Is there still a chance for the medical representative industry to develop? Is it still so controver

Medical representatives are a good profession, and foreign pharmaceutical companies also invite medical representatives, who promote new drugs to doctors, the characteristics of drugs, and it can be said that the widespread use of new drugs is largely due to the credit of medical representatives. However, in China, the nature of medical representatives has changed, and they are purposefully used as scapegoats for the ills of pharmaceutical sales due to excessive drug quality. **I don't want to have this profession, with the decline of drugs**, the road of medical representatives will be narrower and narrower, if it is a newcomer who is ready to enter the industry, or consider other ways out.

There will be controversy. It will be more and more difficult, but at the same time, the benefits will be greater. It's inevitable - opportunities and difficulties go hand in hand.

But it will not be fundamentally banned. Even if the policy requires hospitals to purchase from manufacturers, it is still coexisting. Because the Chinese are too flexible.

Just like scalpers and medical trusts, they will also exist. It's just a change of title. As long as you are a talent, the industry is not due to the existence of medical representatives to cause high drug prices, it is fundamentally in the functional departments to review and check.

As long as there are hospitals and pharmaceutical companies, there will be room for existence and development opportunities as medical representatives who play a role as a bridge. With the deepening of the reform of the medical system and the improvement of the supervision system, the medical representative industry will become less and less controversial.

As long as the pharmaceutical industry is developing, medical representatives have good prospects, and medical representatives are just a link and a medium for intermediate transition.

The medical representative is not wrong, he just works part-time. It is the price department that is wrong, it is the pricing, and it is the supervision.

But no matter how controversial it is, it will continue to develop because the location is so important.

Ten years ago, pharmaceutical representatives were very beautiful and quite profitable. The company will provide ** fees. Now, after years of precipitation, the business of pharmaceutical companies is relatively stable and pragmatic.

But the competition will also be fiercer. At the same time, the environment is different. One of the medical representatives is the hospital.

Now that the bidding for hospitals is more standardized, more mature and more transparent than before, the company must have the strength. The other is to run the outpatient clinic below, which is more difficult, and now some outpatient clinics must be taken by the local department. Of course, there will be difficulties in doing any job.

It mainly depends on the individual's ability. Rewarding!

First of all, pharmaceutical representatives also work in sales, but the products sold are more special products. The future pharmaceutical representative must be professional, capable of developing hospitals (access to hospitals, may require a certain relational background), if you want to enter the industry, you must be ideologically prepared, each company has sales tasks every month, the pressure to complete will be greater, usually the work is not very limited, relatively 9 to 5 or more free. Salaries in foreign companies are still good and worth considering.

If SOEs have relatively low wages, each company is still treated very differently.

Hospital channel medical representatives, also known as clinical representatives, are mainly responsible for hospitals and community hospital channels of various sizes, and their main work is to transmit medical information to clinicians or pharmacists, provide relevant medical or academic services, promote the clinical use of representative enterprise products, and establish a good image of doctors or pharmacists for representative enterprises. Since it is a non-hospital channel, it refers to a person who sells drugs in a channel other than the hospital. This part of the medical representative is responsible for dividing into the pharmacy channel, the third terminal channel and the commercial distribution channel.

The pharmacy channel refers to the main single pharmacies and chain pharmacies. The main responsibilities of the drug representative in charge of the pharmacy channel are to do a good job in the relationship with the sales staff, do a good job in product display and terminal display, and train the sales staff in product knowledge, with the aim of improving the sales of the responsible products.

If you have a popular understanding that a salesman of a medical drug company will bring the company's drugs to talk about cooperation with various medical institutions, I hope that these medical institutions will enter their company's drugs, and he himself gets a high commission, but it is very simple to say, it is difficult to do, because medical institutions and hospitals have their own drug channels, and generally speaking, at the beginning of the establishment there are channels for cooperation objects, and it is impossible for an ordinary medical representative to contact the drug person in charge of the hospital, even if you need the products of this medical representativeIt will also contact the owner or person in charge of the medical company directly, and you simply can't find a medical representativeSo if you want to do this industry, unless you have your own industry contacts, it's a needle in a haystack and it's hard to find prospects to complete the task, so you need to carefully consider whether you have what it takes to choose this position.

