What s the deal with Tomato Gate? What are the doors related to tomatoes?

Tomato Gate, on July 15th, Jingdong boss Liu Qiangdong posted the tomatoes on his balcony on Sina Weibo, coincidentally, 11 minutes later, Sina Weibo netizen vikizhuang (Sina plus V certification: Zhuang Jia, director of Jingdong** small household appliances collection and editing), also posted it.

A photo of a tomato on his balcony. Careful netizens found by comparing the tomato pictures of the two that both the size of the tomatoes and the orientation of the balcony are exactly the same, and it is inferred that the two may have been living together. The tomato picture of the two sparked heated discussions on Weibo, Tomato Gate, Sina Weibo netizen Ren Qijie (Sina Weibo plus V certification:

Ren Min, the account manager of Cloud Interactive, joked: "It contains a picture, and it is 'overtime' at home on weekends." As of press time, the parties Liu Qiangdong and Vikizhuang have deleted the tomato**, leaving everyone with unlimited imagination, and netizens have left messages under the Weibo of the male and female protagonists, such as "Together together", "Sleeping on a quilt" ......Liu Qiang distributed a meager distribution at 8:10 this morning

Gossip, gossip, Weibo is very gossip! It seems to be a response to JD.com's Tomato Gate.

There are 2 "gate" events related to tomatoes.

First, on August 20, 2008, Microsoft China officially responded to the "Tomato Gate" and sent a statement to Tencent Technology. The statement said, "The software piracy activities engaged in by Tomato Garden have been rampant for a long time, and the rights and interests of many domestic and foreign software companies, including Microsoft, have been seriously damaged.

The second is: July 15, 2012, "Tomato Gate", Jingdong boss Liu Qiangdong posted the tomatoes on his balcony on Sina Weibo, coincidentally, 11 minutes after Hu Xizhong, Sina Weibo netizen vikizhuang (Sina plus V certification: Zhuang Jia, director of Jingdong** small household appliances collection and editing), also posted a photo of his balcony tomatoes.

Careful netizens found that both the size of the tomatoes and the layout of the balcony were exactly the same, and it was inferred that the two may have repented of living together. The tomato picture of the two sparked heated discussions on Weibo, Tomato Gate, Sina Weibo netizen Ren Qijie (Sina Weibo plus V certification: Ren Min, cloud interactive account manager) joked:

Included picture, 'overtime' at home on big weekends". Liu Qiang distributed a meager distribution at 8:10 this morning: "Gossip, gossip, Weibo is very gossip!"

It seems to be Bi Zuo's response to Jingdong Tomato Gate.

The development of the incident was triggered by Liu Qiangdong, CEO of JD.com, and Zhuang Jia, director of procurement and sales of small household appliances of JD.com, who posted the same tomato on Weibo at an interval of 11 minutes.

41 minutes later, the verification information is the Weibo of Ren Min@Ren Qijie, the account manager of Cloud Interactive (the planning company of this incident), posted a screenshot of the two and broke the news and @互联网那点事 broke the news: Peiye and the two "worked overtime" at home on the weekend, implying the special relationship between the two.

5 minutes later, @互联网那点事 immediately ** the message, and used "jq" to arouse everyone's association, and then @互联网那点事 began to continue to "dig" related content to continue to guide the user's curiosity and conjecture.

Subsequently, @Entrepreneur Magazine and others**,** @互联网那点谈桥事's Weibo, the incident fermented and detonated netizens to watch, and "Tomato Gate" continued to become popular.

The next day, I continued to pay attention to the incident, including Zhongmeng's @互联网那点事, and continued to launch a Weibo activity of sending tomato seeds, @创业家杂志 again** the activity; Many e-commerce companies such as Dangdang and Vanke followed suit and took advantage of the "Tomato Gate" to attract attention for themselves.

At 8:57 a.m. on the third day, @刘强东 posted a link to JD.com's tomato products, and JD.com launched a series of fresh tomato products, which finally ended the hype of the event. On July 20, 2012, Liu Qiangdong, CEO of JD.com, said at the 2012 Paidai E-commerce Annual Conference held in Shenzhen that "Tomato Gate" is by no means marketing. He revealed that he and Zhuang Jia, director of Jingdong** small household appliances, have been in love for three years.

Some analysts believe that Liu Qiangdong's "Tomato Gate" incident is another Weibo event marketing planned by himself.

Keywords "Tomato Gate" started on July 15th, and became popular all over the Internet within two days from July 17th, and successfully caused the traditional ** Guan Zhi liquid key note. The event borrowed celebrities, small.

3. Topics such as the unspoken rules of the office greatly satisfied the netizens' desire to peep at their own private interests, starting from a single Weibo to cause a face-to-face diffusion, and eventually evolved into a successful hot news event.

At 18:28 on July 15, 2012, Jingdong ** Jingdong small household appliances procurement and sales director Zhuang Jia (Weibo name vikizhuang) released three tomatoes ripe **.

11 minutes later, that is, at 18:39, Liu Qiangdong, CEO of JD.com, also posted a picture of ripe tomatoes on Weibo.

Later, after careful study by others, it was found that the tomato was actually the same tomato. More than 3 hours later, Zhuang Jia deleted this **.

Gossip history is called "Tomato Gate".