I didn t run away, what the hell is going on?

As a listed company in the fresh food sector, Daily Youxian once had a revenue of more than 7 billion yuan a year. It has received many rounds of financing, but under the losses for many years, investors have lost confidence in Daily Youxian, and with the shortage of funds, Daily Youxian has closed its business in 9 cities before and after. Rumors spread on the Internet that Daily Youxian was disbanded on the spot and Xu Zheng ran away, Xu Zheng refuted the rumors, saying that he did not run away, but was just looking for more funds.

1. I didn't run away, I was in Beijing.

Regarding the rumors on the Internet that Xu Zheng had run away and hid, Xu Zheng said that this kind of rumor was too vicious, and he himself did not run away, and he was in Beijing. The reason why the household registration is shown as Hong Kong is because he had already moved to Hong Kong with his parents at the beginning of his business, rather than a recent business. What's more, all the top management of the company is also working in Beijing.

At present, Xu Zhengren is in Beijing, with all the executives and the company to advance and retreat together, this approach shows that Xu Zheng's conscience is not completely extinguished, and he hopes to try his best to save the company, rather than leaving a mess and evading responsibility.

But even if Xu Zheng didn't run away, the change of the legal representative of Daily Youxian and the continuous withdrawal of other senior executives inevitably led people to wonder, where is the company going?

2. Undignified exit.

With the current business of next-day delivery still struggling to maintain its operation, in the absence of financing, can these businesses alone repay the huge amount of money owed by Daily Fresh before? I don't think there's much confidence in this answer. Daily Youxian not only owes hundreds of employees wages, social security, and medical insurance; also arrears of the corresponding ** merchant payment; The company's convenience shopping and retail industry are also unhandled; Volkswagen's membership card balance is also unknown how it will be refunded.

Of course, we hope that Daily Fresh can get through this difficult time, but the problem ahead is so daunting. Xu Zheng is still young, even if the daily fresh has withdrawn. As a responsible man, I hope he can repay the money he owes slowly for the rest of his life.

Those are just some online trolls spreading rumors, and he has been in contact with investors, looking for new financing, and also trying to find buyers. Even in the past, he said that he had talked a lot about cooperation and financing internally, and he was already trying to find a way.

It is rumored on the Internet that the Daily Youxian in a certain place has gone out of business, and the payment of many suppliers has not been settled, but Xu Zheng of Daily Youxian is happening, and his place should be running normally.

Daily Youxian Xu Zheng responded that there is no running away, the fresh e-commerce industry is indeed a good business, and the development prospects are also very broad, which is also affected by the online consumption habits of many young people.

The fresh e-commerce industry began to develop in 2012, when many large Internet companies paid attention to this industry, so they also invested a lot of money into the fresh e-commerce industry. This is also because of the particularity of the fresh e-commerce industry, such as fresh products are very fragile, so it is also necessary to invest a lot of money to set up logistics in the early stage, which needs to be delivered to consumers in a short period of time compared with traditional logistics costs, which requires a lot of money and costs. For example, Daily Youxian has set up a pre-warehouse for delivery logistics, so that nearby consumers can receive their purchased goods in a short time, but the situation faced by different regions is different, some may achieve profits, but some will continue to lose money.

Moreover, the selection of goods in the fresh e-commerce industry is also extremely difficult, if the quality of goods cannot be guaranteed, then consumers will be more inclined to offline consumption.

If you want to engage in the fresh e-commerce industry, you need to have relatively high-end technology, and at the same time consider how to let consumers experience the freshness and freshness of freshness, such as how to quickly process and eat, including the value of these stones, so that consumers will feel very fast and convenient after buying, and eat very comfortably, and there will be no big food hygiene problems, which can win the market. It is also very difficult to achieve these things, only by doing the core of technology, can we ensure the freshness of the fresh food, and also allow the operator to go longer.

Finally, it is not particularly simple to do the fresh e-commerce industry, and what can be done requires a lot of thought.

The fresh e-commerce industry is a good business, because it is a business with a lot of demand, and the development prospects are very good, that is, there are many competitors.

Not a good business. His development prospects are worrying, and so many things have happened.

Yes, it is indeed a relatively good business; At present, there is no relatively large-scale industrial chain in this regard, which has good value and prospects.

Daily Fresh may be going out of business.

Daily Youxian appeared on the hot search because of the news of "disbandment in situ" on the Internet. Along with the screenshots of the above-mentioned internal employee information, there is also a WeChat chat record that has been circulated on social **, in which the words "disbanded on the spot" are particularly eye-catching. The accompanying audio recording shows that the vast majority of colleagues' salaries will be suspended due to the lack of timely arrival of investment funds, and the company may also look for other ways to monetize.

In addition, most people's work is due to July 28, and the social security company in July will be responsible for it, and employees will need to take care of their own provident fund and social security from August. ”

Nationwide delivery". This means that it has closed the 30-minute delivery business. Change the location to Beijing, Shanghai, Tianjin, etc., and this page will be displayed.

It is worth noting that the pre-position model was first proposed by Daily Youxian:

The so-called pre-warehouse mode is to send the goods sent by the ** merchant to the city warehouse where the platform is located, and then send it to each pre-warehouse with a refrigerated truck, and the user's order will be assigned to the nearest pre-warehouse by the system, and then the warehouse is responsible for picking, packing, and delivering to consumers within 3 kilometers of the store, and the delivery time is mostly between 30 minutes and 1 hour.

Because the front-end warehouse model solves the "last mile" problem faced by fresh food distribution, Daily Youxian stands out in the fresh e-commerce track. Since its establishment in 2014, Daily Youxian has experienced a total of 11 rounds of financing, in addition to a round of strategic investment with an undisclosed financing amount, investors include Qingdao Guoxin, Sunshine Venture Capital, Tencent Investment, Goldman Sachs Group, etc.

The current predicament of Daily Youxian is affected by the drawbacks of the "burning money" model of the fresh e-commerce industry. Zhu Danpeng, vice president of the Guangdong Provincial Food Safety and Security Promotion Association, said that fresh e-commerce is a money-burning industry, with high requirements for funds and resources, which can be described as a game for giants. For Daily Youxian, it can only wait to be taken over or acquired, but it is difficult to see it at present.

Judging from the information from all sides, some of the businesses of Daily Youxian have stagnated:

At the same time, due to business risks, it may be delisted, and the number of cities serving daily fresh food is also decreasing. Nowadays, when users open the Daily Fresh APP to check, they will find that all the products are delivered the next day, and when the user wants to place an order, the system will prompt that the current area is out of stock.

The daily fresh food adopts the recharge and membership payment model, which is basically difficult for many people to take out the money rushed in, and if they want to place an order, they can't place an order successfully. There is a kind of money that is about to run away, and the daily fresh food has no explanation and arrangement for customers at all.

Similarly, there are a lot of daily fresh delivery people, and warehouse management personnel, as employees of the company, they basically did not receive the news that the company is going bankrupt and dissolved, at the same time, many delivery people responded to reporters, saying that they can still deliver normally in the morning, and now the system can no longer enter. Similarly, the daily fresh food store that could not be parked is now unattended, and it can be parked at will.