The correct concept of health care consumption for the elderly, and the characteristics of health ca

There are too many to say about the importance of health care. I think the elderly should take a look at the following health concepts:

Smart people invest in health, health appreciation, one hundred and twenty;

Understand that people save health, health preservation, and safety;

Ordinary people ignore health, devalue health, and live with illness.

Seventy, eighty; Foolish people overdraft their health, die early, and leave fifty or sixty early.

Stay in the green mountains, not afraid of no firewood". Health is 1, and the rest of what degrees, rights, money, beautiful women, houses, cars, etc. are all 0s after 1, of course, the more 0 you have, the richer and better you are. If you lose one or two zeros, it's not a big deal, you lose even more zeros, until it's complete, and you end up with 1, but if you lose 1, there's nothing.

Therefore, everyone should cherish the body, pay attention to health, life is only once for everyone, and as long as people are there, what has been lost may be resurrected, but once a person is lost, then it cannot be resurrected.

In fact, the best way is to understand more of the old man's heart for his children, the meaning of the old man's words every sentence should be listened to and should be in harmony, everything wants to be in front of the old man, the old man is at ease with you, just believe that the children are capable of worrying less, visit the old man more, give the old man more to talk about their happy days worth nostalgic days, what the old man needs to buy, no need for the old man to say, he should be one step ahead.

Looking at the living conditions of the elderly in developed countries, the elderly must know the prevention and diagnosis methods of some common diseases, and invest in health care products that are suitable for them, but do not be deceived, and increase their health care knowledge.

If you buy it, they won't throw it away, but if you buy it for your children, even if they refuse, they will eat it.

The awareness of middle-aged and elderly people is relatively weak, and as they grow older, their brains are not as bright as those of young people. Because the middle-aged and elderly people have a weak sense of prevention, they will not speculate too much about their minds when facing the salespeople, and they will not think that they are selling fake drugs in the royal court, in line with the fact that it is not easy for young people to make money, and the principle of helping if they can help has given ** many opportunities. Many ** have also seen the kind faces of middle-aged and elderly people, and it is easier to sell their products, and the middle-aged and elderly have become the biggest target in the eyes of **, which is related to the fact that middle-aged and elderly people rarely watch the news on the Internet.

Preventive measures against such elderly health care product consumption traps.

1. Rational consumption.

Only by improving the rational consumption level of elderly consumers can we prevent the occurrence of such deception from the source of the town.

1) It is necessary to have a correct understanding of health care products. The elderly should correctly understand the role of health care products, pay attention to the difference between health care products and drugs, and no health care products can be diseased; We should treat the health care products activities of the merchants rationally, do not believe the exaggerated publicity of commercial advertisements, and do not listen to the so-called "high-tech" products that you do not understand.

2) Purchase through legitimate channels. The elderly should participate in the "health lectures" held by the associations of the elderly, ** departments and other organizations, and do not listen to the lectures for the purpose of selling goods. When buying health care products, you should go to a regular store with complete licenses and a fixed business site to buy, and pay attention to check whether the company has a business license and relevant qualifications, and at the same time, you should pay attention to asking for and properly keeping the shopping invoice and related vouchers.

3) Violations should be reported in a timely manner. If the rights and interests of elderly consumers are infringed due to health care product distributors, do not simply consider themselves unlucky, but should protect their legitimate rights and interests, in addition to seeking justice from the merchants, you can also report the situation to the market supervision and management department, report the problem, and seek to solve it. Once fraud and other illegal and criminal acts are discovered, they should be reported to the public security organs in a timely manner.

2. Increase prevention and publicity.

In order to keep the eyes of elderly consumers open and prevent them from falling into the trap of health care product consumption, it is necessary to strengthen the publicity for the elderly, popularize health and medical knowledge, and enhance their ability to prevent and discriminate.

1. The purchase motivation and behavior of middle-aged and elderly people are mostly rational, and the middle-aged and elderly people have more consumption experience and knowledge, and are good at observing, analyzing and comparing in the purchase process, which is more rational.

2. The middle-aged and elderly pursue convenience, practicality and affordability, and the middle-aged and elderly have a high degree of psychological stability and pay more attention to reality. Its purchase motives are convenient, practical, safe and reliable, and affordable. They often demand that the goods are easy to use, easy to buy, a good shopping environment, and thoughtful service.

3. The characteristics of the middle-aged and elderly demand structure, due to the decline of the physiological function of middle-aged and elderly consumers, compared with the young consumer groups, their demand structure has also undergone great changes, mainly in the fact that in all the commodities of the middle-aged and elderly, the consumption of nutritious food, health food, and health care products occupies a large proportion of Zhijimo.

The basic characteristics of the consumer market are as follows:

1.Non-profit. Consumers buy goods to obtain a certain use value and solve their own living consumption needs, rather than to resell them for profit.

2.Non-professional. Consumers often lack professional product knowledge and market knowledge, and consumers are easily affected by merchants, manufacturers' publicity, service attitude and product quality when purchasing goods.

3.Hierarchical. Due to the different income levels of consumers and the different social classes they are in, the needs of consumers will show a certain hierarchy.

4.Generalized. The consumer market not only has a large number of buyers, but also a wide geographical distribution, from domestic to foreign, from urban to rural, consumers are everywhere.

5.Substitution. In the consumer market, except for a few goods that are irreplaceable, most goods can be found interchangeably used and substitutes. Therefore, the goods in the consumer market have strong substitution.

6.Epidemic. Consumer demand is not only affected by the internal factors of consumers, but also by external factors such as fashion, environment, and values. Therefore, the needs of consumers will show a certain hierarchy.