What is the frog effect and what does the frog effect mean

The frog effect is when a frog is thrown into boiling water, and when it feels great pain, it kicks hard and jumps out of the water to get a chance to survive. When a frog is placed in a basin of warm water and gradually heated, the frog has gradually adapted to the pleasant temperature of the water, so when the temperature has risen to a certain level, the frog no longer has the strength to jump out of the water. So the frog was scalded to death in comfort.

The "frog effect" tells people that most of the changes in the competitive environment of enterprises are gradually warm, and if managers and employees do not feel pain in the changes in the environment, they will eventually be like this frog, which is cooked and eliminated without knowing it. An enterprise should not be satisfied with the vested interests in front of it, do not indulge in the past victories and good wishes, and forget the gradual formation of the crisis and do not see the failure approaching step by step, and finally die in comfort like a frog. A person or enterprise should be prepared for danger in times of peace, publicize the crisis in a timely manner, and increase pressure moderately, so that people who are in danger but do not know the danger will wake up suddenly, and those who slow down will speed up their pace, and constantly surpass themselves and the past.

In fact, many of the triggers for the crisis have long been latent in the daily operation and management of enterprises, but they are only due to the carelessness of managers and the lack of frog effect.

Crisis awareness, not enough attention is paid to this. Sometimes, seemingly inconspicuous things can turn into a crisis that destroys a business through a "chain reaction", a "snowball effect", and a "vicious circle". Bill Gates famously said:

Microsoft is only 18 months away from going bankrupt. "To avoid the phenomenon of "boiling frogs in warm water", enterprises must first require their top management to have a sense of crisis, so that enterprises will not lose their way strategically and inadvertently slide into the quagmire of crisis. It is important to note that crisis management is not a matter for the top management of the company or certain functional departments, such as the security department and the public relations department, but should become a common issue for every functional department and every employee.

On the basis of the top management having a sense of crisis, the enterprise should be good at instilling this crisis awareness into all employees, so that each employee has the idea of being prepared for danger in times of peace, improve the vigilance of employees against the occurrence of crisis, so that crisis management can be implemented in the actual actions of each employee, so as to prevent micro problems and prevent danger.

This story tells us that visible harm is not terrible, and that we are afraid that we are hurting but we don't know it.

Do you know the frog effect?

When people encounter unexpected events, they are able to react quickly. The reason why I say it is false is because everyone thinks that it is a physiological phenomenon.

The frog effect is.

Put the frog all the way in boiling water.

It will jump out.

Thus surviving.

And if it is placed in cold water.

Heat slowly. The frog adapted to the environment.

So that there will be no escape.

Eventual death. There are many reasons for this.

Go and enlighten yourself.

1.Throw a frog into a hot pan of oil, and the frog can unexpectedly leap out of the trap. Then he put the same frog in a pot of water that was gradually heated, and this time it felt so comfortable that when it realized that danger was coming, it became so weak that it finally died at the bottom of the pot.

2.There is no better example of this than King Chuang. In the spring of 1644, King Chuang invaded Beijing, thinking that the world was determined and it was done.

Those new bureaucrats who came from peasants lost all the courage to conquer the world during the uprising, and only wanted to enjoy peace and happiness in the city of Beijing, "celebrating the New Year every day"; Li Zicheng wanted to be the emperor as soon as possible, Niu Jinxing wanted to be the prime minister of the peace, and the generals wanted to build a mansion. When the Qing troops entered the customs and the Ming Dynasty forces made a comeback, the rebel army was defeated and out of control.

3.Wu Wangfu was determined to avenge his father and defeat the powerful state of Chu; greedy for the pleasure of the sedan chair, defeated by the small country he had defeated - the Yue country.

4.In the last years of the Qin Dynasty, Chen Sheng, a farmer, was the first to raise the banner of righteousness against the tyrannical Qin, and later became king. The wealthy Chen Sheng not only forgot the promise he made when he was a teenager, but also became greedy for pleasure, and was finally defeated and killed.

5.The "fiasco" of IBM, the blue giant of the brain world, is a vivid example. When the mainframe computer brought huge profits to IBM and made IBM taste the sweetness of glory, the entire IBM was immersed in an absolutely comfortable atmosphere, and the sense of crisis was lost.

When the market environment is slowly changing, and more people are favoring small traces, IBM is ignoring the new situation in the market, insensitive and unaware of the advent of the market crisis. In other words, in the process of continuous growth of the enterprise, IBM did not notice the importance of enterprise crisis management, and was still intoxicated with the glory of the mainframe computer, and continued to increase the market share of the mainframe computer step by step, and finally defeated itself.