How to open a good restaurant under the premise that the funds are not very abundant

First of all, you need to make your market positioning, that is, who your food is mainly cooked for. Then once you've positioned yourself, you have to do it in a targeted way to attract your key customers.

In my opinion, it is very important to choose the right location for opening a restaurant:

1. If you choose a place with a large amount of **, but it is inconvenient to eat, then the feasibility is relatively large, but you need to search everywhere, which is a little difficult to find.

2. Open on a certain street where restaurants are concentrated, but to open your own level, I think the level mainly comes from the chef's skills and store layout and service attitude.

The biggest investment in opening a restaurant is the decoration, you can use some plants for clever arrangement, you can avoid a large amount of decoration costs without losing the elegant style. Many people pay attention to the dining environment, which is also one of the selling points of the restaurant, in addition, each restaurant should have its own brand dishes, you have to think of one or two out. If you choose the address of the restaurant in a crowded place, such as a commercial area, it will increase your rent a lot, and parking is not convenient, which is not good.

Choose a convenient and spacious place, and of course not too far from the city. Do you often hear such a sentence: so-and-so restaurant has a good environment, the so-and-so dish there is very delicious, the service is considerate, and it takes 20 minutes to drive there, go there!

You can't do anything illegal, you have to do everything with a conscience, this is the foundation of doing business, I hope you succeed.

How inadequate is it? If it's okay, you can get a sponsorship or something for a school event to raise awareness, or hire someone to do a very stylish promotion or try it in a crowded area. Good luck!

Sell it in a crowded place and open a tasting.

It is also effective to go out on the street to advertise and distribute leaflets.

What type of gym equipment? If you can't change your store for the time being, it is recommended that you try to get a member or bring some small parties or something through the circle of friends, and cultivate consumers from acquaintances.

You can do activities in the form of flyers for a week, and you can use the Internet, go to school in the club, and you can meet some people, and that's it! Hope it helps you with the vacancy stupid!

Whether there will be a good development, this is hard to say, it depends on your own planning for your studio, whether the funds are not abundant, it depends on how much and your local consumption level, as well as your purchase channels. In the absence of a wedding, it is a problem of customer source, to consider the location of the store, and publicity work (including the Internet, print, community publicity, etc.) If you don't think about anything and just want to open a store, it should not develop well.

The key is to do the market! If you're a makeup artist, you should have a wedding to work with!

Apply for a health permit, and then apply for an industrial and commercial business license; 3.Fitment;

4.buy good things and hire good people; 5.Recipes; Note that:

1.In the beginning, the store is generally large; 2.Give customers a comfortable, clean and bright eating environment; 3.

The kitchen must be open to the living room, that is, with glass panes;

4.Tables and chairs should be durable in color and easy to clean, which will directly or indirectly affect the appetite of diners;

5.Waiters are asked for the same attire.

Give people a sense of branding; First, the goal of entrepreneurship to develop China's real sense of fast food industry, the use of reasonable and effective management and investment.

Establish a certain large fast food chain company.

Second, the implementation plan 1 fast food service industry model: customer-centric, customer satisfaction for the purpose, through customer satisfaction, and finally achieve the promotion of the company's business philosophy;

2 Positioning of the target market: the Chinese fast food industry that is acceptable to the public. Customer group: office workers + children + leisure people + others;

3. Market strategy: industrialization, product standardization, scientific management, and chain operation; For example, the mobile fast food company --- breakfast strategy In view of the characteristics of large population mobility and tight time for breakfast, we will flow from a unified model and service personnel to the main demand outlets to provide customers with convenient and nutritious breakfast; If there is a large number of students, nutritious fast food for students can also be launched, which not only focuses on economic benefits, but also takes into account social effects.

Second. There should be sufficient liquidity, and all funds should not be invested in fixed assets;

Third. Seek advice from your peers around you and gain experience from them.

Fourth. And most importantly, pay attention to environmental hygiene; Fifth. Advertise your target market.

You can engage in ** activities on a regular basis; Sixth. Regularly conduct surveys on customers who come to patronize and keep improving;

I've summarized seven principles that may seem mundane, but if you apply them consistently, they will have a wonderful effect:

Clause. 1. Strive for innovation. Only F&B outlets that strive to innovate will have a future, and conforming to the rules or imitating others will inevitably fail in the end.

Any restaurant must show its own characteristics in order to create added value and increase customers;

Clause. Second, the pursuit of growth. Personally, I believe that if you don't pursue growth or challenge for a higher goal, you won't be able to enjoy the joy and fulfillment of success. If you just want to eat with a mouthful of food, you will naturally be loose and eliminated.

Clause. 3. Ensure reasonable profits. You can't rely on losing money to attract customers, you must get normal profits with high-quality service. Long-term quality service and better variety to diners can continue to grow.

Clause. Fourth, take the diners as the starting point. It is necessary to start from the perspective of the diner, understand the needs of the diner, and then meet him. I think knowing who you're doing is the first step in opening a store.

First of all, if you have the ability to produce, then you must have a certain innate advantage, the first dish is relatively stable, and the second is to save the risk cost, although your salary also has to be calculated, but after all, it is not how much money you have taken out.

However, there are also certain disadvantages of chefs running restaurants, because it is easy to ignore other factors such as service packaging because the tendency to operate the product is too large. Therefore, you should fully take these factors into account when you operate.

First of all, you should conduct an analysis of the business period for your own products, whether you want to make breakfast or dinner or lunch, and then conduct site selection and business district research according to your business category, and then you can decorate, whether the decoration style is simple or hardcover, it must be in line with the style of your business category, and you must do a series of design arrangements such as kitchen layout, and then you need to apply for a business license, apply for a health permit, and handle the health certificate of employees and other business licenses. Then you're ready to go for business.

