What is Operations? Third rate play products, second rate play traffic, first class play users

The e-commerce operation manager has not yet reached the aspect of talking about the "Tao", which is to cooperate with the operation director to manage the team, assign tasks to be executed and follow up. To have the ability to analyze store data, understand the optimization of product internal skills, and do activities with rhythm, the focus is on a sense of rhythm! Know what needs to be done in the different life cycles of this product.

Communication skills: understand the intent of the director and be able to accurately execute and take the initiative to feedback problems. One thing can be done by coordinating resources based on the different functional expertise of team members.

Training team: can train customer service on the details of consultation conversion rate, after-sales process and so on. Able to provide guidance on operation and promotion strategies.

Operation is a large system, including operation rule formulation, product operation, merchant operation, content operation, category operation, marketing management, customer service, data analysis, marketing, and professional training. I feel that it is difficult for someone to become an all-rounder, and it is good to be able to do a few jobs such as data analysis, event planning, and promotion. The world is not conquered by theory, but by seeking truth and being pragmatic and down-to-earth.

They are all dregs handed down from history, first-class bird ......

In my opinion, the standard is to refer to the management experience of peer domestic companies or foreign companies to manage their own companies. There is also to achieve internationalization in products, so that the company can develop in the development of foreign countries and walk in front of peers. Thus strengthening the dominance of your own company!

The standard is quantifiable Inferior : Smile service The standard of a smile is to show 6 teeth Thank you!

I think:

First-class leading enterprises have their own technical patents, abundant capital, the technical parameters of the products they produce, product quality requirements will become the template of other enterprises, become the technical standards of other enterprises!

Second-rate enterprises are first-class enterprises as the standard, through their own unique technical characteristics to make products, simply he can imitate the products of first-class enterprises, and can even catch up with first-class products through their own characteristic technology, it can be said that the gap between their enterprises and first-class enterprises is not very large!

Third-rate enterprises use the technology of first-class or second-rate enterprises to make other people's products according to the standards of first-class enterprises, and to put it simply, they can only read according to the script! Compared to the business that led him, he didn't have a day ahead! But he can focus on the service of the product, and even change careers to service!

The fourth-rate is to help others produce, three no technology, no characteristics, no capital three no enterprises!

Those who don't enter the stream can only do sales. That doesn't have any technical content, and the capital required is not very large!

First-class enterprises continue to innovate and learn from the past, second-rate enterprises imitate other people's products and follow others, and third-rate enterprises are self-contained without innovation and do not follow the trend.

My understanding is that third-rate enterprises sell products, which means that the technical barriers are not high, and they are production enterprises. Second-rate enterprises sell technology is to say that the enterprise mainly does technical guidance, first-class enterprises sell standards, because first-class enterprises are the benchmark of the industry, the industry's formulator "now the standard has become the most important industry development factor, whose product standards are recognized by the world, who will lead the development trend of the entire industry." Therefore, it is crucial for Chinese companies to gradually participate in the formulation and research and development of international standards, so as to gain the same voice as international giants. ”

The so-called first-class, second-rate and third-rate refers to the process of enterprise development and the embodiment of value in the development process. There are three different stages that a business goes through in its growth process.

Beginner stage: only do projects, that is, for profit. In the process of doing, the main goal is to make a profit to expand the market of the enterprise.

Intermediate stage: At this stage, the company's popularity has been had, and in the process of becoming stronger, the social value of the enterprise is the main goal to expand the company's market share and meet the market profitability.

Advanced stage: At this stage, the company has grown into a mature enterprise, with a market reputation and social value. In order to continue to develop, enterprises creatively launch their own theories and models.

and what we often call soft power. Or called corporate culture, there is another meaning: a good enterprise is based on the cultural heritage, the general enterprise is based on the quality of the company, and a bad enterprise is based on mercenary.

This is the stage of enterprise development.

At the lowest end, each enterprise pays more attention to the business and money-making problems of the enterprise, so a large number of projects are sought; In short, the project is for the purpose of making profits, and in the process of this operation, the main goal is to expand the market of the enterprise with the main goal of making profits.

Middle-end enterprises began to pay attention to the image of the enterprise and pay attention to the establishment of the brand effect of the enterprise; At this stage, the company's popularity has been achieved, and in the process of becoming stronger, the main goal is to expand the company's market share and meet the market profitability.

High-end enterprises vigorously build their own corporate culture.

At this stage, the company has grown into a mature enterprise, with a market reputation and social value. In order to continue to develop, enterprises creatively launch their own theories and models. and what we often call soft power.

Or corporate culture. And every high-level enterprise is also the focus of the low-level goal after the realization of the low-level goal. Therefore, this sentence can be understood as the enterprise first pays attention to the project and quality, then begins to vigorously build its reputation, and finally builds its own perfect corporate culture, and when the internal strength is enough, the external influence of the enterprise will naturally take shape.

The so-called first-class, second-rate, and third-rate are just at different levels of development.

I think:

How big a business is, how big a business is.

For individuals: how much money you have to do how big things, do what you can, don't slap your swollen face and become fat.

Fourth-rate salesman: will only lower the price to attract customers, this kind of salesman everyone can be a third-rate sales product: know how to introduce the advantages of the product to customers, to attract the corresponding customer base with the product itself, which is the basic necessity of the salesman.

Second-rate sales services: know how to truly meet customer needs with intangible product value-added services, to a certain extent, he is already creating value.

First-class self-promotion: sell yourself before selling products, customers will buy things from you when they trust you, who doesn't like to buy things from friends? One is to take care of a friend's business, and another friend will not harm himself, even if there is a problem, the friend will give himself an explanation, only this kind of salesman is the real salesman!

If you don't give me the shares, I'm sorry for these words.

Fourth-rate: will only start from the product**.

Third-rate: will only start from the quality of the product.

Second-rate: will only start with products and services.

Best-in-class: Strong self-confidence.

I'm the most concise, score me!