Responsible for the promotion of drugs, you are responsible for communicating with customers, having basic academic requirements, and understanding the customer's situation. The prospect is relatively good, this industry actually has a certain threshold, and ordinary people have no way to do it, these problems.

It is necessary to have a very good understanding of drugs, market development, pharmacological effects, and clinical practice, which are all things that medical representatives need to understand, and the prospects are very good.

You need to communicate valuable medical information to doctors, serve customers, meet customer needs, and may also require you to develop new customer sources. The development of this industry is actually restricted, after all, this industry is only for the pharmaceutical industry, and other industries are not suitable.

We all know that many college students are not willing to engage in the medical industry, there is a sentence that says, "three minutes on stage and ten years off the stage" This sentence was originally used to describe the hard work of actors in the Chinese opera industry, and now it makes sense to put it on the body of medical students, their efforts in private may not only be these ten years, and many medical students have been learning all their lives, and they are really living to learn all the time, after all, the doctor's job is to treat the sick through the knowledge they have learned. Snatching the critically ill from the hands of death, there is only one human life, and no one dares to ignore the lives of others, after all, this is a matter of human life.

Even though many medical students want to realize their dreams through their own efforts, the medical accidents that have occurred in the past two years have made many people feel sad about people's attitude towards medical personnel, and people are concerned about the safety of patients but blame all the faults on medical personnel, which leads to many people even if they want to study medicine because of this attitude. Zen wheel.

I don't know if you have ever thought about the decline or demise of medicine on behalf of this industry, what does it mean? In fact, the decline and demise of the pharmaceutical industry shows that more and more young people are not willing to actively participate in the medical industry, and due to various pressures from the outside world, the pressure on medical personnel is also very great, and although they are not respected by the society like teachers.

Although their nature is the same, one is a guide, the other is a protector to maintain the safety of the human body, they are all through their own efforts to serve people so that they can live a better life, because He Liangxin's external key wheel world does not have a very high evaluation of them, and even many patients have a great prejudice against medical personnel.

Therefore, the decline of the pharmaceutical industry has a large part to do with the prejudice of medical personnel in this society, and we need to understand the responsibilities of medical personnel and respect their work.

As the old saying goes, it is difficult to get a doctor and expensive to get medicine, and the explosive profit of the medical industry is gradually changing to formal. The days of no middlemen making the difference are gradually coming, especially the status quo of medical representatives making the difference is about to change. With 3 million medical representatives on the verge of transformation, the industry's fading illustrates the following:

1..Determination to reform the country. On December 1, 2020, the state promulgated the Administrative Measures for the Filing of Medical Representatives:

Carry out academic promotion activities without filing, and carry out medical promotion activities without the consent of medical institutions. These are restrictive, or even prohibitive, on the terrain of medical representation. The country's determination to vigorously reform has allowed more people to enjoy more highly evaluated medicines and services, so that more people can share a better life.

2.Reform of the healthcare system. The national medical system is gradually moving towards regularization, and the centralized procurement of hospital spinal combustion will not be decided by medical representatives, and centralized procurement can meet the needs of transparency and standardization.

The real shop around is fundamentally fair, open, and public. In this way, the gray chain is broken and corruption in the medical industry is avoided. The centralized procurement of drugs also compresses the intermediate links, eliminates unnecessary steps, and even reduces gray income, so that the medical industry can develop more healthily.

3.Information is open and transparent. Originating in the United States, medical representation is a consulting and service, not marketing and PR.

Even for the transfer of illegal benefits, in our country, medical representatives are mainly some people who have no medical foundation. They mainly play the role of uh public relations personnel, conveying private benefits to hospitals, pharmacies, etc. Now that the network is developed and the information is unimpeded, people want to buy medicines, which can be delivered to their doorsteps through the Internet or even express delivery.

It's no longer a difficult situation where it's hard to find a drug. Information openness and transparency make medicine return to its origins. People no longer worry about not being able to buy the corresponding medicine, or even find a better alternative medicine online without leaving home.

Doctors will also return to their duties and prescribe drugs that are truly suitable for the patient's condition at a low price according to the needs of the patient.

