I want to know what the development trend of the home improvement industry is

The future will be the world of Internet home decoration, the traditional home decoration started late, the entry threshold is low, resulting in many bad habits in the decoration industry, the market is mixed, and negative genes are buried in the early stage of the industry.

Internet home improvement after several years of development, the market size is also growing, according to the prospective industry research institute released the "Internet home improvement industry in-depth analysis report" data pointed out, in 2011 the Internet home improvement market was only 47.1 billion yuan, to 2016 rapid growth to 212.8 billion yuan, compound growth rate, 2017 the overall market size is expected to reach about 300 billion, the growth rate. Since the concept of Internet home improvement was officially put forward in 2014, the number of Internet home improvement companies has increased rapidly, and there are more than 200 Internet home improvement companies in 2015.

Internet home improvement has been chewed up.

However, in recent years, Alibaba and Tencent have proposed to embrace the industrial Internet from the consumer Internet, and the industrial Internet is extremely hot. This is a typical opportunity from the industrial Internet, where traditional enterprises have finally reached the point where they must embrace digitalization, otherwise the emerging challengers will sooner or later tear down all the obstacles that refuse to move like an avalanche.

The industrial structure of the home improvement industry is also constantly upgrading and changing, and the traditional industry model architecture is ushering in new changes. The decoration industry is connected with the basic core of the industrial Internet, and an information management system must be built as the core. Relying on the information management software of technology companies is the first choice for the construction of enterprise information management system.

To choose a mature ERP management system, first establish an enterprise information management system, which is the foundation of all futures.

The analysis of the development status and trend of the home improvement industry is as follows:

Development status: the home decoration industry chain covers a wide range, the whole can be divided into two parts: hard decoration and soft decoration, involving configuration decoration, material procurement and other links, the industry participants are numerous, the whole process from design, installation to furniture, home textiles, etc. Due to the wide variety of home decoration categories, there are many problems such as docking nodes and difficult product purchases.

According to the consumer research report, consumer pain points have always been unable to bypass the major concerns of materials, additions, construction quality, delayed delivery, and after-sales service.

Trend: With the new generation of young consumer groups after 85 and 90 entering the mainstream, the one-stop overall solution with peace of mind and effort has a larger market space. Customer-centric, based on overall design, service-oriented, to provide customers with a full set of overall home solutions that can meet the living function, has become the consensus of the home improvement industry.

Sequential processes for home improvement

1. Measuring the room. Measuring the room is the first step, and only when you know the size of each part can you follow up on the relevant matters. In the process of measuring the room, it is necessary to control every detail, whether it is the column, groove, protrusion, or inclination, it is necessary to measure accurately to prevent large errors during construction.

2. Plane planning.

According to the size of the room, the plane layout of the whole house is carried out. When layout, ensure that each functional section is reasonable and effective, and make corresponding layout plans according to the needs of the owner, whether it is a room, a hall, a kitchen, or a bathroom, you need to think carefully.

3. Masons enter.

The wall that does not conform to the plan is demolished and transformed, and the construction needs to be carried out in accordance with the details of the planning drawing during the renovation process to ensure that the effect of the wall transformation is consistent with the design.

4. Hydropower admission.

The plumber starts to lay the hydropower pipeline according to the design drawing, and when laying the hydropower pipeline, it needs to be laid according to the groove reserved by the mason, and the line pipe needs to be protected by a protective pipe sleeve.

5. Carpentry. After the completion of the water and electricity pipelines, the carpenter needs to make and install the ceiling, wardrobe, hanging cabinet, display cabinet and other places that need furniture according to the design drawings, and pay attention to the water and electricity pipelines reserved by the plumber in advance during the installation process.

6. Painter.

The cabinet that needs to be painted is painted as a whole or partially painted according to the requirements marked in the design drawing, and protective measures are also needed when painting, and the paint should not be stained on the wall.

Major listed companies in the Internet home improvement industry:At present, the only listed companies related to the domestic Internet home improvement industry are Qeeka (, at the same time, Tuba Rabbit is also sprinting to be listed on the A-share market.

China's Internet home improvement market size data, China's Internet home improvement market structure, etc.

The scale of the industry continues to grow

The Internet home improvement platform can help owners complete the matching with service providers, as well as information consultation, material purchase and construction control in the process of home improvement services. As an information provider, service integrator, and executive supervisor, the platform helps owners deal with issues related to the home improvement process, saves owners' time and energy, and improves the quality and efficiency of services.

Thanks to the development of the network environment and the increase of disposable income, consumers' demand for diversified, customized and efficient home decoration continues to grow. In addition, driven by policy dividends, the scale of China's Internet home improvement market has developed rapidly since 2016, and the penetration rate of China's Internet decoration market has continued to increase, and in 2020, the size of China's Internet home improvement market (online transaction caliber) will reach 100 million yuan.

Online trading of building materials is still the main market

The Internet home improvement market can be further subdivided into building materials market and non-building materials market; Among them, the Internet home improvement and building materials market mainly refers to the online trading market for home improvement main materials, basic building materials and other products; The Internet home improvement non-building materials market mainly refers to the online trading market for design, construction, supervision and other services related to the home improvement industry chain.

In 2020, the online transaction volume of Internet home improvement and building materials accounted for the total transaction volume, and the market share far exceeded the online transaction scale of the non-building materials market.

Specifically, the operation model of the Internet home improvement and building materials market is similar to that of e-commerce, and owners can purchase the main materials and basic building materials needed for home improvement through the e-commerce platform. With the increase of per capita disposable income, the growth of smartphone penetration and the expansion of the online shopping market, the Internet home improvement and building materials market size (online transaction caliber) is also improving, the average annual compound growth rate from 2016 to 2020 has reached, and by 2020, the national Internet home improvement and building materials market has grown to 100 million yuan.

