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1. Ensure transportation, and when the takeaway is delivered, it should reflect the quality of the food itself.
Second, the packaging of takeaways. From the distribution of packaging to the relevant unpacking, the use should be clean, tidy, non-sticky, and the packaging should highlight the corporate brand, selling points, and details.
Three**. Fourth, strategy.
5. Make corresponding policy adjustments according to the changes in data.
Do the above points well, and catering companies will be like a fish in water in the takeaway industry. At the same time, now the takeaway channels and ways are rich and diverse, in addition to what we said before with the help of a special takeaway platform to deliver takeaway, now some businesses will also carry out food delivery on WeChat and their own **, as far as I know, many of the micro-life cooperative merchants use WeChat** to trade, which not only drives the main business income, but also drives value-added income.
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Hello. Complete store qualifications are the basis for opening a store and the basis for entering the ranking. Ladies and gentlemen, are your store documents complete?
Guaranteed regular business hours.
In terms of business hours alone, the ranking of the same merchant is: the ranking of normal business, the ranking of pre-orders, and the ranking of busy breaks; Therefore, the longer the normal business hours of the merchant, the greater the chance of obtaining the best business than other businesses in the business state.
The actual business items are consistent with the main categories selected by the store.
1) The ranking is based on the priority of the merchant's main category in the main business period, for example, afternoon tea merchants will be given priority display during the afternoon tea period.
2) The main category of the merchant is the preferred category of the current user, and the display is preferentially selected in the ranking.
For example, if a user prefers Sichuan cuisine and often places an order in a store in the Sichuan cuisine category, then the merchant that specializes in Sichuan cuisine will give priority to display, and the order that everyone sees will be different, and you need to catch the user who likes your taste.
Therefore, merchants should pay attention to the fact that the actual dishes should be consistent with the main categories selected by the store, do a good job in the operation of the main business period, and grasp the opportunity of priority display.
Transactions. Transaction volume is also an important factor in the ranking. Transaction Value Number of Orders Average Order Price. Therefore, merchants should also pay attention to increasing the transaction amount.
1) Explosive ** drainage:
Merchants can increase the number of transactions by launching explosive products in the store, or matching **, and participate in the dishes that can be exposed, so as to increase the transaction amount.
2) Seize the main business period:
Merchants can do a good job in the main business period according to their main business categories and increase the transaction volume during the main business period. For example, many seafood barbecue merchants and merchants who are mainly engaged in the night snack scene will rank high during the night snack period, so the night snack merchants need to grasp the night snack time and increase transactions.
3) Keep up with user needs:
Users will have different ordering habits on weekdays and weekends, and merchants can launch different ** and activities according to the characteristics of the store for the different needs of users on weekends and weekdays.
Increase conversion rates.
Conversion rates are divided into conversion rates and click-through conversion rates. Conversion rate refers to your store, in front of the user, the user clicks into the store; Click-to-conversion rate refers to the number of people who click through to your store. Satisfied.
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Hello, it is best to set up free delivery, you can add a little from the dishes, many consumers can spend 200 yuan to eat, but they are not willing to spend 2 yuan on delivery, which is normal; It is best to write it per capita, which can help to obtain more accurate customers!
For example, this store, full 16 minus 15, full 28 minus 20, full 58 minus 27, very attractive, but the dishes ** inside are basically about 40 yuan, that is, about 18 yuan per customer!
All of the above can increase takeaway sales.
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Personally, I don't think it will increase the cost of time and manpower. I know that cooking doesn't matter"A small "of" half portion", will not add additional costs.
Let's talk about some of his benefits.
The first is "quantification", that is, advocating operators to quantify the weight, volume, labeling of the main flavor characteristics, transportation and storage requirements of the first food, and focusing on promoting the "online ordering of food weight (volume)" to better protect consumers' right to know;
The second is to "be able to split", through the subdivision of catering units, actively promote "small dishes" and "half dishes", and accelerate the promotion of "small meals" and "half meals" in view of the phenomenon of staple food waste in the take-out ordering scene, so that consumers can choose and better protect consumers' right to choose;
The third is to "clearly mark the price", that is, not to induce consumers to over-consume, and to better protect consumers' right to fair trade.
2. Catering operators shall fulfill the obligation to stop waste. Operators may remind consumers to order food in an appropriate amount and consume rationally by posting a "CD-ROM Action" sign and other conspicuous means, and give prompts at the buffet pick-up counter, the entrance of schools and canteens, and other necessary links. Encourage food and beverage takeaway platforms to combine dynamic ordering data and information, and publish reminder information throughout the entire process of consumer ordering, advocating appropriate food ordering and green consumption.
3. Catering operators should improve their ability to save and guide service levels. Catering operators should implement the anti-food waste standards and norms formulated by the state, industry associations, and enterprises, include the opposition to food waste in the training content of practitioners, improve the ability of the catering industry to combat waste in processing and other links, and enhance the service level of humanized guidance and prompts for consumers to prevent food and beverage waste.
Fourth, improve the quality of catering in the takeaway scene and reduce food waste. Catering takeaway platforms should pay close attention to consumer feedback and food characteristics, and takeaway platforms should use the big data function of the catering platform to guide merchants to reasonably improve the delivery scope, meal packaging and other conditions according to consumer feedback and food characteristics, so as to improve the quality of catering in takeaway scenarios and consumers' dining experience, and prevent food waste. Encourage qualified platforms and catering operators to launch the "automatic reminder of dish quantity" function in the ordering link, and give prompts for the amount of dishes according to different dining situations after consumers set the number of diners to help consumers make choices.
