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There is no difference between these two strictly,It's just that the one you create is basically just a simple version.,Enterprise encyclopedia is a one-to-one encyclopedia information built by customer service.,The content is complex is an encyclopedia that needs to be charged.,And it's how much money is charged by time.。
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Promotion is a paid form of promotion of keyword search rankings, encyclopedia entries are free user products, although now brand words are also commercialized, but this situation should be impossible as you said. Enterprise encyclopedia is indeed sold, but it can't be turned into promotion. Promotions are available for a fee.
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Some people say that it is very simple to make an encyclopedia, and some people say that it is difficult to create an encyclopedia, I want to say, don't think of the encyclopedia as very simple, I often hear that those who specialize in making encyclopedias, is it possible to pass every version, I have to tell you, don't think too much, even if you do an encyclopedia for ten years, there is no way to make every version pass the review.
In fact, this reason is relatively simple, everyone's requirements are different, unless it is very in line with the content of the encyclopedia, it is certain to do it, otherwise a lot of information is done by rubbing the edges, today Jin Sui pushes here to share the relevant knowledge about how to create the encyclopedia.
Take the encyclopedia done here in the past few days,A total of eight were submitted,One was not passed,At that time, it was mainly a problem with the material.,But here I think which material is no problem.,But the encyclopedia is judged to be an advertorial.,So here's a reminder to you.,Not all materials can be used in the encyclopedia.,For example, there is ** or there is a disclaimer at the bottom.,This kind of encyclopedia is not recognized.。
Jin Suitui met a lot of people here, and they all said that I have so much information on the Internet, why can't I do it, in fact, it has nothing to do with more and less, no matter how much information there is, it's useless if the encyclopedia doesn't recognize it, even if there are only two that can be used, it's also twenty or thirty useless pieces of information.
Some customers will say, other organizations say they can do it, why can't you do it? In fact, we are more common for this kind of problem, too many people think they can, if that organization says it can do it, why didn't you cooperate with them, don't you have points in your heart? Every customer served by Jin Suitui here is well-founded, okay, then don't say much, no, I will tell you the reason, if you don't believe me, then it's useless for me to explain more.
In recent years, it has become more and more difficult to create encyclopedias, in fact, I think this is a good thing, at least those bad information can not be wiped into it, to provide netizens with real knowledge, I believe that the Internet will develop better and better.
There is another question that many people want to know, why can't I make the same material myself, but others also use this material, but it succeeds? There are two problems here, one is copywriting, and the other is the method of rubbing edges.
Copywriting, I will simply say that everyone understands, for example, the content you want to do is abcdefg, which is about a dozen words, but the word c in the middle is not good, at this time, others can delete this word and pass, because the encyclopedia is forbidden to appear for certain words.
Rubbing the edge refers to this information I don't know if I can do it, but you can try, I didn't expect to try it successfully, in fact, this kind of case is more than that, but if it is newly created, and it is also rubbed or done in an irregular way, there is a probability that it will fall in the later stage, of course, most operators will not talk about this, but Jin Suitui will talk about it here.
So for the knowledge points of the encyclopedia, it is not difficult to master, do more encyclopedia every day, half a year to a year, you yourself know which can be, which content can't, after all, experience is practiced, the above is the knowledge of encyclopedia creation summarized by Jin Suitui, I hope to help you who don't understand the encyclopedia.
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How to quickly create enterprise encyclopedia and enterprise entry rules
Encyclopedia is the first recommended project, because encyclopedia can improve the image and trust of the company or brand, enhance the authority of the enterprise or brand, improve the best ranking, and increase traffic.
However, with the adjustment of certain rules on the encyclopedia, the difficulty of establishing your own company entry in the encyclopedia has been raised to a higher level.
First, pass first, and then optimize and improve the encyclopedia content.
Start by making entries through "company building channels" and then make improvements.
Create a corporate encyclopedia
Second, the structure of the company's entries
1. Brief description
Enterprise entries.
