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The founder of Daily Youxian said that he can't run away, and he is still raising funds, where is the way out of Daily Youxian? That's a big problem. Because the market value of Daily Youxian has dropped by 90% since its listing, this online distribution platform is relatively early, and around 2017, the market is very hot.
The way out lies in joint operation with major platforms, backed by big trees to enjoy the shade, not alone, it is impossible to beat those big capitals alone. But you can see the current Meituan, some takeaway platforms they also provide the distribution of this fresh product, he buys a filling vegetables on it, and even says that buying a seafood and buying a daily necessities can provide services to everyone, the capital of the big platform is larger, it can give everyone a greater discount, people are piggybacking, so they will run this business. The distribution system and network are also more perfect, which naturally occupies a greater advantage, and it is more popular before the daily priority, because at that time, the major capital parties have not yet entered the offline docking online material distribution.
So a good way to recover losses is to find investors, the platform has merged into the function of the platform itself, that is, you buy some fresh fruits and vegetables, buy some snacks and it can be delivered to you. Before, it was more advantageous that other platforms did not have this function, only he had it, and then at the beginning, he also gave a lot of discounts to attract new customers, forming a relatively good reputation, but now other big platforms also have this service, and he has no advantage. If you can't fight for other people's big platforms, it is difficult to reverse this decadent trend by yourself.
If he could solve the problem by himself, he would not have lost 90% of the market value after listing, and he would have solved it long ago, and he couldn't solve it by himself. Therefore, it is necessary to rely on those big capital parties, and now the big market trend is like this, and those who cannot be supported by themselves alone must unite in order to have a way out.
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There is still a way out for Daily Youxian to grasp steadily, and the online market is used to save the hearts of customers with real materials.
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As for its future outlet, I think it is still relatively narrow, especially in the current difficult capital chain.
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I think there is still a way out for Daily Youxian, if it can be acquired by other companies, it can still operate normally, and employees will not lose their jobs, which is also a good solution.
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Summary. Hello dear dear, Daily Youxian announced its closure today: once beautiful"The first stock of fresh food"Daily Fresh has fallen.
This kind of"Burn money first and then make money"The routine is not sustainable. Without the support of a long-term benign development model, the bubble will definitely burst, and fresh e-commerce companies want to rely on the Internet platform"Burn money"The business model has changed, and the production and sales system of China's agricultural products will inevitably fail, and the financial report shows that in 2021, the daily net loss of Youxian will be 100 million yuan, and the number of employees will shrink to 55.
Is Fresh Eat First out of business?
Hello dear dear, Daily Youxian announced its closure today: once beautiful"The first stock of fresh food"Daily Fresh has fallen. This kind of"Burn money first and then make money"The routine is not sustainable.
Without the support of a long-term benign development model, the bubble will definitely burst, and fresh e-commerce companies want to rely on the Internet platform"Burn money"The business model has changed, and the production and sales system of China's agricultural products will inevitably fail, and the financial report shows that in 2021, the daily net loss of Youxian will be 100 million yuan, and the number of employees will shrink to 55.
It's not a daily fresh, it's a fresh first-come. I didn't send out the items redeemed for my shopping card, and ** it was canceled.
Hello dear, fresh food is not a regular company.
Dear, you can ask the customer service of the supermarket that sells shopping cards.
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Daily Fresh is the first day of Beijing Daily Fresh e-commerce.
Daily Youxian is a fresh O2O e-commerce platform that revolves around the people's table. Covering all categories such as fruits and vegetables, seafood, meat and poultry, milk snacks, etc., Daily Youxian has established a "city sorting center + community distribution service" cold chain logistics system in major cities, providing users with "2-hour door-to-door" cold chain distribution services for global fresh products.
In November 2014, Daily Youxian was established, founded by Xu Zheng and Zeng Bin, respectively as CEO and COO, and officially operated in December 2014.
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Daily Fresh is a fresh O2O e-commerce platform under Beijing Daily Fresh E-commerce.
According to public information, Daily Youxian was established in October 2014 and pioneered the front-end instant retail business in 2015.
Daily Youxian is mainly a mobile e-commerce focusing on high-quality fresh food, covering all categories such as fruits and vegetables, seafood, meat and poultry, milk snacks, etc., and has established a "city sorting center + community distribution center" cold chain logistics system in major cities, providing users with global fresh products "2 hours door-to-door" fast cold chain distribution service.
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Daily Fresh may be going out of business.
Daily Youxian appeared on the hot search because of the news of "disbandment in situ" on the Internet. Along with the screenshots of the above-mentioned internal employee information, there is also a WeChat chat record that has been circulated on social **, in which the words "disbanded on the spot" are particularly eye-catching. The accompanying audio recording shows that the vast majority of colleagues' salaries will be suspended due to the lack of timely arrival of investment funds, and the company may also look for other ways to monetize.
