What are the characteristics of the post 95s you meet at work?

In terms of the way of obtaining information for the post-95 generation, the social circle, ***, and search engines are comparable. In terms of content preference, interest has become the first guiding ideology, followed by entertainment first. The content that the post-95s pay attention to, from high to low, is film and television, variety entertainment and network technology.

For serious content such as finance and real estate, the post-95s generation does not pay for it. But the post-95s generation is not all pure entertainment, and those content that has both humor and dry goods are still widely popular. There is also an obvious trend that ACG has become the mainstream culture of young people, and the proportion of post-95s who pay for anime is 10 percentage points higher than that of the top 95.

Good at obtaining network resources, using the network to show themselves "post-95" college students were born and grew up in the Internet era, the convenience and low cost of the Internet make the "post-95" quickly learn to use the network to obtain information and knowledge through multiple channels, their knowledge is rapidly expanding, their horizons are constantly broadened, and their mental development is advanced. While acquiring a large amount of knowledge and information, there is a cultural phenomenon of "shallow reading" among the "post-95s", that is, with simplicity, relaxation and even entertainment as the highest pursuit, the reading form is fast-food, jumping, and fragmented, so as to meet their own needs for the efficiency of obtaining information.

Short** is the most popular form of content for the post-95s. According to QuestMobile data, as of March 2018, the number of short-term monthly active users has increased to 100 million, a year-on-year growth rate of more than 200%, of which 41% of new users under the age of 24 are new. The short** usage time of all Internet users has increased by more than 500%.

In terms of content interaction, the mainstream method is still like behavior, accounting for 70%. It is worth noting that the proportion of barrage interaction has increased to 14%, which is a significant increase from 5% before 95, and the commercialization of barrage may be a gold mine to be mined. The more significant feature is that appearance is justice.

45% of post-95 women wear lipstick every day, more than 50% carry lipstick with them, and more than 20% of post-95 girls have more than 5 lipsticks. An interesting phenomenon is that the proportion of post-95 men who pay attention to image maintenance has increased greatly, and they will also apply ** with their girlfriends. According to the data, the scale of men's beauty consumption on an e-commerce platform has increased by 67% compared with 2015, and an average of one in five post-95 boys uses BB cream.

It is worth noting that the Accenture report shows that as of August 2017, seventy percent of the post-95 generation directly shopped through social platforms, and the proportion of consumption in offline stores reached 31%, exceeding the proportion of mobile phone shopping.

Maverick, the pursuit of trendy, exaggerated and bold, it should be able to be summarized like this, in fact, most of the post-90s are like this, according to the recent news about the deeds of a small mushroom that walked 100 independent bookstores, the post-95s seem to be more innovative, and the child paper is the post-95s.

Due to the advocating of "home" culture, sleeping lazy, playing games, and watching ** have become the main entertainment activities of the post-95 generation. The game penetration rate of the post-95 population is as high as 57%. The most noteworthy thing is that the proportion of girls playing games is 93% higher than that of boys, which can be seen in the popularity of frog raising, love and producers, and there is no shortage of girls in mobile games such as Glory of Kings and Eating Chicken.

In addition, there is a high degree of overlap between games and anime lovers, which also explains the reason why anime IP can continue to maintain a high success rate in the game field, as evidenced by the success of "Naruto" and "FGO".

The post-95s prefer to use dress-up functions, and they like to manage their image in social networks and show their personality. For example, they often share personal life records in social networks. 40% of the post-95s have continuous consumption behaviors in virtual currency and content (such as buying comic books to read comics, playing games and buying games).

Compared with equipment, the frequency and continuity of investment in content is higher.

The post-95 generation does not lack a sense of social responsibility. It is believed that "eating, drinking, and having fun" is an important spice and part of life. Pocket books, flickers, and spoofs are nothing more than entertainment.

The behavioral characteristics reflected in marriage, love, consumption, entertainment, etc. are "heretical", and their rebellious and contemporary nature are very obvious.

Today's social trends that have a great influence on the "post-95" generation mainly include globalization, consumerism, pragmatism ("usefulness is truth", which only considers whether actions can bring returns without asking whether they are in line with principles), utilitarianism (Chinese happiness maximization), and irrationalism (seeing the world as a disorderly, accidental, and absurd arrangement, which cannot be understood by reason). The maturity of subjectivity in the choice of social value and life value is gradually strengthening.

However, the social normality of the post-95s is similar to that of the post-90s, they all use a lot of emojis and moments to block their parents, but the post-95s are more willing to try new social methods such as ** and voice. Playing with mobile phones before going to bed is the most important user scenario, so the most active social time for the post-95 generation is concentrated between 9 and 12 o'clock in the evening.

In an era when the mainstream of social thought is more dispersed, the factions are more diverse, and the ideas are updated more rapidly, the various social trends of thought are interconnected and mutually exclusive. The modern theory of value is mainly embodied in the Western philosophy of pragmatism, emphasizing the beneficial effects of the empirical world on oneself, and the effect determines everything. Existentialism is an irrational school of thought that emphasizes the individual, autonomy, and subjective experience.

The survey shows that the sensibility of the "post-90s" has been promoted, and the rational reflection is slightly insufficient.

The post-00s may be a little more casual because they don't have much pressure.

When the post-00s step into the workplace, they are not so afraid of leadership, nor do they accept the oppressive management of the workplace, and they will not be obedient. Pay more attention to the workplace environment and like an equal workplace communication mode.

The post-00s also don't like to follow the rules and repeat work mechanically every day, they prefer to be a slash youth in the workplace to challenge different roles.

The post-00s actually know what they want very well, know where their interests lie, and they are also willing to monetize their interests.