The brief description is generated with one click. In the new rules, it is very difficult to modify the brief description, and it can be said that it cannot be modified.
2. Basic information column
Select an enterprise template, and we recommend that you enter the company name.
Industry, headquarters address, establishment time, business scope, etc.
3. Table of contents
Development process(first-level directory) to describe the important events in the development of the enterprise.
Company BusinessProducts and services Business scope (first-level directory), the company's main business (second-level directory)), the description of each business needs to be concise, and there are relevant data.
Corporate governance
Level 1 directory), outlining the company's management, shareholders, etc.
Company culture
first-level directory), brand identity; Mission, Vision, Values, etc. (Secondary Catalog).
Corporate honors
Level 1 catalog), it is best to list important awards in the form of **.
With this directory, as long as you fill in the enterprise content, basically the encyclopedia entry is 670% successful.
3. The content is objective, truthful and responsible
To ensure the pass rate of the entry, it is first necessary to ensure the authenticity of the content description, which must be related to the topic. If the subject is describing a company and the content is written about other businesses, although the other business may be a subsidiary of a company, it is not recognizable, so the text should highlight information related to the topic.
Secondly, the content should be objective, and objectivity requires that the language cannot be exaggerated, such as using very, very, special, etc. If these words appear more frequently, they generally cannot be approved, so when uploading text, try to use an objective, third-party tone to describe it succinctly.
Combined with the above-mentioned corporate structure, the pass rate of encyclopedia entries has basically increased to 90%.
Fourth, the details of processing
The content of the entry should be in modern Chinese.
Description, to prevent long, large paragraphs of foreign language, ancient descriptions;
Information that helps to understand strong correlations, key concepts, and entries, and needs to be added with internal links;
Standard character symbol usage, such as adding the word "year" after the year when writing the year, to avoid confusion with other numbers;
**It should be related to the content, such as inserting a panorama of the enterprise, etc.;
How to make a corporate encyclopedia is the above content, in fact, the encyclopedia is difficult to say and not difficult to say, the key is to be familiar with and master the rules of the encyclopedia.
Finally, and more importantly, the probability of a high-level account being established is relatively high. If you don't have an entry, don't keep submitting and find out why you submitted after the change.
I hope that this article can help and encourage everyone who creates an encyclopedia with their hearts.
Xuntuike Media is a friend who sincerely shares his experience with you and works together.
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1. There is no charge for creating enterprise encyclopedia entries by yourself, everyone can do it, and you need to pay a service fee to consult or operate with others;
2. How to create an enterprise encyclopedia, you can refer to the following operation methods and skills:
The content of the enterprise encyclopedia entry may include the company profile (business scope, main business, business address, legal person, establishment time, etc.), corporate culture, corporate vision, enterprise development history, main products, honorary titles, etc., but to make these contents on the encyclopedia, it must be based on objective facts, and the facts have been reported by relevant authorities on the Internet.
"Objective facts" refers to the description of the subject of things does not change due to the change of the subjective judgment of the describer, which is mainly to standardize the encyclopedia copywriting to show information to users from the objective perspective of a third party. In addition, it should also be noted that the copywriting should not involve commercial propaganda, such as "the company has injected a strong impetus into the market", "the company is the best local enterprise in the production of electrical components" and other exaggerated propaganda words.
Moreover, it is only the company's subjective description of the honorary titles it has obtained, development history, etc., and the encyclopedia cannot determine whether these are true matters. Therefore, we must make sure that these contents on the encyclopedia must have a **source**, **in some personal blog forums, or information on e-commerce and other platforms cannot be used as ** information proof. Authoritative reports generally need to be on some professional news platforms, such as surging news, interface news, China news and other portals, or some local newspapers, such as Guangzhou, Guangming, etc.
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Yunru Ke on behalf of the encyclopedia technology and ability is very strong, the service attitude is very good, never get tired of asking, Yun Ruke on behalf of the encyclopedia work efficiency quickly done. Our requirements are relatively high
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