In addition, most people's work is due to July 28, and the social security company in July will be responsible for it, and employees will need to take care of their own provident fund and social security from August. ”
Nationwide delivery". This means that it has closed the 30-minute delivery business. Change the location to Beijing, Shanghai, Tianjin, etc., and this page will be displayed.
It is worth noting that the pre-position model was first proposed by Daily Youxian:
The so-called pre-warehouse mode is to send the goods sent by the ** merchant to the city warehouse where the platform is located, and then send it to each pre-warehouse with a refrigerated truck, and the user's order will be assigned to the nearest pre-warehouse by the system, and then the warehouse is responsible for picking, packing, and delivering to consumers within 3 kilometers of the store, and the delivery time is mostly between 30 minutes and 1 hour.
Because the front-end warehouse model solves the "last mile" problem faced by fresh food distribution, Daily Youxian stands out in the fresh e-commerce track. Since its establishment in 2014, Daily Youxian has experienced a total of 11 rounds of financing, in addition to a round of strategic investment with an undisclosed financing amount, investors include Qingdao Guoxin, Sunshine Venture Capital, Tencent Investment, Goldman Sachs Group, etc.
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The current predicament of Daily Youxian is affected by the drawbacks of the "burning money" model of the fresh e-commerce industry. Zhu Danpeng, vice president of the Guangdong Provincial Food Safety and Security Promotion Association, said that fresh e-commerce is a money-burning industry, with high requirements for funds and resources, which can be described as a game for giants. For Daily Youxian, it can only wait to be taken over or acquired, but it is difficult to see it at present.
Judging from the information from all sides, some of the businesses of Daily Youxian have stagnated:
At the same time, due to business risks, it may be delisted, and the number of cities serving daily fresh food is also decreasing. Nowadays, when users open the Daily Fresh APP to check, they will find that all the products are delivered the next day, and when the user wants to place an order, the system will prompt that the current area is out of stock.
The daily fresh food adopts the recharge and membership payment model, which is basically difficult for many people to take out the money rushed in, and if they want to place an order, they can't place an order successfully. There is a kind of money that is about to run away, and the daily fresh food has no explanation and arrangement for customers at all.
Similarly, there are a lot of daily fresh delivery people, and warehouse management personnel, as employees of the company, they basically did not receive the news that the company is going bankrupt and dissolved, at the same time, many delivery people responded to reporters, saying that they can still deliver normally in the morning, and now the system can no longer enter. Similarly, the daily fresh food store that could not be parked is now unattended, and it can be parked at will.
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The reason why the fresh giants can't stand it is that in the final analysis, the profit is too low, and the "burning money" in order to seize the market in the early stage is too much! Daily Youxian started by financing, so after the operation did not meet the profit expectations, the daily Youxian wants to carry out two rounds of three rounds of financing is naturally a fantasy, no investor will invest money in a project that does not make money, and the daily Youxian can not raise funds, it will naturally go bankrupt!
As for the bankruptcy, Daily Youxian did not admit it, and Daily Youxian declared that they were only making business adjustments, project mergers, and layoffs, but they had no intention of closing the company! Although the banquet said that the explanation of Daily Youxian was exhaustive, but when the first merchant went to the company to check, he found that the headquarters of the daily excellent fresh had long been empty, not only that, but the settlement of the goods of the first merchant was also in arrears for many periods, and all kinds of signs showed that the daily excellent fresh was in crisis, not just a business adjustment as the daily excellent fresh claimed to the outside world!
Not only is there a problem with the business, but even the money stored by consumers in the daily fresh has the problem of consumption being blocked! Some consumers broke the news that after seeing the news that Daily Youxian was going to be closed, they wanted to place an order at one time to consume the stored amount to avoid losses! I didn't expect them to be blocked in the payment process, they consulted customer service, but the customer service said that they couldn't explain it for the time being, and they could only wait for the notification!
The response of the customer service makes the consumer even more worried!
Wary. Daily Fresh was about to close the store, although Daily Fresh denied it, but it is an indisputable fact that there is a big problem in the operation of Daily Fresh! In this way, consumers must estimate the risk when applying for a membership card!
Trend. In fact, it is the general trend of development from the origin to the table, but the development cannot be built on financing, but on a virtuous circle! Daily Youxian invested too much in the early stage to capture the market, and now it is reasonable that it is unable to support it!
Daily Youxian was exposed to "disbandment on the spot", what do you think about this?
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It's because his reputation is not very good, on the one hand, because of quality problems, and on the other hand, because they don't know how to publicize.
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Because of the management system of Daily Youxian, this platform has not made a profit and has been losing money.
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The main reason is that it is not operated well, and the capital chain is broken, and there are problems in financing, so it will be dissolved on the spot if it can't stand it.
Customer attribute analysis
The main business areas of Daily Fresh are distributed in first-tier cities, such as Beijing, Shanghai, Guangdong, etc. Yonghui Supermarket's main business areas are distributed in the eastern coastal areas, and there are also business areas in central regions such as Shaanxi. >>>More