The tourism market can be divided into according to climate, and the tourism market can be segmented

Updated on tourism 2024-02-24
5 answers
  1. Anonymous users2024-02-06

    It can be subdivided according to five standards: geographical variables, population variables, income and expenditure variables, consumption variables, and product variables.

    1. Geographical variables. It is mainly subdivided according to the region, country, and climate zone.

    2. Demographic variables. It is mainly subdivided according to age, gender, family, class, faith, and ethnicity.

    3. Variables of income and expenditure. It is mainly broken down by households, per capita income and expenditure (consumer spending).

    4. Consumption variables. There are two levels here: one is the psychological habit of consumption, which is mainly based on lifestyle, consumption motivation, and value pure and generous concepts.

    The main interests and participation activities are subdivided according to the simplicity; The other is consumer behavior habits, which are mainly subdivided based on consumption timing, consumption frequency, loyalty, waiting to purchase stage, and marketing sensitivity.

    5. Product variables. It is mainly subdivided according to the nature of specific tourism products accepted and purchased by consumers, generally including: sightseeing, vacation, amusement and leisure.

  2. Anonymous users2024-02-05

    Answer]: According to the time frame, the market can be divided into: The recent period, which usually refers to the changes in the situation within the next year (a quarter or month); Medium-term**, which usually refers to the change of the situation in the next 1 5 years**; Long-term usually refers to the development trend of the situation in the next 5 years with a sharp loss or even longer.

  3. Anonymous users2024-02-04

    Answer]: According to the time frame, the market can be divided into: The recent period, which usually refers to the changes in the situation within the next year (a quarter or month); Medium-term**, which usually refers to the change of the situation in the next 1 5 years**; Long-term usually refers to the development trend of the situation in the next 5 years with a sharp loss or even longer.

  4. Anonymous users2024-02-03

    According to the scope of market influence of tourism, tourism resources can be divided into:

    Hello dear, according to the market influence of auspicious tourism, tourism resources can be divided into: from the attribute classification can be divided into three categories: natural tourism resources, people and sparrows feast Xunwen tourism resources, social tourism resources three categories.

    From the content classification, it can be divided into four types: tour appreciation, knowledge, experience, and recreation. It can be divided into five types from the classification of properties:

    Ornamental, sporty, recuperative, recreational and special. In addition to these three classifications, there are other classifications, such as: classification according to the traditional view of tourism resources, classification according to the concept of modern tourism industry resources, classification according to the quality and level of tourism resources, etc.

  5. Anonymous users2024-02-02

    Answer]: a, b, c

    Tourism market refers to a tourist destination or tourism enterprise through the collection and analysis of historical data and current market information, with the help of a certain method of the future in a certain period of business environment development trends and market demand for its products to evaluate the land price and estimate, in order to provide a basis for the development of marketing strategies in this period. According to the length of the period, the tourism market can be divided into: Recently, refers to the changes in the relevant situation within the next year (a quarter or month); Medium-term**, refers to the change of the relevant situation in the next 1 5 years; Long-term refers to the development trend of seepage in the next 5 years or even longer.

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