What are the production literature of Haier s corporate culture?

Haier's corporate culture is the innovative value of corporate leaders recognized by all employees.

The core of Haier's culture is innovation. It is a cultural system that has been produced and gradually formed in the course of Haier's 20 years of development. Haier culture is guided by conceptual innovation, strategic innovation as the direction, organizational innovation as the guarantee, technological innovation as the means, and market innovation as the goal, along with Haier's development from scratch, from small to large, from large to strong, from China to the world, Haier culture itself is also constantly innovating and developing.

The general recognition and active participation of employees are the biggest characteristics of Haier's culture. At present, Haier's goal is to create a world famous brand in China and win glory for the nation. This goal perfectly combines Haier's development with Haier's personal value pursuit, and every Haier employee will fully realize their personal value and pursuit in the process of realizing Haier's goal of becoming a world famous brand.

Haier culture is divided into three levels:

1. Material culture.

2. Institutional behavior culture.

3. Spiritual culture.

Haier spirit: dedication to serve the country and the pursuit of excellence.

Haier's style: respond quickly and act immediately.

**Characteristics of Corporate Culture in China and Japan: A Case Study of Panasonic, Hitachi and Haier Group, Wang Ou, China Market, 2010, Issue 13 - Research on Corporate Culture and Core Competitiveness of Wanfang Data: A Case Study of Haier Group, Wang Ruochen, Chen Liang, Reform and Strategy, 2004, Issue 4 - VIP Information Network, Haier's Corporate Culture Construction Strategy.

Jing Jianlin, Li Zhongyi, Journal of Petrochemical Management Cadre College, 2003, No.3 - VIP Information Network.

Haier's development to the present has been relatively successful, mainly relying on its unique corporate culture. Haier's recognition of the unified enterprise spirit and corporate values has enabled the group to have a strong centripetal force and cohesion. Haier's culture is a systematic project, an intangible asset of Haier, and an ideology with Haier's characteristics.

Haier's corporate philosophy is harmoniously implemented in the operation and management of all branches and departments of Haier Group. Over the years, it has been continuously accumulated and enriched, and many practical new ideas and ideas have been formed. Such as the spirit of Haier:

Dedication to serve the country and the pursuit of excellence; Haier's style: respond quickly, act immediately, Haier's management model: OEC management model, etc., these concepts are embodied in Haier's characteristic business strategy and various normative systems.

The following is a related development, I hope it will be helpful to you: The relevant literature of Haier's corporate culture includes: Haier has been relatively successful in its development to the present, mainly relying on its unique corporate culture.

Haier's recognition of the unified enterprise spirit and corporate values has enabled the group to have a strong centripetal force and cohesion. Haier's culture is a systematic project, an intangible asset of Haier, and an ideology with Haier's characteristics. Haier's corporate philosophy is harmoniously implemented in the operation and management of all branches and departments of Haier Group.

Over the years, it has been continuously accumulated and enriched, and many practical new ideas and ideas have been formed. Such as Haier's spirit: dedication to serve the country, the pursuit of excellence; Haier style:

Rapid response, immediate action, Haier management model: OEC management model, etc., these concepts are embodied in Haier's characteristic business strategy and various norms and systems.

The following are the relevant expansions, I hope it will be helpful to you: Haier Group is committed to working with world-class ecological partners to continue to build high-end brands, scene brands and ecological brands, customize personalized and beautiful lives for global users with technological innovation, help small and medium-sized enterprises in digital transformation, and promote high-quality economic growth and sustainable social development.

Haier's corporate culture: Haier's corporate culture is a kind of envy of values, and the core of this value is innovation. It is a cultural system that was born and gradually formed in the 16 years of Haier's development.

Haier's culture is guided by concept innovation, guaranteed by strategic innovation, and aimed at market innovation, along with Haier's journey from China to the world, and at the same time, Haier's culture itself is constantly innovating and developing. The general recognition and active participation of employees are the biggest characteristics of Haier's corporate culture. This feature perfectly combines Haier's development with Haier's personal value pursuit, and fully realizes the value and pursuit of each Haier employee.

Haier Group: The world's largest home appliance brand has transformed from a traditional manufacturer of home appliances to a platform for incubating makers for the whole society. In the Internet era, Haier is committed to becoming an Internet enterprise, subverting the closed system of traditional enterprises with their own systems, and becoming a node in the network interconnection, interconnecting various resources, creating a new platform for co-creation and win-win, and achieving win-win value-added for all parties involved.