What are the requirements for the success of a catering business?

My personal understanding is probably as follows:

There is no restriction on the number of people and regions in the catering industry, and the threshold is also low, and the success of the business is related to the selected project, the location of the business, the local consumption situation, and the industry's own ability.

If you make Zhenhuan snail noodles, this unique snack, you must take into account the audience or something, and if it is a mass industry, there is no characteristic, this kind of I'm afraid that the new store is more difficult to do, choose the right project, choose the location of the store, and your own ability is enough, which is the most basic thing to start a business, but it does not guarantee the success of entrepreneurship.

No one can predict what will happen next, can you?

The success of a catering business requires a multi-faceted consideration, but a professional catering management software is essential.

A good decision-maker is enough, a good decision-maker is often able to know its project, location, taste, service and other advantages, give full play to its strengths, but also manage his store, and even think about long-term development and avoid some big pits, and many entrepreneurs often stay at the level of project, location, taste, service, and it is difficult to throw their eyes into the distance all day long.

Precautions for doing catering entrepreneurship:

The first point: the location of the store.

A lot of people choose a very random location, based on feelings. If you think it's a place, you can open a store. This is a big mistake, you must choose a place with a large amount, and for some transferred stores, you must go and squat in person.

See how many customers they come in every day at noon and in the evening. The daily turnover, only if you choose the right location, will there be the best amount. **Volume is an important guarantee of turnover.

The second point: the negotiation of rent.

Start by asking the landlord how much the transfer fee is wanted, and give a price that you think is reasonable. You can negotiate with the landlord with a few friends, each of whom is bidding lower than yours. In this way, the landlord's psychological expectations will drop a lot.

It is more conducive to you to lower the ** and save rent.

The longer it takes to sign a good location, the better. Because some landlords will increase the rent if they see that your store is doing well. To avoid this. It is best to sign a long-term contract, and the recommended time is more than four years.

The third point: the decoration of the store.

The decoration of the store is also very important. It is very necessary to provide a hygienic and comfortable dining environment for your customers, which determines whether they will want to visit your restaurant again or not. Think about it, if you were a customer, would you go to a dirty place?

The fourth point: the learning of technology.

If you want your business to be prosperous, the taste of the dishes is very important. This is the most important thing to determine whether your store can continue to survive or not. Those with poor taste can't survive, and the business of a store with a good taste is also average, and the business of a store with a good taste is of course booming.

There are two ways to learn technology.

The first is to explore by yourself, and the risk of exploring by yourself is relatively large. Because you have no experience, you have been exploring for a long time, and the taste of the dishes you make has not been tested by customers! The taste is not up to the customer's requirements. With such technology, the risk of opening a store is very large.

Second, learn from others, who generally won't tell you core secrets. Just tell you a formula or let you buy a formula, and after teaching, you don't care, you can't even find anyone if there is a problem, and there is no after-sales service. The stakes are not small.

Point 5: Recruitment of store assistants.

A good clerk is very important to the business of the store. Store associates influence the quality of service and customer experience in your store. Try not to let old employees lose their jobs.

If they leave, analyze whether it is their own problem. Just imagine, if your store can't retain employees, it's always recruiting some new people, which is not good for the store's business. Build a good relationship with the staff in the store so that they can work better for the store.

To start a catering business, you need to pay attention to the following points:

Market research: Before starting a business, it is necessary to conduct sufficient market research to understand the needs and taste preferences of local consumers, as well as the situation of competitors, so as to provide reference for subsequent operation and positioning.

Creative Dishes: Entrepreneurs need to be innovative and develop dishes with characteristics and creativity to attract consumers' attention and taste, and create their own brand advantages.

Cost control: The cost of the catering industry is relatively high, so entrepreneurs need to pay attention to cost control, find high-quality raw materials and equipment on the chain, and at the same time make reasonable use of resources to avoid waste.

Personnel management: Entrepreneurs need to have good personnel management skills, recruit, train and manage team members to ensure service quality and operational efficiency.

Environmental awareness: Nowadays, more and more consumers pay attention to environmental protection and health, and entrepreneurs need to consider business methods and menu choices from the perspective of environmental protection and health to reduce environmental pollution.

Learn digital management: through the transfer of treasure and other software to achieve payment that is, membership, membership points, coupons, discounts, recharge cards and other tools as well as fan discounts, etc., through data connection customers. Care for customers and long-term precipitation for store operation.

If you want to start a business, you need to consider at least the following aspects:

1. Consider suitable entrepreneurial projects. For example, whether you want to work in the catering industry, clothing industry, Internet industry, education industry or other industries; whether to start a business in the form of franchise or operate independently; Whether it is a business ** or a physical store. At the same time, it is also necessary to consider whether the entrepreneurial project you choose has development prospects and whether it can be profitable.

2. Consider whether you have qualifications. For example, if you want to work in the restaurant industry, do you have the experience and knowledge you need to know?

