Ask for a foreign trade furniture store advertorial, about 200 words

I often hear novice sellers complaining about how his ** has been promoted for several months, but it has no effect. A lot of methods are also used, but there is no obvious effect. When encountering such a problem, novice sellers should consider the following questions clearly:

Who is your target demographic? What is your target demographic? Promotion is not to say that the more methods used, the better the results.

To do promotion, you need to understand who is your target group and what kind of methods can be used to achieve the best results.

Analyze the target population.

Many novice sellers start to blindly promote without analyzing their target group. This not only takes a lot of time and effort, but also does not work well. Through the analysis of the target group by the main products, you can better understand the place where the target group gathers.

If you find the right place, the promotion effect will be better.

Develop an outreach plan based on the target population.

Once the target population and where the target population gathers are identified, the next step is to develop a highly targeted promotion plan. In the process of formulating the program, it is effective to integrate some promotion methods that are conducive to obtaining better results. The scheme is not a decoration, but a high operability.

It is necessary to have a strong ability to implement the promotion plan.

After having a promotion plan for the target population, whether it can achieve good promotion results depends on how well it can be implemented. Execution ability, that is, the degree of seriousness and ability to do things. Many people have this experience, everyone is using the same promotion method, why some people always achieve better results than their own, this is the problem of your execution.

Therefore, I must not only be serious in doing things, but also learn to sum up experience in practical work. In this way, it can be conducive to achieving better results in the promotion in the future.

Finally, I hope you will remember that the method is dead, the person is alive, and we must learn to use it flexibly in practical work in order to continuously achieve better promotion results.

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2> The most famous manufacturer of paulownia wood panels in China is Heze Lida Wood. Inquiry: 139 Mobile 0530**1923 Manager Feng.

3. > paulownia wood color is light white, aristocratic temperament, wood rays are fine, the grain is straight, there is silk luster after planing, the board surface is beautiful, the silk is shiny, the texture is beautiful and delicate, and the natural pattern is beautiful. The plates are odorless. Wood is not deformed and warped, strong electrical insulation, low thermal conductivity, fire resistance, corrosion resistance, acid and alkali resistance, the thermal conductivity of paulownia wood is smaller than that of other wood, the general wood ignition point is about 270, and the paulownia wood ignition point is as high as 425, wear resistance, strong sound conductivity, paulownia wood is not easy to split, easy to process, easy to carve, easy to dye.

It has many advantages such as impermeable smoke, moisture resistance, and not easy to be eaten by insects.

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It is believed that having paulownia wood at home can attract a phoenix to bring auspiciousness, which is a symbol of auspiciousness.

The writing of advertorials for drainage and promotion is actually very simple, just saying that you have to position yourself well. Whether it is promotion or writing, it is indispensable to its own positioning, only with positioning, you can have a direction to write a good advertorial, and finally achieve the ultimate goal of drainage. This is all closely related, and the following Jin Sui Tui will teach you how to write a drainage promotion advertorial.

1. What is the positioning of advertorial writing?

In the early stage of writing an advertorial, we must learn to position, although positioning is a simple two words, but it is very difficult to do it well, so what do you need to position to write an article? Before you write on your own, you need to think about what kind of people this article is for. What is the approximate age group, and should I send it to ** after writing?

These are all things that need to be thought out in advance.

Only when the positioning is good, there will be a direction for writing advertorials at this time, just like saying that the customers who usually write advertorials here are basically brands or enterprises, so when we write articles, we will basically prefer to guide enterprises to do brand promotion.

2. Be familiar with your own products or services.

When we have done a good job of positioning ourselves and figured out all aspects, we need to familiarize ourselves with our products or services in the next step. Because only the things I do are very familiar to me, it becomes very simple to write an advertorial. Jin Suitui has also communicated with other people here, many people can't write advertorials, in fact, to put it bluntly, they have just entered the industry, and they don't know anything, how can you write an attractive advertorial at this time, you can't write it at all, it's like letting a person who can't cook cook, he may not know how to turn on the gas stove, this is the same reason.

3. Selection of release channels.

Some people may wonder what the publishing channel has to do with me writing advertorials, but in fact, this relationship is very big. Just like Weibo, the copywriting on Weibo is basically about 150 to 300 words. If you send two or three hundred words on the **, others will take a casual glance and go straight over.

It's not the same in different channels, since the release of the advertorial is different, do you have to think about it in advance when writing, if you write 1000 words or 2000 words, do you think it's appropriate to post this kind of advertorial? Definitely inappropriate.

Therefore, it is not difficult to write an advertorial for drainage and promotion, but you need to think about all aspects of things before writing. Only after thinking through these things and then starting to write by yourself, the effect of advertorial promotion will be greatly increased. Of course, if you really can't write it yourself, you can also contact Jin Suitui directly, tell us the corresponding requirements, and we will arrange someone to help you write.

Send the information and help you translate it.

Do you want keywords?

As far as I know, although advertorial promotion cannot be directly converted into purchase rate and direct profits, it can slowly accumulate word-of-mouth in the long run. Especially for small and medium-sized enterprises, when the company has just been established or the product has just been launched on the market, and it is necessary to create fame and selling points, a small advertorial can be delivered to the public through special promotion channels, it is possible to create and develop a brand or product.