The platform has more than 30 million active users

In recent years, with the gradual deepening of the development of the Internet home improvement industry, the market demand is growing, and more and more participants have begun to lay out the Internet home improvement platform. Data show that since 2016, the number of active users of China's Internet home improvement platform has continued to grow, from 16.17 million in 2016 to 31.56 million in 2020.

In terms of platforms, according to the ranking list of monthly active users of China's Internet home improvement platforms in March 2021 released by Fastdata, Qeeka Home ranked first with 10,000; Haohaozhu, Kujiale and Tuba Rabbit followed, with 10,000, 10,000 and 10,000 monthly active users respectively.

The above data refer to the Prospective Industry Research InstituteIn-depth analysis report on market prospect and solutions for China's Internet home improvement industry

According to the data of China Decoration Industry Association, from 2015 to 2019, the market size of China's home decoration industry continued to grow, with a compound annual growth rate CAGR, and the market size of China's home decoration industry reached one trillion yuan in 2019. Affected by the epidemic in 2020, the market size of China's home decoration industry declined for the first time, and the market size in 2020 was one trillion yuan, a year-on-year decline. It is expected that with the improvement of residents' enthusiasm for consumption, the home improvement industry market will usher in a compensatory ** in 2021.

In 2020, the market size of the home improvement industry will decline for the first time

According to the data of China Decoration Industry Association, from 2015 to 2019, the market size of China's home decoration industry continued to grow, with a compound annual growth rate CAGR, and the market size of China's home decoration industry reached one trillion yuan in 2019.

Affected by the epidemic in 2020, the market size of China's home decoration industry declined for the first time, and the market size in 2020 was one trillion yuan, a year-on-year decline. It is expected that with the improvement of residents' enthusiasm for consumption, the home improvement industry market will usher in a compensatory ** in 2021.

The growth trend of active Internet home improvement users is obvious

From 2016 to 2020, the annual active user scale of China's Internet home improvement increased steadily, and the annual active user scale of Internet home improvement reached 31.56 million in 2020, a year-on-year increase.

The number of Internet home improvement companies involved has increased

In recent years, the proportion of home improvement enterprises participating in digital transformation in China has risen steadily, from 2017 to the first quarter of 2021, an increase of one percentage point, and the proportion of digital transformation home improvement enterprises and Internet home improvement platforms to establish cooperative relations has also risen from 2018 to, in the future, there will be more enterprises in the field of Internet home improvement.

In 2025, the size of the Internet home improvement market is expected to reach 888 billion yuan

In recent years, the scale of the Internet home improvement market has generally shown an upward trend, and the size of the Internet home improvement market in 2019 is about 100 million yuan. Affected by the epidemic in 2020, the progress of offline construction has been affected to a certain extent, but the consumption of the home improvement market has a strong rigid demand attribute, and the epidemic has accelerated the cultivation of online consumption habits of home improvement users, and it is expected that the Internet home improvement market will reach 100 million yuan in 2020, and in the long run, the Internet home improvement market is expected to reach 100 million yuan in 2025.

The development trend of the current situation of the decoration market demand is as follows: 1Increased demand for personalization:

With the improvement of people's living standards, the requirements for the living environment are getting higher and higher, and the personalized needs are also increasing. 2.Increasing demand for green environmental protection:

People's awareness of environmental protection is constantly improving, and the requirements for the environmental performance of decoration materials are getting higher and higher. 3.Internet + Decoration:

The development of Internet technology has made the decoration industry more intelligent and informatized, and consumers can choose decoration companies, designers, materials, etc. through the Internet platform. 4.Home Intelligence:

With the continuous development of smart home technology, people's demand for home intelligence is getting higher and higher, and smart home will become an important trend in the future decoration market. 5.Renovation Service Upgrade:

Consumers have higher and higher requirements for decoration services, and decoration companies need to provide more professional and considerate services to meet the needs of consumers. 6.Intensified competition in the decoration market:

With the continuous expansion of the decoration market, the competition is becoming more and more fierce, and decoration companies need to continuously improve their strength to occupy an advantage in the market competition.

The future development trend of the decoration industry mainly includes the following aspects.

First of all, green environmental protection will become the mainstream of decoration. With the improvement of people's awareness of environmental protection, the decoration industry will pay more and more attention to the use of environmentally friendly materials and energy-saving technologies. For example, the use of reproducible and low-polluting materials will become a trend, while the use of energy-efficient lamps and smart home technology will become more widespread.

Secondly, personalized customization will become the direction of market development. Consumers' demand for personalization is getting higher and higher, and the decoration industry will also develop in this direction. In the future, decoration companies will provide more personalized design solutions and customized services to meet the needs of consumers.

Third, intelligence and digitalization will become the trend of decoration. With the development of science and technology, intelligent decoration will become an important development direction. In the future, people can control various devices in their homes, such as lighting and air conditioning, through smartphones or smart devices.

At the same time, the application of VR technology will also enable consumers to have a physical experience through virtual reality technology before renovation.

Finally, the decoration industry will be combined with the Internet. The development of the Internet has made it more convenient to obtain information, and the decoration industry will also use the Internet platform to provide more decoration knowledge, design cases and service information. At the same time, the emergence of the Internet platform will also promote the market competition in the decoration industry, making the decoration service more transparent and standardized.

In short, the future development trend of the decoration industry will focus on green environmental protection, personalized customization, intelligence and digitalization, and connect with the Internet to meet consumers' needs for a better life.