It shows that the development of this position is not particularly good, and it also reflects from the side that China's medical system is more perfect, and there is no need for some middlemen to make the difference.

It shows that there is no future for the development of this industry, because the profits of the pharmaceutical industry are getting lower and lower, so that many medical representatives have withdrawn from the bank's Hongchong industry, so it has also led to an increase in the rate of loss of concealment.

It shows that the doctor will work harder in the future, so many new drugs are not clear, and there are no professionals to explain the efficacy and ingredients from now on, so I have to bring my own self-destruction to find information, and I am lazy and have been using the old drugs that I am familiar with in the state anyway, and I can only be cured in three days or ten days, and it's okay.

It's good to disappear quickly, in the future, medicine will be all in pharmacies**, drugs and health products are not allowed to be sold on the Internet, and they can be advertised on the TV network, but they must be available in pharmacies, and the era of fake drugs will become less and less.

DoneMedical RepresentativesThe market sales volume could not be done due to the large volumeUnfair CompetitionThe root cause is that too many similar low-tech products not only confuse the market, but also seriously cause a waste of overall costs. Commercial bribery is ultimately also attributed to the productCost of goods sold

If you want to continue in this profession, then you need to show your principles. No doctor is just a need for money or entertainment, they also need academic information, they also need care and understanding, their different needs will need different people to meet, don't let them easily put you in the category.

Medical representatives of the market note:

To emphasize to the "old representatives" who are ready to change jobs or leave, in fact, it is not necessarily how "old", many industry novices have only done two or three months, and they will not do it after some setbacks, and they are ready to change jobs or change careers, of course, there are also those who have changed jobs for a few years. In the first season of the medical representative record, there is a course to explain the mentality and precautions of job hopping, which mentions the mentality of "gratitude" (of course, gratitude needs to be mutual, not only to emphasize gratitude to employees, but also to learn to be grateful to employees, especially "loyal" employees).

Summary. Pro, number one, for a high salary. Whether it is the surrounding teachers, friends or seniors, or reading the salary reports of medical school graduates and social news reports, they are all instilling a thought or conveying a message - the salary of pharmacodynamics is high.

Boys can rely on their own salary, have enough pocket money to eat, drink and have fun with their girlfriends, or they can save enough money early to pay a down payment to buy a house in a first-tier city. The class leader of the next class next to Sister Re's university said: I decided to be a medical representative when I entered my freshman year, and I felt that I could make money through this profession.

Second, for the sake of ideals. At the beginning, my dream was to enter medical school, study clinical medicine, and save lives by treating diseases. Maybe by mistake, I didn't pick up the scalpel, but I have studied medicine myself, and I have witnessed the pain of patients, and I don't want to leave this industry, in order to help doctors provide new drug information, help patients, and bring the best hope.

Third, because of confusion. I don't know why I did this in the first place, after graduation, my classmates have jobs, and I go with the flow, compared to not liking R&D and pharmaceutical companies, I entered the industry in a daze, and there are actually a lot of cases.

Hello dear, glad to answer for you. Dear, why do you want to be a medical representative?

Pro, number one, for a high salary. Whether it is the surrounding teachers, friends or seniors, or watching the salary reports of medical school graduates, laughing friends, and social news reports, they are all instilling a thought or conveying a message - the salary of pharmacokinetics is high. Boys, with their own salary, have enough pocket money to eat, drink and have fun with their girlfriends, or they can save enough money early to pay a down payment to buy a house in a first-tier city.

The class leader of the next class next to Sister Re's university said: I decided to be a medical representative when I entered my freshman year, and I felt that I could make money through this profession. Second, for the sake of ideals.

At the beginning, my dream was to enter the medical school and study clinical medicine, in order to treat diseases and save people. Maybe by mistake, I didn't pick up the scalpel, but I have studied medicine myself, and I have witnessed the pain of patients, and I don't want to leave this industry, in order to help doctors provide new drug information, help patients, and bring the best hope. Third, because of confusion.

I don't know why I did this in the first place, after graduation, my classmates have jobs, and I go with the flow, compared to not liking R&D and pharmaceutical companies, I entered the industry in a daze, and there are actually a lot of cases.