5. Wedding banquets, buffets, unit canteens and other dining scenes should strengthen the refined and humanized management to stop waste. Timely monitor and evaluate the dining information of buffet and unit canteen personnel, provide meals on demand, and scientifically prepare meals. In view of the limitations of the use of public spoons and the confusion of public chopsticks, it is recommended to configure more public multi-functional clips.
By encouraging "joy" and other ways to pack for free, free packaging is done in a way that is acceptable to the wedding party. For the ingredients that are not used for the wedding banquet table, the ingredients are not processed, and the consumer chooses to pack the ingredients to take away or eat at the agreed time.
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Summary. Hello friends, the way to quickly increase the number of takeaway orders is as follows: First of all, the fastest way is to promote through bidding.
Hello friends, the way to quickly increase the number of food and beverage orders is as follows: First of all, the fastest way is to promote through bidding. Through bidding, you can create a good store image and store popularity, and more users are willing to buy the store's takeaway products and place orders in the store.
Bench tour. Secondly, it can be reasonably priced. Consumers who place orders on the takeaway platform are more sensitive to laughter, and if they are relatively cheap and have large discounts, they are very easy to attract consumers to place orders in takeaway stores, so as to quickly increase the number of takeaway orders.
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First of all, make it look better, and then get some coupons, if you are close to the school, you can design a special discount activity for students, and then the takeaway platform also has a bidding ranking.
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First of all, consider the design of the product, display typesetting, and then packaging design.
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As more and more people order takeaway, take-out ordering has become a major way of catering consumption, so almost all of today's catering franchisees will open online stores on the take-out platform, and only through these take-out platforms will they not miss a lot of orders and customers in their catering franchises. Take-out ordering has enabled the business of restaurant franchises to grow effectively. According to the current market statistics, the number of orders on the take-out platform has been at a relatively high level, and it is still growing steadily, and the sales of the take-out platform have accounted for a large part of the total sales of major catering franchises, and even the main sales of many catering franchises are ** on the take-out platform.
It can be seen that the importance of the takeaway platform for modern catering franchises is self-evident. It can be said that if many restaurant franchises do not open stores on the takeaway platform, their business will drop by at least half.
The main reason why people like to order food on the takeaway platform more and more is convenience, no matter what food you want to eat, as long as you open the takeaway platform to buy on it, the types of catering on the takeaway platform are completely classified at a glance, which is very convenient for people to search and buy. But if you go to a physical restaurant franchise to consume, it is difficult to have such convenience, and even many times it is very troublesome. Many times customers who want to eat a certain type of food often do not know where there is such a restaurant, and at the same time, when facing the various restaurants on the street, they often do not know what each restaurant sells, let alone how the dishes of the restaurant taste.
If you don't feel satisfied with a restaurant or not, it's not good to quit again. In short, it is all kinds of inconvenience. But on the food delivery platform, all these problems and inconveniences are easily solved.
Because of this, more and more people now prefer to order food on takeaway platforms instead of going to physical stores. Therefore, the current takeaway platform is indeed very important for catering franchises, and it is an indispensable way to help the development of catering franchises.
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First of all, if you want to do a good takeaway, quality is the most important thing, because it is something that is eaten in the mouth, and only good quality can make customers feel at ease to consume, and the ingredients must not be defective.
02 In addition to quality, promotion and publicity are also more important, otherwise even if it is delicious, others don't know that it is in vain, we can choose to go out at a certain time every day to distribute flyers to help the store increase a little more ** rate.
03 can make small profits but quick turnover, and leave a good impression on customers, for example, every time we deliver takeaways, we can put some napkins in the takeaway, which can not only be convenient for customers but also let customers remember the good of this store, because most takeaways don't even have paper towels.
04 The time of takeaway delivery should be grasped well, I believe that no one likes to wait for an hour without eating takeout, so the time of takeaway delivery should be as short as possible, and there will be more repeat customers in the store with fast speed.
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Now the important quality and taste, ** is not an important reason, the operation of the restaurant is actually very simple.
First, you have to have a unique flavor.
Second, the location of the hotel is very important, and the location of the different ** is not the same.
Third, you need to have experience with people and close the distance between you and your customers and your employees. Let customers enter the hotel as if they were in their own home. Make your employees feel like they're doing their work.
With these three points, your store will be prosperous! Now the hotel must pay attention to the business model if you want to be popular, and the quality of the meals, **, as well as the amount of giving, first of all, the location is very important, followed by the most important dishes to have characteristics, and the service attitude is also very important.
1.The service quality of the hotel is the lifeline of the hotel, and the service staff should be neat and clean, and the service should be in place.
2.The decoration should have characteristics and its own style, and it should give the guests a refreshing feeling.
4. Set up more special dishes, the kind that is unforgettable.
5. If the geographical location is good, you can make some articles on the door to increase the visual impact; Also, if the environment allows, advertise more at the door.
6. Inspect the surrounding competitors, establish files, and learn their publicity methods and dish promotion methods.
7. Engage in some attractive activities. For example, in the summer, you can order a few dishes and get a large glass of draught beer.
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Do more publicity, improve the quality of meals, and improve the quality of service.
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