How do art training institutions promote course enrollment for parents after the start of school?

This is to find their own accurate customers to do a promotion class to parents, and then talk about some benefits of this art, and tell parents a help for their children's learning.

Summary. Hello dear, first of all, understand the market demand and do differentiated publicity. Secondly, expand the space for training and development and strengthen the competitive advantage.

Moreover, do a good job in the four "majors" to truly recruit and retain. Finally, embrace Internet enrollment and expand new enrollment channels. For example, the Internet brand enrollment platform:

Good School Training Network.

A new art training class has been opened, how to advertise that it can attract students?

Hello dear, first of all, the bridge is fierce, then the lead to solve the market demand, do differentiated publicity. Secondly, Minqiao, expand the training and development space, and strengthen the competitive advantage. Moreover, do a good job in the four "majors" to truly recruit and retain.

Finally, embrace Internet enrollment and expand new enrollment channels. For example, the Internet brand enrollment platform: Good School Training Network.

1.First of all, a large number of flyers should be distributed in the campus, so that students can know about the projects offered by the Fudao campus. Or ask someone to go to the entrance of the primary school to distribute flyers, and the flyers produced should be well-designed and attractive.

2.Hang banners in key areas, including the main entrances and exits of the campus, and the places where target customers often appear. 3.

Compile a handbook of the institution, and make a series of detailed introductions to the training overview, educational background, school-running philosophy, school-running characteristics, standards for collecting empty Hu Chun fees, and admission instructions. When a student comes to consult, a copy will be sent directly. 4.

Let the students spread the word and develop a reward model for the introduction of improvement, and pay attention to the fact that the rewards are divided into what parents need and what children like. 5.

Invite education experts to give lectures and special classes, so as to attract parents and children in need to come to the campus and do transformation on the spot.

A new art training class has been opened, how to advertise that it can attract students?

A new training course for Yishi tremor has been opened, how to advertise that it can attract students? : Cave Hall Admissions is a process that requires long-term planning and preparation. Admissions is a process, not a final result.

But this process is long-term, and it is something that needs to be normalized by various institutions. So be sure to have a detailed plan before enrolling. For example, the data goal of the annual enrollment (target decomposition), the annual publicity plan, the annual activity plan, and the enrollment plan at different stages.

If you don't have a goal, you go for admissions. In addition, face-to-face promotion is also very necessary, so it is necessary to set up and train the sales team, the role of the sales team is not to say that it must be recruited, but it is necessary to play the brand of machine search and slow construction. Then do a good job in the service before, during and after the experience class; Do a good job of sorting out the brochures, enrollment channels and marketing channels of the school's curriculum products (including online and offline).

Many principals don't pay attention to this kind of propaganda method, believing that people nowadays don't like to receive leaflets. But in fact, the effect caused by this kind of ground deduction method cannot be ignored.

3. Promote in classified information

Now the popularity of mobile communication is very wide, if the customer in the circle of friends ** agency promotion information, this is very beneficial to the parents around the potential customers to explore.

5. Enclosure Water Fish Farming Enrollment Law

At present, this method is the simplest and most effective means of recruiting and publicizing the enrollment of student art training institutions. This method makes full use of the current psychology of some people. The specific implementation method is that during the period when parents pick up students after school in primary schools, the propaganda offensive for parents is generally charged 100 yuan, learning art courses for one month, and giving a trolley schoolbag worth 200 yuan.

Pay on the spot and give a schoolbag on the spot. Then, during the month of student study, encourage the parents of the students to renew the fee, if they can successfully renew 40-50% of the enrolled students, it is equivalent to a great success in enrollment. But this method can only be used once a year.

If you have more, it will not be fresh.

6. Make a brand

In the future, only schools and institutions that pay attention to word-of-mouth and image will be winners. You don't have to think too much about it, and you don't have to imitate it everywhere; To learn from Haidilao and Huawei, you might as well take these two excellent Chinese brands as the goal of learning. Mori Zao, however, the brand is not effective overnight, and it takes a period of accumulation to do so.

The above is the sharing, I hope it can help everyone.

Carefully do a good job of meticulous preliminary preparations.

1. Set up an enrollment publicity team to ensure the smooth development of enrollment publicity. The members of the group include experienced and knowledgeable old professors, young teachers who are in the prime of life and full of pioneering spirit, and young cadres who are engaged in student education management and teaching affairs.

2. Conscientiously participate in the preliminary training of enrollment publicity, master the relevant enrollment policies, and be familiar with the enrollment business and publicity skills. Actively participate in the relevant training organized by the admissions office, and take time to carefully train the members of the enrollment publicity team who are unable to participate in the training due to official duties, so as to ensure the quality of the enrollment publicity work.

3. Actively search for the information of relevant middle schools in Liuyang City to ensure that the enrollment publicity work is carried out smoothly and in a targeted manner.

4. According to the overall deployment and requirements of the school, formulate an enrollment publicity work plan that combines with the actual situation according to local conditions to ensure the smooth implementation of the enrollment publicity work as planned.

5. Take the initiative to contact the Liuyang Municipal Education Bureau in advance to obtain the support of the education department and ensure the smooth progress of the enrollment publicity work from the institutional perspective.

Directly consult with professional enrollment institutions, Zhongjiang Enrollment Business School, provide enrollment guidance and enrollment door-to-door services, create an exclusive enrollment plan for institutions, and quickly enroll 500 people is no longer a dream!

It is necessary to start from the two aspects of internal hardware and software and external publicity and promotionFirst of all, the quality of education must come first, as well as good teachers, safe and warm educational environment, etc.

These are the foundations of art training classes and can give trust to parents and children.

Secondly, it is also key to pay attention to the means of publicity. If you want to focus on guiding customers, publicity means are indispensable, and choosing the right publicity means has become particularly important. Chongqing Children's Art Training Class is a block-type business, with itself as the center radiating 5 kilometers to the surrounding radius, after all, parents prefer their children to study not far from the vicinity, convenient pick-up and drop-off and other issues.

Therefore, the training course should be biased towards the block marketing means when choosing publicity means, such as elevator advertising, community access control, barrier and other block marketing methods, which can effectively enter the community, so that families with children can see the advertising content most directly, and understand the brand and environment of the training course.