3. Consider the issue of entrepreneurial capital. Any business is inseparable from start-up capital, and whether you have prepared sufficient funds. In addition, any business has the possibility of failure, and are you prepared for the possibility of losing money?

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There are many licenses that need to be provided for the handling of catering service business licenses, but the requirements for licenses in each region are different, "catering service license", "environmental protection approval", "health license" (many areas have different requirements, some places need it, some places do not need it, and the requirements are different according to the location), "fire protection permit" (according to the different business premises and operation methods, the specifications that need to be handled are also different). In most areas, these permits have been changed to post-licensing, which means that you can apply for a business license first and then a permit.

In recent years, with the development of the Internet era, self-improvement has gradually become a major channel for marketing. Almost all industries will be involved in self-a**, and the same is true for the catering industry.

In recent years, the rise of short ** is more of a visual presentation for catering people, catering is about color and fragrance, and the traditional self-** platform is mostly through the description of words and ** to show everyone.

Relatively speaking, the field of "snacks and drinks" fast food has gained an "ingenital" advantage in competition by virtue of its low consumption unit price and convenient consumption methods. However, the competition within the category may continue to intensify, staging a real "post-epidemic era" of survival of the fittest. At this time, every brand that stands out in the competition must be a brand with equal strength in all aspects.

The most important thing in the early stage of catering entrepreneurship is market research, there are many rich categories in the catering industry, we must choose the category to do and do the corresponding market research;

Then there is the location of the location, the location of the store is a crucial step, choose the location that corresponds to the consumption scene and the largest amount, such as hot pot near the shopping mall, barbecue near the community, and suitable for working meals near the commercial building.

Then there is the shop decoration, the shop decoration does not have to be gorgeous, follow the simple atmosphere, clean and tidy style.

Regarding catering, there have been a lot of waves in the industry in recent years, but if you want to start a successful business, you can't do without these steps!

1. The choice of store address.

First of all, the location of the restaurant should pay attention to the positioning of the consumer group, most of them are mainly office workers and students, so considering this factor, it is best to choose an office building or near the school; Other than that.

2. Store decoration.

General catering snack entrepreneurship is a typical small cost investment, so the choice of the store, do not need to be big, in the store decoration, do not need a lot of luxury, the general decoration is clean and comfortable, the snack bar is clean and decent, the taste is good, and the natural customer flow continues.

3. Solicit guests.

To learn to attract guests, you need to master the skills of soliciting guests.

4. Taste. The most important thing in opening a store is the taste of the product itself, good taste can retain customers, authentic taste can attract more customers, in addition, you must have your own special products, have your own characteristics, then the brand is easier to play. Once the brand is formed, then the customer source will naturally not have to worry.

5. Speed. In addition, it can't be too slow, too slow and impatient, and it is easy to cause the loss of customers, so we should pay attention to the speed and time.

6. Do a good job of promotion.

Nowadays, with the development of the Internet, the power of the Internet is infinite, and as a beginner entrepreneur, we should pay attention to the use of the Internet to do a good job of promotion, and combined with offline promotion, to spread their products through the network or through the way of person to person. As long as you take it seriously and do it correctly, a small business will make you gain unexpected.

It is said that there are two hurdles in catering entrepreneurship, one is the technical hurdle, and the other is the hurdle of opening a store

Must-read F&B startup cheats.

In addition to the regular project selection, site selection, decoration, taste, purchase channels, recruitment, training, there are also opening marketing plans prepared in advance, as well as a series of certificates for the store, the store's water and electricity facilities inspection, store reporting, etc., there are still a lot of things that need to be done to open a restaurant

This is an era of inclusiveness and full of opportunities, every young person has a dream, as long as they want to do it, they can start a business, young people with dreams, because of the difficulty of capital and technology, many people will choose the catering industry for the first time. The catering industry itself is rigid demand, with low threshold, fast capital turnover and other characteristics, which is also the reason why everyone has chosen to start a business. So what should we do to succeed?

First, look at the market consumption trend.

Choosing a catering business, the first thing is to investigate the market and see the trend of the market. If you decide to do a project, you need to examine the degree of popularity of a certain project, as well as the future development trend and cycle of the project, and whether the project conforms to the development of the current era and people's consumption needs. Catering has been oriented to the consumer public, and only when the basic needs of consumers are met, can it develop in the long run.

Second, the consumer group is the target.

Nowadays, many people often fall into the trap of self-centeredness when choosing projects, but everything in the catering industry is based on consumer groups. Whether it is decoration or taste, it must be formulated according to the consumer group. For example, Hunan people love spicy food, Jiangsu, Zhejiang and Shanghai like sweet and salty, and when they open stores in different places, they have different project choices in the face of different people.

3. Catering should be distinctive.

If you want to have a hot business, you have to have characteristics, there are countless Chinese cuisines, and there are infinite possibilities in the market, but not all projects will be popular. The projects that have become popular have one thing in common, that is, the characteristics of the store's dishes, which is one of the selling points of your restaurant to attract consumers.