Just like when short ** and other self** are popular, they shoot their own vlogs, share their lives, are keen on content creation, turn their interests into their careers, and integrate their love into their lives.

For the post-00s, interest is one of the important factors they consider in career choice.

This post-00 generation is no longer so afraid of leadership, unwilling to be led PUA, and hopes to have a more equal communication model with leaders.

It's not that they don't want to deal with leaders, their work philosophy is to do their job well, and they have nothing to do with themselves.

Attitude towards overtime, post-00s: My work can be completed during working hours, why do I have to spend fearless time to work overtime, and there is no overtime pay.

They prefer to use the most efficient time to finish the work and then go to work, rather than procrastinate during working hours and do some ineffective overtime.

Nowadays, the young people of the post-95s and post-00s have a more direct personality and want to express whatever they want, which may also be related to the changes of the times, and they are very willing to accept new things.

In the case of this kind of developed network, it is generally easy to be precocious, have their own views on many things, and are relatively mature.

I think the young people of the post-95 and 00s are very thoughtful and eclectic. Every era has its own exploration and innovation. I think that's good.

Self-motivated, the trend is the biggest characteristic of young people now, young people now love life, strive to make themselves live a better life, enjoy a better quality of life.

Passionate, impulsive, adventurous, generous, not afraid of heaven and earth, and once you make up your mind, you will not die until the heart of the Yellow River, and you must achieve your goal by overcoming all difficulties.

They will persevere in accomplishing something from start to finish, and they will maintain a long-term interest and commitment to something. They know better what their lives are focused on, they openly shout the slogan "I give, I get", listen to iPods and go to work in flip-flops at noon, but they have the ambition to become the CEO of the company before Friday. They will directly tell the boss that the work schedule must be determined in advance, and that they cannot work overtime at will, because everyone has their own life.

Restlessness and high consumption characterize this generation, but they are not materialists, and surveys show that friendship and family are among the top values among their values, and they do not consider a stable job to be valuable and do not strive for it.

Millennial Introduction:

There is a special intergenerational term "millennials" in English, which is synonymous with Generation Y, which refers to the generation that was born as a minor in the 20th century and reached the age of majority after the 21st century (i.e., 2000). The growth period of this generation coincided with the formation of the Internet and computer science at about the same time. The term is also commonly used in Chinese ** and sociology.

The above content refers to the encyclopedia of millennials.

It is said that the post-90s generation is the most individualized group, they have a flamboyant personality, pursue freedom, do not like to be controlled, and hate oppression, so they naturally do not like to work in the company. But they are not idle lazy people, on the contrary, they have their own ideas, and they think that freelancing can also meet their needs. What fields are they distributed, let's take stock together.

Since the industry.

Nowadays, since the development of **, many people have also profited from it, and now the popularity is still unabated. This industry has a low threshold, no academic requirements, no operational difficulty, only time and space, only need to know how to shoot and edit with a mobile phone. In this industry, one person can hold up a piece of the sky, and with the help of the platform, financial freedom can be achieved, and working hours and places can be freely arranged.

Writers, painters, calligraphers, photographers, etc.

Although this kind of work requires one's own talent in this area and uses one's talent to obtain income, there are not many talented people now. Writers earn money for publishing their works online, painters auction their own works, calligraphers teach their own and become bosses themselves, and photographers can also strive for honor through their works. This kind of industry requires talent, and the entry threshold is relatively high, but the rate of return is very high, just like many writers can publish their own works, and their works can also be filmed into film and television to collect copyright fees, and the income is very considerable.

Entrepreneurs. Nowadays, young people don't like to work part-time, but they have ideas, so they want to start a business more. Although starting a business is risky, once it is successful, it is a success, and you can start your own business and be your own boss, so you don't have to work for others, at most you work for yourself.

Many large companies also started out as startups, so there are both opportunities and challenges.

There are also many freelance professions, such as tutors, ** creators, small traders, etc., they all rely on their own skills to make money, without looking at the boss's face, to achieve personal wealth and spiritual freedom.

For example, some people asked if they would like to pursue a career as an undertaker, corpse movers, funeral home caretaker, etc. It can be seen that ordinary people can't do this kind of work, at least I won't do it anyway. Of course, some people may pay attention to the environment, what the working conditions of the unit are, how far away from home, the transportation is inconvenient, the internal atmosphere is not good, and so on.

1.If you are looking for a job, you should find a job in your own profession so that you can realize your potential.

2.First of all, consider the work environment to see if the position matches your abilities.

<> some insiders, no matter what the company many people can't understand, these are either on the pit or behind the pot, some executives fight fiercely, form small groups, and may lose the game if they are not careful, and the wrong team will become a victim or a victim in such an environment, and people with low EQ or people who don't like complex environments will not stay for long.

And if our need for money is not so strong at the moment, then the work environment is undoubtedly more important. Although the salary of this job is not high, it has development prospects, can allow you to learn things, and can allow you to improve your abilities, so just work hard, learn, and grow.

If it's me. I'll make a good comparison, and if the difference isn't big, I'll focus on the work environment. There is no need to compromise yourself for a little extra money.

If the difference is very large and the environment is not too harmful to the body, I would consider the salary. After all, the main purpose of part-time jobs is to make money and improve the living environment of your family.

If you are very young and have just entered the society, then you do not have a lot of financial pressure, it is recommended that you mainly consider the size of the company, the environment and the industry. Individuals insist that the knife is not a mistake for chopping wood, and if you don't stare at the money for the time being, it will be easier to make money in the future. Of course, in your daily work, you should be clear about your goals and make a good career plan, so as not to be confused and not know the direction.