You're a chef, so I'll skip this step and tell you about marketing.

To do a marketing campaign, it should be done step by step, according to the purpose you want to achieve, in stages.

We would like to provide you with the following comments for your reference:

The purpose of our campaign is nothing more than to achieve the effect of increasing hotel sales and increasing popularity.

So let's split down a few marketing steps based on the effect we want to get:

First: How to let customers into the store first?

We can use strong visual displays (opening celebrations, flower baskets at the door, firecrackers, large posters, lighting effects, etc.) to let customers see us first, and then we attract customers to the store through small gifts, voucher distribution, puppet interaction, etc. In this way, we achieve the first goal we wanted to achieve.

Second: How to get customers to make a purchase?

We can promote the purchase of customers entering the store and achieve consumers' purchase intentions through dish display, discounts, voucher issuance, first-class dish gifts, etc. The premise of this must be that we have enough confidence in our products. Know that the quality of our products is reliable.

Third: How to get customers to come back?

The theory of catering tells us that the cost of maintaining an old customer is far lower than the cost of attracting a new customer, so we must introduce certain marketing means so that customers can come again next time, we can issue coupons, buy vouchers next time, including membership card marketing, and other means to effectively pull customer stickiness, so that customers can form a second purchase independently. Of course, this is based on the stability of its own products and the premise of a good service system.

If you want to start a business, you need to consider at least the following aspects:

1. Consider suitable entrepreneurial projects. For example, whether you want to work in the catering industry, clothing industry, Internet industry, education industry or other industries; whether to start a business in the form of franchise or operate independently; Whether it is a business ** or a physical store. At the same time, it is also necessary to consider whether the entrepreneurial project you choose has development prospects and whether it can be profitable.

2. Consider whether you have qualifications. For example, if you want to work in the restaurant industry, do you have the experience and knowledge you need to know?

3. Consider the issue of entrepreneurial capital. Any business is inseparable from start-up capital, and whether you have prepared sufficient funds. In addition, any business has the possibility of failure, and are you prepared for the possibility of losing money?

If you are starting a business and do not have enough working capital, then you can try to apply for a loan. Now there are many credit platforms that help small and micro enterprises to turn over funds, remember to choose a formal platform, such as Du Xiaoman Finance, with a high limit and low interest rate, it is understood that among the credit users of Du Xiaoman Finance, seventy percent are small and micro business owners, and big brands are more at ease.

This answer is provided by Compo Finance, which focuses on the interpretation of financial hot events, the popularization of financial knowledge, adheres to professionalism, pursues fun, makes financial content that people can understand, and conveys financial value in a vivid and diverse way. I hope you find this answer helpful.

How large do you want to open a restaurant? How much liquidity do you have? How much business risk can you afford to take?

If your investment goes down the drain if your business fails, do you have the confidence to make a comeback? Do you cook your own stir-frying, and which cuisine do you plan to cook? 1 The three elements of opening a store:

The time, the place, the people. When you plan to open your store, each restaurant has different adaptability. Which is the place you chose, the industrial zone?

Residential area? Or is it a business district? Is there a local person who charges so-and-so fees?

Are your customers mainly **in**? Will your cuisine be popular in the local area? Is the price you set for the food affordable by the people around you?

How are your own relationships? If you just opened and there is no business, can you find a stable group of customers to take care of you? Industry and commerce, taxation, business licenses, fire protection, etc.

Will any of these departments take a fancy to you? 2 Restaurant management, do you as a chef know all about kitchen management? How can you control costs and increase profits?

Do you have the ability to invent a new dish or two every once in a while? Of course, if it is a small fast food restaurant, the requirements may not be so high, as long as you taste evenly, the guests generally will not have any opinions, but have you ever thought about the fact that there are so many fast food restaurants, what flavor do you use, in exchange for the return rate of customers, so that every time they eat fast food, the first thing they think of is your store, not the counterparts next door!! Do you know the work of the front office?

What kind of person can help you better manage the front office and do a good job of quality service! As long as the business is good, whether it is a small restaurant or a big hotel, you have already succeeded, and the business is not good, even if you invest in a five-star CEO, it will be a failure for this investment... Even if you invest, there will be risks, have you considered all the above questions?

If you want to increase your benefits and reduce your risks, then you first have to think ... I wish you a prosperous business and all the best.

How can you calculate the flow of hotels with a large amount of traffic? Especially when it has just opened, usually the business will not be booming immediately, and there is no fixed number of dishes to sell. To open a hotel, you must first choose a location, either in a commercial area, or near a school, or a place with many public institutions, anyway, there are more mobile people.

The key is that you have to hire a good chef, the chef's dishes are delicious, and the business will naturally be good The profit of making a small restaurant is not very high, and it all depends on small profits and quick turnover, so the dishes must be delicious, and you must attract many customers to make money. It's best to have your own signature dish and make a name for yourself If you do a high-end restaurant, the cost of decoration will be high, and the corresponding price of your dishes can also be set higher, but of course the number of customers will not be as large as ordinary fast food restaurants Overall, the profit gap is not large, unless you open a top luxury restaurant in the nature of a rich club It is particularly tiring to be a small restaurant, because the customer flow is large (if the food is delicious and the business is good), you can make money, but it is difficult to make a lot of money, and you are well-off.

Promote dishes through online platforms, find Meituan and other food delivery, fight the best war, no stores or ultra-small stores, no waiters, make money at the lowest cost, the higher the cost, the greater the loss, and the greater the probability of loss.