-
The writing of advertorials for drainage and promotion is actually very simple, just saying that you have to position yourself well. Whether it is promotion or writing, it is indispensable to its own positioning, only with positioning, you can have a direction to write a good advertorial, and finally achieve the ultimate goal of drainage. This is all closely related, and the following Jin Sui Tui will teach you how to write a drainage promotion advertorial.
1. What is the positioning of advertorial writing?
In the early stage of writing an advertorial, we must learn to position, although positioning is a simple two words, but it is very difficult to do it well, so what do you need to position to write an article? Before you write on your own, you need to think about what kind of people this article is for. What is the approximate age group, and should I send it to ** after writing?
These are all things that need to be thought out in advance.
Only when the positioning is good, there will be a direction for writing advertorials at this time, just like saying that the customers who usually write advertorials here are basically brands or enterprises, so when we write articles, we will basically prefer to guide enterprises to do brand promotion.
2. Be familiar with your own products or services.
When we have done a good job of positioning ourselves and figured out all aspects, we need to familiarize ourselves with our products or services in the next step. Because only the things I do are very familiar to me, it becomes very simple to write an advertorial. Jin Suitui has also communicated with other people here, many people can't write advertorials, in fact, to put it bluntly, they have just entered the industry, and they don't know anything, how can you write an attractive advertorial at this time, you can't write it at all, it's like letting a person who can't cook cook, he may not know how to turn on the gas stove, this is the same reason.
3. Selection of release channels.
Some people may wonder what the publishing channel has to do with me writing advertorials, but in fact, this relationship is very big. Just like Weibo, the copywriting on Weibo is basically about 150 to 300 words. If you send two or three hundred words on the **, others will take a casual glance and go straight over.
It's not the same in different channels, since the release of the advertorial is different, do you have to think about it in advance when writing, if you write 1000 words or 2000 words, do you think it's appropriate to post this kind of advertorial? Definitely inappropriate.
Therefore, it is not difficult to write an advertorial for drainage and promotion, but you need to think about all aspects of things before writing. Only after thinking through these things and then starting to write by yourself, the effect of advertorial promotion will be greatly increased. Of course, if you really can't write it yourself, you can also contact Jin Suitui directly, tell us the corresponding requirements, and we will arrange someone to help you write.
-
In the development of network marketing is becoming more and more mature, the advantages of advertorial marketing continue to be highlighted, especially the soft text news release platform, which has gained a higher degree of consumer attention and has a greater network impact, and the company's products and brands are also heating up rapidly under the influence of advertorials.
-
You can find a publishing company, we are looking for a push, you can do it independently on their platform, ** is also very cheap, at least I compare many families are not as cheap as them.
-
The news marketing model is actually hot advertorial marketing, and the difference is that news marketing has its unique publicity characteristics: purpose, communication, and hype. The direct advantage of press release is the promotion of the corporate brand, which can quickly enhance the popularity of the product in a short period of time and shape the reputation and credibility of the brand.
Press release promotion has become one of the important means for many enterprises to build brands, expand brand influence and improve brand credibility.
-
Corporate press release is a very important and feasible way in the process of corporate publicity, and basically every company will use this publicity method to establish a balance of corporate image. So how do you write a press release that really promotes a positive image of your business?
The company's press release mainly plays the role of publicity, and does not pay attention to timeliness like the news manuscripts we see every day. The press release of the enterprise should clarify the aspects and subjects of its own publicity, grasp the correct direction of publicity, and use the example of the enterprise to prepare relevant publicity press releases. The language is vivid and vivid, which can make readers feel the cultural heritage and labor achievements of the enterprise.
The press release of Qiqing Shiye should be based on the interests of the enterprise and can play a role in encouraging employees. Therefore, reporting more good news and less bad news in press releases is also an important operation to "stabilize the morale of the military." It is necessary to publicize the positive and positive examples and positive characters of the enterprise in the manuscript, and establish a good corporate image.
Everything is carried out for the interests of the enterprise, and the interests of the enterprise must not be damaged.
Before writing a corporate press release, it's important to understand exactly what the company has done and what it has accomplished. In this way, you can write a press release that is completely suitable for the company and tailored for the company. in order to increase its credibility and make people impressed by this press release, unlike other companies of the same type in the market.
If you have a need for advertorials**, you can contact me by private message, or go to [Media Box], we will provide you with the most professional service.
First of all, the press release has a stronger sense of trust for the reader, giving it a very real feeling. >>>More
1. Tell the most useful, tell the internal and external people of the company, some of the company's activity plans and the company's development direction, etc. >>>More
Generally speaking, it can be divided into two categories, one is spontaneous and the other is dropshipped. Spontaneous requirements are high, the content should be authentic and reliable, and whether sensitive content is involved. Ordinary people do not have the right to publish news, and ordinary people can publish news that they think is news on the forum in the form of forum posts; It is then included by online journalists, and finally becomes news in the form of news on the news**.
Tips for press release distribution.
1. Press releases do not need to be particularly much, the key is quality, generally speaking, in the daily promotion, maintain the amount of one press release a week, and increase 1-3 articles in the event of new product promotion, ** promotion, marketing activities, etc. >>>More
It refers to the time when doing the best content, to start from the perspective of public relations, around the recognition, reputation, harmony, advertorial content, according to the company's current stage, to shape different dimensions and external image, generally in the early stage to improve awareness, there is a certain brand reputation to start to do reputation, the rapid development of the brand to harmony as the main goal, these three dimensions are connected, not an independent individual dimension. We need to have these basic cognitions when we do marketing promotion. In this way, negative PR and black PR can be avoided, as well as being caught by peers and deliberately amplified problems.