Let s talk about why so many celebrities grab endorsements?

First of all, being able to receive endorsements shows that this star is very popular. Secondly, the remuneration for endorsements is quite substantial.

In fact, in the view of entertainment capital, it is not so much that these stars are appealing enough to be selected by the brand, but rather that with the change of the entire market environment, the brand just needs such a "communication element", which is simply a communication material, after all, the only person with the most communication and development value in the market is this group of people, which is a natural choice.

Because big celebrity endorsements can not only make money, but also make the products they endorse popular, and they can also appear in front of the public, which can let the public know themselves better, which is a good experience to promote themselves.

The first must be to make money, and the second is that if the endorsement is a brand with a relatively high national degree, there are many wide regions and even TVCs, and you can also brush your face, and we, as fans, naturally hope that the more idol endorsements, the better, even if we spend money, we are very happy. Last time, I saw a fan zqsg who thought that his idol had so many endorsements not to make money but to give back to fans and share good things with fans.

Because endorsement can not only earn a lot of money, but it is also a way to improve one's own fame, so many celebrities rush to endorse.

Because celebrity endorsements will have a lot of income, and at the same time, it will also bring popularity to celebrities, which is very beneficial to businesses and celebrities.

Because the endorsement fee is very high, and if that brand is popular, it is possible that the person who asked you to endorse will give you money.

Because if you endorse something, you can get a lot of money, especially for big names, and you can increase your reputation. Why not?

Getting a good endorsement can not only easily get a high advertising fee, but also prove that the star has the strength and popularity, fame and fortune. If you appear on TV a lot, the public, as passers-by, will think that you are very popular and will be more receptive to you. And most of the brands endorsed by celebrities will not have problems, which is why few celebrities endorse drugs.

Star effect, as for the specific internal capital operation, it is not clear. I remember reading a report before, interviewing the internal staff of this kind of web game, don't underestimate this kind of game, and don't underestimate the spending power of some boring bosses in my country.

Because endorsement is equivalent to a kind of publicity, not only for the promotion of the product, but also for oneself.

Being able to get an endorsement is in itself an affirmation of the star! The endorsement fee is substantial!

Because there is a lot of money for endorsement and it is not as hard as acting.

Because the reality is cruel, you need to live in the world. It's not easy.

I don't feel like I'm simply harvesting my fans, maybe I'm using my own career to attract everyone.

But if you do too much, it's unacceptable. For some celebrities, the reason why they can have extremely high popularity and be able to achieve success in their careers is the support of their fans. But some celebrities do not realize this, regard their fans as their own higher income, and launch some self-created brands for the purpose of allowing their fans to buy, so as to allow themselves to obtain higher income, but the actual value of these self-created brand products is not as realistic as what they promote, or what they sell, therefore, this behavior is criticized by some people, and they think that they are harvesting their own fans and do not wronged them. These celebrities should really reflect on their behavior, realize the importance of their fans to themselves, and don't hurt the emotions of their fans because of this behavior.

If it is a brand created by some celebrities, although the sales are relatively high, the products themselves are more competitive, and they have been unanimously recognized by their fans.

So in this case, it's another matter, after all, under the conditions of the market economy, any commodity pays attention to the survival of the fittest, the feedback and response of the market is to measure a brand, whether a commodity really has the best touchstone of actual value, many times we should not only stare at the ** itself, but also look at the actual goods, from the practical attributes and cost and other aspects of whether it really matches the **.

If this is indeed the case, then it is normal for these self-created brand products to be sought after by fans. So it's up to you to be distracted, as long as you look at it correctly, it's mainly about how the fans do it, not on the stars, if you take care of yourself, you won't be criticized.

In fact, there are two situations in which you consume your favorite celebrity endorsements.

One is indiscriminate, as long as the celebrity you like endorses, you will buy it, and you will buy a bunch of it in order to rush sales, and you don't need it, this is not what a cut leek is.

Another situation is that the things he endorses happen to be what I need, so I bought it just right, it can help the star to gain commercial value, and I also bought what I want to buy.

