Application of the Homo Economicus Hypothesis 20

British economist Adam Smith. Homo economicus assumes that man thinks and acts rationally, and the only economic benefit he tries to obtain is the maximization of material compensation. The concept of homo economicus comes from Adam Smith's "The Wealth of Nations", the full name of "The Wealth of Nations" is "A Study of the Nature and Causes of the Stupid Exploitation of Pure Wealth in National Wealth", which is an economic work written by the British classical economist Adam Smith for nearly ten years, first published in 1776.

Homo economicus is the main body of economic activities for the purpose of completely pursuing material interests, and people hope to get the maximum harvest of this bargain with as little effort as possible, and can do whatever it takes to achieve this. "Homo economicus"It means rational economic man, which can also be called"Shili people"。This is the classical management theory's view of people, that is, treating people as"Economic animals"From the perspective of view, it is believed that all human actions are to satisfy their own selfish interests to the greatest extent, and the purpose of work and instruction is only to obtain economic rewards.

Dear, hello, I am glad to answer for you You agree with the "economic man" hypothesis in Western classical economics, and recognize that the big man is completely rational and can make choices to maximize his interests. Simon, winner of the 1978 Nobel Prize in Economics, revised this assumption and proposed the concept of "bounded rationality", arguing that human beings are in a state of "bounded rationality" between perfectly rational and irrational. Homo economicus (Greek:

Homo oeconomicus), also known as the "homo economicus hypothesis", assumes that Minkai people think and act rationally, and that the only economic benefit they try to obtain is the maximization of material compensation. This is often used as a basic assumption in economics and certain psychological analysis. From a passage from Adam Smith's The Wealth of Nations:

The food and drink we need every day are not the blessings of butchers, brewers, and bakers, but from their own self-interest. We don't say things that arouse their altruism, but things that arouse their self-interest, and we don't say what we need ourselves, but what is good for them. Later, Senior's quantitatively established the axiom of maximizing the economic interests of individuals, on the basis of which John Mill summarized the "homo economicus hypothesis", and finally Pareto introduced the term "homo economicus" into economics.

The concept as opposed to "homo economicus" is "moral man" or "social man". "Homo economicus" hypothesis (1) The concept of "homo economicus" "homo economicus" - it assumes that the motive of human behavior is to satisfy his own selfish interests, and that he works for economic reward. (2) the core content of the "economic man" hypothesis (3) the corresponding management mode--- the adoption of "task management" measures, Taylor system is a typical representative of the economic man's viewpoint, and the proposition of "task management management" is put forward under the guidance of the theory of "scientific management" of human beings.

The "homo economicus" theory represents the way in which early capitalist enterprises were managed.