the service of the resort full of affection, makes the tourist vacation experience richer, and will be developed.

A stable and growing fan market.

Seventh, heart-to-heart service is essential.

Disney's high-quality service, Universal Studios' MMP, and Happy Valley's HMP reflect more than just standard services

Quality service, the key to which is personalized service and heart-to-heart service, emotional communication has become the core content.

8. Innovation and development as the core.

The most important factor is the reason why OCT's tourism projects have taken the lead in China's tourism development in the past 20 years.

It is constantly innovating.

9. Community-friendly as the line.

A good tourist resort should be based on the premise of maximizing the overall benefits, and realize the economic, environmental and social benefits of the resort.

There will be balanced and sustainable development in three aspects.