For example, Qinglian endorsed cereal before, I didn't want to eat it, so I didn't buy it, and then he endorsed Fenty Beauty, just when I needed to buy contouring and highlighter, the gift box of the combination after his endorsement was much lower than the usual official **, and there were also giveaways, which not only saved me money but also bought what I liked, and also helped the star to have commercial value.

For example, a brand has changed three brand spokespersons in just one year, and at the beginning of the year, their choice was Wang Yuan, and many benefits were given, such as how many top names could get Wang Yuan's confession postcard. Although it was carefully designed by the merchant at first glance, Wang Yuan's fans still chose to buy it without hesitation, so the first time to cut leeks was successful.

Then, Cai Xukun, who became popular because of "Idol Trainee", was also quickly targeted by a certain brand, and placed human-shaped standing cards in a large range of physical stores, attracting many fans. Relying on his popularity at the time, a certain brand was once again snapped up by fans.

During the summer vacation, many people were attracted by Zhu Yilong's prosperous beauty, he and Bai Yu became popular because of a "Town Soul", and the manufacturer naturally would not let go of this opportunity, so a certain brand quickly found Zhu Yilong.

As a new traffic, Zhu Yilong's fans really showed a lot of enthusiasm, after all, this also represents a part of the star's popularity. And the activities they launched were all sold out as soon as they were launched, and a certain brand once again succeeded in cutting leeks.

And Meng Meiqi and Wu Xuanyi were also invited by a brand to be endorsements, and indirectly coerced fans to support their idols by comparing the sales of the two. This can be regarded as indirectly forcing fans to "cut leeks".

Even the controversial Yang Chaoyue has endorsed a lot of things, and he has also been sought after by many people, and if you look at other brands, they have found popular traffic, such as Liu Wen, Zhu Zhengting, etc., to endorse, relying on fans to make a lot of money!

After all, most fans are just students, after all, they don't have a financial **, they rely on their parents' hard-earned money. It's easy to spend a lot of money on idols, so you still have to think carefully!

Summary. Pro-<>

We'll be happy to answer your questions. Yes, celebrity endorsements count as network marketing. Celebrity endorsement is a powerful marketing strategy, which can convey the image and value of the brand to consumers, help enterprises improve their influence and credibility, and promote the development of the brand, so as to achieve the purpose of network marketing.

Through celebrity endorsements, consumers can more easily recognize and understand a product, and at the same time, it can also increase consumers' confidence in the product, thereby accelerating consumers' purchase behavior, thereby increasing the sales of products, and ultimately achieving the purpose of corporate network marketing. <>

Is celebrity endorsement considered network marketing and why.

Dear <> I'm glad to answer your questions. Yes, celebrity endorsements count as network marketing. Celebrity endorsement is a powerful marketing strategy, which can convey the image and value of the brand to consumers, help enterprises improve their influence and credibility, and promote the development of the brand, so as to achieve the purpose of blind network marketing.

Through celebrity endorsements, consumers can more easily recognize and understand a product, and at the same time, it can also increase consumers' confidence in the product, thereby accelerating consumers' purchase behavior, thereby increasing the sales of products, and ultimately achieving the purpose of corporate network marketing. <>

For example, Langfan asked Cheng Yi to be the brand spokesperson, is it a kind of network marketing?

Yes, asking Cheng Yi to endorse the Lanvin brand is a kind of network marketing. Network marketing is a kind of comprehensive marketing activities that use the Internet as a technical tool, combined with the traditional marketing concept of covering, and take effective network marketing activities to achieve marketing goals. The brand spokesperson of Lanvin is an online marketing activity, which can help the brand to enhance its popularity, promote the brand's respectful image, broaden the brand's audience, and ultimately achieve the purpose of increasing sales and profits.

What type can't count as internet marketing.

Social marketing can't be counted as network marketing because it's a form of marketing that is singular and not online. Social advertising is a way to increase brand awareness and promote products using social platforms such as Facebook, Twitter, Instagram, etc. It can help businesses better reach their target audience to increase sales, but it doesn't count as online marketing.