A few books about supermarket management are introduced, thank you 5

1. "The Road is Simple".

This book is the accumulation of Mr. Duan Junping's experience in exploring Chinese management. He takes the traditional Chinese philosophical concept as the way of management, and uses the Western scientific management process as the management tool, forming a "Chinese management model" that combines Taoism and tools, which is the best absorption of the Western scientific management model by Chinese enterprises under the concept of promoting and abandoning, so as to truly establish a life-type organization of the inner saint and the outer king.

2. Marketing Management

What does the Internet say about this book: textbooks, tomes, Bibles? The high status can be seen.

Textbook level, not very suitable for beginners to read. This book is more marketing-oriented, involving business strategies, and may be of greater help to friends who have business management needs.

3. Economics of Personnel Management

Textbook-level books, theory and practice are closely combined, and several major problems that often occur in human resources can be answered one by one in this book. There are many quantitative derivations in the book, which is slightly difficult to understand for the beginner level of management.

4, "Influence".

This sentence has a wide range of applications in the business field, for example, many stores will hire people to queue up or swipe orders at their homes, and even the advertisements for second-hand cars sold next to the elevator downstairs constantly emphasize that they are far ahead in sales.

5. "Effective Managers".

In the book, Peter Drucker, the father of modern management, put forward an important law: the efficiency of managers is often the most critical factor in determining the efficiency of an organization. Therefore, you must learn to manage yourself before managing others.

Drucker also gave five habits that an effective manager must develop: manage time correctly; Committed to contributing to the outside world; Pay attention to give full play to your strengths and build your work on your strengths; concentrate on a few major areas; Make effective decisions.

Operation and management of shopping malls.

Author: Han Ming Editor-in-Chief Publisher: China Textile Publishing House.

1.Shelf display management stage.

This is the basic stage of category management, and its work content is: to put the product display of all stores under the management of the headquarters. If this stage is not implemented, often the headquarters can only understand the sales of goods in the store, but it is difficult to monitor the specific reasons for the formation of sales results.

For example, if a product sells badly, it may be because the product is placed in a poor shelf position, or it does not meet the consumer's decision in terms of display classification. When the headquarters can control the display of the store, there is a stable basis for formulating category evaluation indicators.

Of course, stores can analyze it, but in China it is not yet at this level.

If the store can display the goods according to the requirements of the headquarters, and can have good communication with the headquarters, and feedback the specific situation to the headquarters, it means that the work at this stage is completed. For retail enterprises with tens of thousands of goods and thousands of shelves, it is not easy to complete this stage of work.

2.Category indicator management stage.

To manage a large number of categories, hoping that the category can achieve the highest sales and be in an advantageous position in the competition with the same category of competitors, it is necessary to do it first

Establish standards for category evaluation, and use these indicators to evaluate each product in the category, and finally coordinate the relationship between product type and quantity, product type and space, ** and sales, ** and sales, service and retail enterprise brand through evaluation and analysis.

When this kind of standard is widely accepted by enterprises and carefully implemented in actual work, then retail enterprises need to adjust only indicators, rather than everyone's thoughts and practices.

3.Category development management stage.

The main task of this stage is to seek a dominant position in each category in a segmented target market. Specifically, through the additional services provided by the company, the category can win the love of more customers and achieve high loyalty.

Different categories can have different coping strategies for retail enterprises, such as: some categories are mainly to drive customer flow, some categories are mainly to bring profits, and some categories are mainly to establish the company's brand.

Even if it is the same category, for the same format of retail enterprises, the development strategy may be different, for example, the same medium-sized supermarket, some retail enterprises rely on toilet paper to bring convenience to customers, and some retail enterprises will use toilet paper to establish a low-cost image.

When we have formulated the corresponding development strategy for the category, the relevant departments must follow the strategic guidance and make the category develop in a controllable direction.

I also searched on it, I hope it will be useful to you)

It would be better if you consult a legal advisor about this.

In China, there is basically no responsibility.