For example, those "micro-businesses" who were not favored by the public at the beginning, in addition to using the circle of friends as a means of publicity, also spread their product features and advantages on some large-scale ** through an advertorial to stimulate the audience's desire to buy. This also illustrates the direction of advertorial planning and promotion, and the main purpose of enterprises and merchants is to inspire and influence consumers to buy; Consumers hope to get some advantages and benefits that are different from similar products. In the eyes of most enterprises, advertorial promotion is to attract users - sell goods - word-of-mouth communication - expand the scope of sales; In the eyes of consumers, it is to be able to understand the product and see the characteristics of the product.

Therefore, when an advertorial is released and can meet these two requirements of consumers, what advertorial promotion can really bring to enterprises is word-of-mouth and desire to buy. This also requires companies to focus on content creation and expanding distribution channels to provide demand-based product information to existing and potential users. Finally, when enterprises feel the need to carry out advertorial promotion, but lack of time and energy, they can also use the advertorial promotion platform to quickly establish a corporate brand, form a good network reputation, and obtain satisfactory marketing communication results with the help of the advertorial promotion platform.

The effect is okay, thank you, landlord.

The main role of news promotion is to improve the authority, now whether it is a company or a brand is indispensable to improve visibility, my company in Jin Sui push that side, the current domestic popularity of the news ** has the people, NetEase, Xinhua, Sohu, etc., but this cost is also very high, it is recommended to choose in combination with the actual situation of their own company.

How to write an advertorial?

The importance of the title: The title of the advertorial is the most important thing in the whole advertorial, everyone reads the article first to see the title of each paragraph, and then read it after being interested. The average reader's decision to read a certain content is 70% determined by the headline and subheading.

The title is the essence of the whole advertorial, so you should work the title and make it attractive.

The beginning should be eye-catching: readers usually have little patience when reading advertorials, if they can't catch the reader's attention within a few lines, the content behind is meaningless even if it is exciting.

Body content: When writing an advertorial, you should grasp the hot spots in the market, grasp what the target audience is most concerned about the product, what is the easy-to-accept communication method and other issues. Otherwise, even if you have a brilliant pen, if you can't cater to consumers, you won't have the desired market returns.

Advertorial communication should have strategic planning: the purpose of communication should be very clear, whether it is to cooperate with hard and wide extension communication, or to build a brand or to build news momentum. Once the purpose is determined, a communication plan can be developed according to the purpose:

What is the content in the early stage, what is the content in the middle stage, and what content is in the later stage, and with the market changes, the plan and content will be adjusted accordingly, and we must not be blind.

Advertorials must be innovative.

It is best to control the number of soft words at 600-1000 words.

The home furnishing industry can also use advertorials, which are more suitable for product promotion, not so direct, so that your brand can get a good reputation, if it is to do the effect, you have to do the form of hard and wide soft text, these two models are not the same, such as soft and wide is released on the major mainstreams, these are the mainstream practices, because the authoritative image is good, the feeling to the user will be better, for the expansion of channel providers and direct customers are commonly used methods in various industries, the soft text is a commonly used way to optimize their own brand, can send a lot, You can submit requirements to some advertorial aggregation platforms, and they will provide some rules and ways to deal with problem content, etc., which is not realistic to find one by one, and the big platforms are not likely to connect with individuals, and the process is relatively long. It will be better on the big **platform, and there are fewer people who see it after the release of the small **, and it can't play the role of **, and most companies choose the four major portals + central media + industry** These ways. It also depends on what stage your business is currently in.

You can go to the ** platform of aggregation, you don't have to look for them one by one.

Let's give you a general idea.

1. First of all, you must clarify your content theme, that is, what content you plan to do, you can combine product launches, events, holidays, new product releases, cooperation news, etc.

2. Clarify the conditions when it is released, such as when it will be sent, and the people who implement it will also know in their hearts.

3. The time and frequency of release, such as how many times a week, how many times a week.

4. Released, such as large, medium, endemic, etc. As long as the big ** is the time condition, the medium hair is what the condition is, etc.

The strong traffic of the Internet has made many traditional businesses begin to march to the Internet, and the furniture industry is no exception

Furniture network promotion one: e-commerce promotion.

Thanks to the strong logistics system, the development of e-commerce is getting faster and faster, many products are sold to all parts of the country through e-commerce, and the furniture industry can also use e-commerce to promote its own products and brands to increase sales; Of course, e-commerce is not very easy to achieve results, not just find a platform, open a store, upload products to get traffic and sales; It is also necessary to carry out professional operations, support the rules of the platform, start slowly from scratch, and not be in a hurry.

The ways of search promotion are SEM and SEO, these two methods are more traditional Internet promotion methods, and they are more suitable for joining**, and for retail, search promotion is not very suitable.

Among them, it is also necessary to pay attention to the optimization of their own products, such as the planning of special topics, etc., to improve their own transformation ability.

Furniture network promotion three: self-promotion.

Self-promotion is currently a more popular promotion method, but it requires a strong content output ability, to create a furniture class of self-** requires professional content output to operate, and can also cooperate with the furniture industry V, of course, cooperation must be paid.

Planning a professional explanation of the production of furniture, distinguishing from the first, also requires a high cost of content, so the effectiveness of self-promotion also requires time to precipitate, can not be achieved overnight.

Furniture network promotion four: live promotion.

Live broadcast promotion is a very hot promotion method at this stage, and there are many successful cases in it. The same as self-promotion, you can find a big V to cooperate, or you can conduct your own live broadcast, you need to insist on live broadcasting, plan live broadcast scripts, and insist on timing and direct, so that the audience can better understand you and like you, so that you can better promote products, live broadcast promotion and self-promotion are similar to some extent, and they all need to be continuously output content.

It is not easy to start a business, and I wish the group all the best.